Bachelor in Business Administration

About

It dismays that Indonesia, as the fourth populated country in the world, has only 1.5% entrepreneurs. For a country to sustain itself in the future it is a must to have at least 2% entrepreneur, hence Entrepreneur concentration is offered to fulfill the gap. This concentration is for those visionaries who have a passion to open a business in the future but do not have the know-how.

This concentration is also offered for those who come from a family business background and aim to grow the business into a chain business or franchise. Not only that, having an entrepreneurial mindset as an employee is a way to climb for a higher position faster than those who are not.

Also for companies who are looking their future employees with ideas on how to develop the company better in the future and of course to sustain the tough competition in the technology era.

Retail business in Indonesia shows potential growth of up to 15% per year; hence the requirement of store managers, merchandise managers, branch managers is really high. You can see the opening of minimarts, supermarkets, malls all over Indonesia are unstoppable.

Hence International Retail Business concentration is offered to answer the market demand of store managers, merchandise managers, branch managers since it is difficult to find a university to provide such concentration for undergraduate level.

Vision

By 2030, to be the center of education and development of Business Administration in Asia that will produce future business leaders with an entrepreneurial spirit, multicultural mindset, and global competitiveness.

Mission

• Carrying out education and teaching in the field of Business Administration by utilizing information technology in the latest business practices.
• Carrying out research in the context of developing Business Administration and its application in the latest business practices.
• Carrying out community service activities in order to contribute to the development of industry, environment, and society.
• Conducting national and international cooperation in an effort to produce business leaders with an entrepreneurial mindset and global competitiveness.