BBA in Marketing - Professional Selling
Murfreesboro, USA
DURATION
4 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
USD 1,178 / per credit *
STUDY FORMAT
On-Campus
* in-state tuition per credit hour: $385 | out-of-state tuition per credit hour: $1,178
Scholarships
Explore scholarship opportunities to help fund your studies
Introduction
Marketing is a great career for creative thinkers interested in business. This program teaches the effective communication, research, and problem-solving skills to thrive as a marketing professional. Marketing has a diverse array of career paths, many offering incredible flexibility and high-income potential. Students will engage in coursework including professional preparation in marketing, business communication, e-commerce, professional selling, consumer behavior, market research, and technology.
Highlights:
- Marketing B.B.A. graduates have an average starting salary of $55,000.
- Annual Business Exchange for Student Talent career fair connects students with area employers.
- Travel, study abroad, networking, experiential learning, and job opportunities are available to students.
- Jones College is one of the top 1.5% of business schools in the world.
Admissions
Curriculum
Curriculum: Marketing, Professional Selling
Curricular listings include General Education requirements in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences categories.
Freshman Fall
- ENGL 1010 - Expository Writing 3 credit hours (Comm)
- ECON 2410 - Principles of Economics, Macroeconomics 3 credit hours (Soc/Beh Sci)*
- Natural Sciences 4 credit hours
- Elective 1 credit hour
- MATH 1630 - College Mathematics for Managerial, Social, and Life Sciences 3 credit hours (Math) or
- MATH 1810 - Applied Calculus I 3 credit hours (Math)
Subtotal: 14 Hours
Freshman Spring
- COMM 2200 - Fundamentals of Communication 3 credit hours (Comm)
- ENGL 1020 - Research and Argumentative Writing 3 credit hours (Comm)
- ECON 2420 - Principles of Economics, Microeconomics 3 credit hours *
- Natural Sciences 4 credit hours
- Elective 3 credit hours
Subtotal: 16 Hours
Sophomore Fall
- ENGL 2020 - Themes in Literature and Culture 3 credit hours (Hum/FA) or
- ENGL 2030 - The Experience of Literature 3 credit hours (Hum/FA) or
- HUM 2610 - World Literatures 3 credit hours (Hum/FA)
- HIST 2010 - Survey of United States History I 3 credit hours or
- HIST 2020 - Survey of United States History II 3 credit hours or
- HIST 2030 - Tennessee History 3 credit hours or
- HIST 2040 - Survey African American History I 3 credit hours or
- HIST 2050 - Survey African American History II 3 credit hours
- ACTG 2110 - Principles of Accounting I 3 credit hours *
- Humanities and/or Fine Arts 3 credit hours
- Elective 3 credit hours
Subtotal: 15 Hours
Sophomore Spring
- ACTG 2120 - Principles of Accounting II 3 credit hours
- BIA 2610 - Statistical Methods 3 credit hours
- Humanities and/or Fine Arts 3 credit hours
- Social/Behavioral Sciences 3 credit hours
- HIST 2010 - Survey of United States History I 3 credit hours or
- HIST 2020 - Survey of United States History II 3 credit hours or
- HIST 2030 - Tennessee History 3 credit hours or
- HIST 2040 - Survey African American History I 3 credit hours or
- HIST 2050 - Survey African American History II 3 credit hours
Subtotal: 16 Hours
Junior Fall
- BLAW 3400 - Legal Environment of Business 3 credit hours
- INFS 3100 - Principles of Management Information Systems 3 credit hours
- MGMT 3610 - Principles of Management 3 credit hours
- MKT 3820 - Principles of Marketing 3 credit hours
- BIA 3620 - Introduction to Business Analytics 3 credit hours
Subtotal: 15 Hours
Junior Spring
- BUS 3000 - The Dale Carnegie Course 3 credit hours
- FIN 3010 - Principles of Corporate Finance 3 credit hours
- MKT 3010 - Professional Preparation in Marketing 3 credit hours §
- MKT 3840 - Professional Selling 3 credit hours §
- MKT 3930 - Marketing Research 3 credit hours §
Subtotal: 15 Hours
Senior Fall
- MKT 3910 - Consumer Behavior 3 credit hours §
- MKT 3950 - Business-to-Business Marketing 3 credit hours §
- MKT 4850 - Advanced Selling 3 credit hours §
- MKT 4890 - Marketing Management 3 credit hours §
- Business elective 3 credit hours
Subtotal: 15 Hours
Senior Spring
- BCED 3510 - Business Communication 3 credit hours
- MKT 4800 - Sales Management 3 credit hours §
- BUAD 4980 - Strategic Management 3 credit hours §
- MKT upper-division electives 6 credit hours
Subtotal: 15 Hours
Note:
*A 2.25 GPA in these courses is required for admission to the Jones College of Business.
§Admission required
Program Tuition Fee
Career Opportunities
The Marketing program at MTSU provides the foundation for students to successfully pursue many different career paths. Examples include:
- Entertainment marketer
- Market researcher
- Nonprofit marketer
- Promotions strategist
- Retail buyer or manager
- Marketing representative
- Social media marketing coordinator
- Sports marketer
English Language Requirements
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