
Bachelors in Marketing and Communication
Prague, Czech Republic
DURATION
3 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
EUR 4,490 / per semester *
STUDY FORMAT
On-Campus
* basic 4190 EUR fee per semester | premium 6290 EUR fee per semester
Introduction
Creativity is power. That power drives the world of advertising, media agencies, and television. Ready to feel the power? We will teach you how to succeed in a variety of creative disciplines. And, while working on real world contracts, you’ll find your future job and business partner even before you’ve finished school.
Our creative marketing and management courses offer wider business skills for those who’d like to focus on marketing, communication, PR, and advertising within the fast-growing creative industries. We’ll teach you what consumers like, which brands they love, how much they spend, and where they spend it. You’ll be ready to start your own brand and develop your go-to marketing strategies. Get inside consumers’ minds so you can win their business. Supported by our teaching staff and working alongside other professionals, you’ll be perfectly positioned to start your career in marketing, advertising, media, television and radio. Every course within our marketing and management portfolio is taught with a global perspective, giving you the skillset required to pursue a creative career anywhere in the world. We guarantee our teaching programmes are all project-based. This combination of business and creative knowledge means our alumni are highly employable and have a highly-regarded qualification.
The creative industries are the future. Start your future with us today. Choose one of our three programmes. Not sure of your specialization? No problem. At our school, you can change your focus later. And, if English isn’t your mother tongue, then join
our intensive English classes while you already study in English.
Specializations
- Creative Marketing and Communication
- Management in Creative Industry
- Digital Marketing and Communication
Gallery
Admissions
Curriculum
Our creative marketing and management degree will secure you an exciting role in marketing, communications, PR, or advertising. Every course in our marketing and management stream is taught from a global perspective. And all our instruction is project-based. We’re the only school where students can combine business and creative knowledge. The creative industries are the future. Start your future with us today.
Year 1
Media Sociology and Psychology; Marketing Essentials; Introduction to online marketing; Management in the creative industry; Introduction to strategic brand management; Media Market in the Czech Republic and Media strategy Planning; Client Service; Intermedia Performance; Culture of Written and spoken language; Introduction to marketing communication
Year 2
Visual thinking; Journalistic genres; Foreign Languages; Professional experience; English – major seminar; Specifics of advertising industry; Strategic management; Market and marketing research; Media research; Intermedia performance
Year 3
Visual thinking; Copywriting; Foreign languages; English – major seminar; Start-ups; Production in creative industries; Applied sociology; Optional seminar 1; Optional seminar 2; Working with sources
Program Tuition Fee
Career Opportunities
Creative Marketing and Communication
This is the right programme for you if you want to be a:
- Creative director
- Art director
- Copywriter
- Graphic designer
Management in Creative Industry
This is the right programme for you if you want to be a:
- Marketing manager
- Brand manager
- Project manager
- Account manager
- Media planner
- Strategic planner
- Media buyer
- Account director
- Communications manager
Digital Marketing and Communication
This is the right programme for you if you want to be a:
- Social media manager
- Digital nomad
- Online specialist
- Digital strategist
- Digital media planner
- Digital creative
- Digital designer
- UX designer
Student Testimonials
Why study at Prague School of Creative Communication
You bridge the gap between your education and your future job
At PSCC, your career as a professional in the creative industry starts with your first day of studying. Due to our practice-oriented approach to lectures, our internship programmes with companies in Prague and all over Europe let you enter the business world faster than you expected: You build the plane of your career while flying it.
You learn what the creative industry is asking us for
Our English-speaking tutors are primarily rooted in an everyday business context. From day one, they tell you what you need to know to succeed in the creative industry circus. This happens on a solid education in Marketing, Creative Communication, Visual Arts, and Animation & VFX.
You will meet students from all over the world
The creative industry insists on a global view of marketing and creativity tasks. At PSCC, you broaden your cultural, educational, and, above all, your business horizon. In doing so, you become attractive as a future employee for companies on the entire planet.
You can benefit from Erasmus+
PSCC holds the Erasmus University Charter for Higher Education, allowing students, teachers and employees to obtain financial support for so-called “mobility” between European universities. Under the guidance of this programme, we are currently preparing for the opportunity to travel to partner universities as part of a study stay and for practical internships with companies and institutions in EU countries.
Program Admission Requirements
Show your commitment and readiness for Grad school by taking the GRE - the most broadly accepted exam for graduate programs internationally.