Macromedia University of Applied Sciences

Introduction

Welcome to Macromedia University – the university for digital transformation

Choosing a university is an important life decision. It's the place where you lay the foundation for your future career network and where you discover your chosen area of work and start to mold your professional identity. We are delighted that you've taken an interest in Macromedia, a recognized private German university, and would like to tell you more about how we can help to shape your future.

At Macromedia University, our focus is on our students. We aim to create a space where they can develop. We promote key competencies like communications skills and an entrepreneurial mindset. A large part of our courses are based on practical projects which take the form of individual coaching. Digital transformation is fundamentally changing the structure of our professional world and we need people at the heart of these changes who are able to think across disciplines and take on personal responsibility. These are the people we are educating. As the university for digital transformation we see our role as enablers: we enable our students to understand and shape change. The process and the outcome can be encapsulated succinctly: you change.

Our programmes – your future

Our study programmes are a blend of theoretical lectures and practical project work. Students are encouraged to take responsibility for their studies and are given the opportunity to engage with leading media figures and key players from international organizations, who work closely with the university as guest lecturers and project sponsors. We offer full-time Bachelor courses and postgraduate Master’s Degree courses for an international career path in the media and communications sector. All programmes are accredited by FIBAA and lead to an internationally recognized degree. A collaboration with our UK partner, the University of Westminster, allows us to offer additional bachelor degrees within our undergraduate programmes.

Our Campus – connected to Germany's top industry players

Our campuses are based in some of Germany's most vibrant cities: Munich, Stuttgart, Cologne, Hamburg and Berlin. Our students benefit from our excellent contacts to local industry at each campus. The university employs some 80 professors and renowned scientists and experts from media companies, multi-national companies, universities and communications agencies. Currently, more than 2,000 students are enrolled, including an increasing number of students from around the world, who help to strengthen the already thriving cosmopolitan culture at Macromedia University.

Master's Programme – shaping the digital future in higher positions

On principle, Macromedia’s Master’s programmes are closely aligned with the professional requirements of the media and communication industry. This principle is reflected in the university’s teaching processes. All lec­tures are held in English, and delivered in a stimulating and practical manner.

Case studies, simulations and project work – mostly in cooperation with media enterprises – help students develop expertise that will facilitate access to coveted careers. With small classes and intensive supervision, Macrome­dia’s learning environment reflects the Anglo-Saxon Master’s degree culture, including individual coaching by qualified lecturers. Our Graduate School will equip you with the relevant methods and tools to actively shape the permanent transformation of society and economy as a professional, preparing you for a success­ful career with excellent future prospects.

The benefits of choosing Macromedia University

  • Top position in CHE Ranking 2014/15
  • Small classes with intensive, individual supervision
  • Globally recognised, state-approved degrees, accredited by FIBAA
  • Campuses in Berlin & Munich: two of the Top 5 “Most Affordable Cities for Students 2015” worldwide
  • Authentic, practice oriented projects with over 500 well-known companies
  • Highly qualified professors and industry insiders as lecturers
  • International students from all continents
  • Career perspectives in Germany: 18 months visa after successful graduation
  • Master’s degree on three days a week (e.g. from Thursday to Saturday)
  • Pre-Semester course available online
  • Buddy network for international students
  • Several Programmes entirely in English
  • Campus locations situated in the very centre of Germany’s industrial locations
  • Worldwide network of Partner Universities
This school offers programs in:
  • English
  • German

View BAs » View Bachelors »

Programs

This school also offers:

Bachelor

Bachelor in Fashion Management

Campus Full time Part time 6 - 7 semesters October 2017 Germany Berlin + 1 more

Do you aspire to work as a manager in the fashion industry? This Bachelor programme trains you to become a competent fashion manager helping you acquire the key business skills and knowledge to analyse target groups, evaluate trends, and create and develop brands. [+]

Do you aspire to work in the creative and ever evolving fashion industry? Are you passionate about fashion and want to make an impact on how trends and great fashion brands are created, consumed and experienced? If yes, then our bachelor’s degree in Fashion Management (B.A.) is the first step in the path to your success in fashion industry. The Fashion Management (B.A.) opens the doors of the fashion industry’s companies such as agencies, fashion manufacturers, online portals, magazines, department stores, retail chains, event companies, photographic agencies and so on. As a competent fashion manager, you will acquire key business skills and knowledge to analyse target groups, evaluate trends, and create and develop brands. Studying in the Berlin campus of Macromedia University means you have the opportunities to create your own network in the city which is a fashion hub and an attractive destination for creative young designers who could be your future colleagues or partners. From functional clothing to haute couture, the Fashion Management program engages with all aspects of the subject including the following key areas: German and international fashion industry Purchasing and production logistics Materials science and production techniques Developing and evaluating a collection Retail experience and presentation aspects at point of sale Retail touchpoints analysis, design and synchronisation E-commerce and customer relationship management Fashion brand management and marketing Fashion communications and journalism Learning by doing A comprehensive curriculum with a strong focus on practical projects means that you will acquire an impressive portfolio during the study... [-]

Bachelor in International Management

Campus Full time Part time 6 - 7 semesters October 2017 Germany Berlin Munich Cologne + 3 more

The International Management Degree Programme is one of 4 streams of specialization as part of the Management Bachelor Program and is aimed at students who would like to study management with a strong international and media focus at Germany’s largest private University for Media and Communication. [+]

