BSc in International Marketing
Madrid, Spain
DURATION
4 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
EUR 15,400 / per year *
STUDY FORMAT
On-Campus
* tuition fees for European campuses.
Introduction
This degree is designed to transform students into strong communicators within an international context, while also developing analytical and critical thinkers with excellent decision-making and problem-solving skills. It opens the door to traditional business and expands into both current and future jobs within the areas of Digital Transformation, Digital Business, Business Analytics, Website Development, and Project Management.
Why study this program?
In the Bachelor of Science in International Marketing students will learn the principles of marketing in today’s digital world within a global context as well as acquire speaking and effective multicultural communication skills, multicultural writing skills, and critical thinking for judgement and decision-making in a fast-changing environment such as today’s digital business world.
With whom am I going to learn?
- Classmates: A multicultural, diverse, and inclusive community with more than 130 nationalities.
- Faculty: Referred professional that share updated knowledge and challenge students with real cases.
- Academic & Career Advisors: SIU figures to support you from day one in reaching your goals.
- Alumni: A network of more than 20,000 alumni to connect with around the world.
Curriculum
How am I going to learn?
Discover, design, and develop the professional profile that best suits your goals. Based on a solid academic structure aligned with the current reality we provide students with specific learning tools, methodologies, and immersive experiences to personalized their path.
- Solid academic basis connected with reality
- Modulable Learning
- Interactive Lessons
- Learning by doing methodologies
- Strong presence of Tech, Digital, and Sustainability
- International immersions to explore and experience
- Challenges with real organizations
- Personalized Academic & Career Advising
Program Outcome
What am I going to learn?
Graduates of this Bachelor’s Degree in International Marketing will be able to:
- Critically analyze and apply marketing information management concepts, systems, and tools needed to obtain, evaluate, and disseminate information for use in making marketing decisions.
- Develop strategies for the efficient and effective communication, placement/distribution of products, concepts, and goods and services that respond to international markets.
- Investigate emerging client needs and desires and make marketing recommendations regarding business decisions.
- Formulate a marketing plan that will meet the needs or goals of a business or organization.
- Evaluate the impact of changing global, political, economic, competitive, environmental, cultural, and social systems on marketing strategy development.
- Using best practices and international standards justify the need to be aware of and respectful to ethical issues and responsible citizenship as applied in the professional context of marketing activity.
- Integrate transferrable skills in oral and written communication, teamwork, guided learning, and independent study.
- Foster scholarship and research in advancing international marketing.
Career Opportunities
Marketing Job Outlook 2020 - 2030*
- +10% Expected Growth
- 348,7K Projected Employment
- Career Areas: Professional, scientific, and technical services, Management of companies and enterprises, Finance and insurance, Manufacturing, Wholesale trade
* US Market. Source: U.S. Bureau of Labor Statistics, Employment Projections program
English Language Requirements
Certify your English proficiency with PTE. The faster, fairer, simpler English test, accepted by thousands of universities around the world. PTE, Do it worry-free!
Program Admission Requirements
Show your commitment and readiness for Grad school by taking the GRE - the most broadly accepted exam for graduate programs internationally.