Bachelor of Science in Digital Media Design
Limerick, Ireland
DURATION
4 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
Sep 2025
TUITION FEES
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STUDY FORMAT
On-Campus
Introduction
The future of design is digital. Whether it’s a watch that tracks every step you take or sensors embedded in our clothing: every part of our lives is shaped by technology. The degree in Digital Media Design provides you with the skills and knowledge to think creatively about how we interact with the technologies that surround us and to develop designs that are people-centred in innovative ways.
The field of Interaction and User Experience Design is constantly evolving. The degree in Digital Media Design will provide you with the skills to design engaging interactive experiences for users building on new technologies. You will work with real-world design cases and gain insight into the industry from our design partners, as well as cultural and civic organisations.
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Admissions
Scholarships and Funding
Several scholarship options are available. Please check the university website for more information.
Curriculum
Year 1
Semester 1
- Introduction to Digital Media
- Media Programming 1
- Graphic Design
- Technological Mathematics 1
- Sociology of Media
Semester 2
- Perceptual Systems and Multimedia
- Foundations of Interaction Design
- Introduction to Web Development
- Technological Mathematics 2
- Design Studio
Year 2
Semester 3
- Digital Audio Fundamentals
- Digital Video Fundamentals
- Digital Modelling and Animation
- Design for Professional Practice
- Introduction to Social Research Methods
Semester 4
- Directed Study
- Mobile Application Design
- Performance Technology
- Human Computer Interaction
- Design Visualisation
Year 3
Semester 5
- Cooperative Education
Semester 6
- Applied Interaction Design
- Computer Supported Cooperative Work
- 3D Modelling and Fabrication
- Project Management and Practive
- Interactive Multimedia
Year 4
Semester 7
- Information Society
- Digital Marketing
- Virtual and Augmented Reality Design
- Digital Media Design Project 1
Semester 8
- Multimedia Industry Perspectives
- UX in Practice
- Digital Media Design Project 2
Program Outcome
NFQ Level 8 major Award Honours Bachelor Degree
- Wireframing
- Designing websites
- Designing for usability
- Understanding the human and social issues surrounding the use of digital media
- Conducting User research
- Conducting User analysis
- Learning design methods relevant for designing interactions with technology
- Working in teams
- Graphic design
- Physical prototyping
- Concept and ideation skills
- Time management and organisation
- Expertise in the use of audio, video and interactive digital media
- MA in Business Management
- MSc in Marketing, Consumption and Society
- Research Masters or PhD
Program Tuition Fee
Career Opportunities
Graduates progressing directly into employment take up a wide variety of roles. The following provides a sample of initial roles listed on the Graduate Outcomes Survey by graduates approximately one year after graduation:
- Communication Designer
- Digital Content Producer
- Digital Marketing Executive and Content Creator
- Freelance Designer
- Freelance Digital Designer
- Freelance Media Production
- Front-end Designer
- Interaction Designer
- Motion Graphics Designer
- Product Designer
- Social Media Strategist
- UI Designer
- User Researcher
- UX Designer
- Video Editor
- Visual Designer