"The Pennsylvania State University Penn State Smeal College of Business"
Bachelor in - Marketing
State College, USA
DURATION
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LANGUAGES
English
PACE
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APPLICATION DEADLINE
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EARLIEST START DATE
Sep 2024
TUITION FEES
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STUDY FORMAT
On-Campus
Scholarships
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Introduction
Marketing is a broad field with the primary purpose of generating demand for an enterprise's products or services. It involves understanding consumer behaviour and research to determine consumer preferences and guide firms in dealing with those preferences.
English Language Requirements
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