Globalization and the speed of information in the 21st century has increasingly challenged established companies in regards to their processes and the way they have been operating. From the manufactu¬rers, retailers, service providers to the consumers – old structures have more than once been turned upside down. The big economic crisis of 2008 has shown how quickly entire countries can slip into a recession. Modern and cross skilled management skills (T shaped qualifications) have become vital in today’s internationalised economy where media and the speed of communication have become as important as the fundamentals of good business administration. Global Success Students of the International management program will be prepared for a career in business administration, human resource management, distribution and marketing, public relations, corporate finance as well as controlling or as a corporate strategist. A set of electives will allow you to deepen your expertize in the areas of Commerce, Service Management or International innovation management. Learning By Doing Throughout the course, you will carry out practical projects where the theoretical knowledge will be applied to real life scenarios, usually in co-operation with external businesses and partner companies. Internship: Macromedia cooperates with a large number of renowned companies where you will spend a full semester as an intern under the supervision of your professors. This is a very important part of the course which will give you the opportunity to gain your first practical experience and to start networking with the industry. Study abroad: The programme also includes one semester... [-]

BA

BA (Hons) in Media and Communication Management - a University of Westminster programme

Campus Full time 6 - 7 semesters January 2018 Germany Munich Berlin Hamburg Cologne + 3 more

Are you interested in a course that combines communications, media and management? If so, then the Bachelor in Media and Communication Management is for you. This course offers a combination of creative and business units and a wealth of practical experience. [+]

Get the prestigious Westminster BA (Hons) while studying in Germany Top it up with an additional German degree from the Macromedia University This programme is an exceptional one designed to give students a truly international academic profile combining the best of the University of Westminster and Macromedia University. In collaboration with the University of Westminster, we have made it possible for students to earn the UK Bachelor of honours degree in Germany at Macromedia University. That means, you get the best of both worlds – an internationally recognized BA (Hons) and internationally-oriented study experience in the major media hubs of Germany. The course content With our comprehensive curriculum that blends broad conceptual foundation with practice-oriented projects and case studies, you are prepared to meet the demands of media industry in a global context. With the programme’s focus on digital media management, brand management, advertising, corporate communications, public relations and broadcasting, our graduates develop full range of competencies that are crucial to thrive as managers in the fast evolving media industry. Top benefits Get the highly esteemed German degree on top of the UK BA (Hons): You have the opportunity to earn an additional German degree from Macromedia University on top of the Westminster BA (Hons). The way it works is that after completing the six semesters of BA (Hons), you will join the Macromedia track for the 7th semester and qualify for the German Bachelor’s degree. No need to fulfill the strict German admission criteria: For this programme, you do... [-]

BA (Hons) in Media Design - a University of Westminster programme

Campus Full time 6 - 7 semesters October 2017 Germany Berlin Region

In the digital media world, the demands faced by designers are complex and at the same time fascinating, since the variety of media and the high volume of information require not only a steady stream of creative ideas, but also strong conceptual thinking and skills in design tools and methods. The interdisciplinary programme of the Media Design gives our students the tools to master the entire spectrum of visual communication to become an all-rounder with specific subject knowledge. [+]

The best of Westminster and Macromedia - Earn the UK BA Hons and an additional German Bachelor in Germany Do you have passion for media design? Do you want to work in creatively stimulating design roles internationally? This bachelor programme is an exceptional one designed to give students a truly international academic profile combining the best of the University of Westminster and Macromedia University. In collaboration with the University of Westminster, we have made it possible for students to earn the UK Bachelor of Honours degree in Germany at Macromedia University. That means, you get the best of both worlds – an internationally recognized BA (Hons) and internationally-oriented study experience in the major media hubs of Germany. The Course content This interdisciplinary programme equips students with the tools and knowledge to master the entire spectrum of media design to become an all-rounder in the field. The entire process – from the first draft to handing over the finished design to the customer – demands strong conceptual skills, diverse creative flair and the skillful use of design processes. You will develop a deep understanding of design principles, design thinking, visual design, motion design, interface design and so on through the unique blend of methodological knowledge and hands-on practical applications, using real tasks. Top benefits of getting your BA (Hons) at Macromedia University Get the highly esteemed German degree on top of the UK BA (Hons): You have the opportunity to earn an additional German degree from Macromedia University on top of... [-]

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Practise projects with industry partners

Contact
Location address
Macromedia University of Applied Sciences - Munich
Bayerstraße 85

Munich, Bavaria, 80335 DE
Location address
Macromedia University of Applied Sciences - Berlin
M33 Höfe
Mehringdamm 33

Berlin, Berlin Region, 10961 DE
Location address
Macromedia University of Applied Sciences - Hamburg
Gertrudenstraße 3
20095 Hamburg

Hamburg, 20095 DE
Location address
Macromedia University of Applied Sciences - Stuttgart
Naststraße 11, im Römerkastell
70376 Stuttgart

Stuttgart, Baden-Württemberg , 70376 DE
Location address
Macromedia University of Applied Sciences - Cologne
Brüderstraße 17
50667 Cologne

Cologne, North Rhine Westphalia, 50667 DE
Location address
Stuttgart, Baden-Württemberg , DE
Location address
Hamburg, DE
Location address
Cologne, North Rhine Westphalia, DE
Location address
Berlin Region, DE