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New European College Bachelor of Business Administration (BBA) Economics & Management
New European College

Bachelor of Business Administration (BBA) Economics & Management

Munich, Germany

3 Years


Full time

01 Jul 2024*

26 Aug 2024

EUR 4,900 / per semester


* international students who do not live in the EU must apply 6-8 weeks before the entry date of choice. Students living in the EU must apply 2-4 weeks before the entry date of choice


The Bachelor specialization of Economics & Management is the broadest of the selection of bachelor specialisations, enabling students to understand management from an international and organisational, economy based perspective.

Knowledge of how the economy works has become essential to businesses around the world. The idea that the way companies and organisations, consumers and governments make decisions that will affect the operation, performance and eventual success of a firm has been embedded within business administration, which makes the program Economics & Management the broadest business degree on offer. Economics concerns the conduct of business within the local, social and political environment, as well as looking at the conduct of business, government policy-making, laws and restrictions and the enormous changes taking place within Europe, America, Asia, Africa and the rest of the world.

Management looks at the skills and competencies required to effectively manage a company or organisation within the economy, and the coordination of materials and labor within the scope of the organisation’s mission, goals and defined objectives. It looks carefully at the distinct relationships between the segments of an organisation, and how these segments are united to form a successful and thriving enterprise. Management students look at the way managers function, lead and make decisions, and they consider a manager’s decision making role and effect on the organisations operations.

Students who choose the Economics & Management program will specialize in the field of understanding macro and micro environments in business and looking at the production, distribution and consumption of goods and services. students learn about the management of assets and wealth and market forces which can change a product’s outlook or a company’s market share.

The Economics & Management program does not lead to an industry in itself as it is the broadest of programmes that encompasses literately all industries at many different levels of management. Based on their in-depth knowledge of the commercial environment in which they operate, business administrators who are strong in economics can quickly become key personnel in the management of both large and small organisations, directing and driving the company towards greater turnover, bigger yields and higher profits.



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