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Moravian University Bachelors in Marketing Analytics
Moravian University

Bachelors in Marketing Analytics

Bethlehem, USA

4 Years

English

Full time

Request application deadline

Aug 2024

USD 50,500 / per year *

On-Campus

* 2022-23 full-time comprehensive fee per year

Introduction

Marketing Analytics studies data to evaluate marketing activities. Students will learn to analyze data through accepted approaches and procedures that results in enhanced decision-making for marketing professionals. Marketing analytics studies patterns in economic and consumer data that can be used to improve an organization’s marketing strategy. This major will provide a good foundation for the Master of Science in Data Analytics program at Moravian.

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English Language Requirements

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