Bachelor of Business (Major in Marketing)
Melbourne, Australia
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English
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Introduction
Study a Bachelor of Business at MIT’s Sydney or Melbourne Campus next semester. After one year of broad business education, students specialise with a major in Marketing, Digital Marketing, Management or Accounting.
Bachelor of Business - Marketing teaches you essential business principles and how marketing fits into the bigger picture.
The field of marketing is moving rapidly, but the core principles of product, price, place and promotion remain the same. This course gives you a wide angle lens on the landscape and an education that will stay relevant over time.
Learn the art of persuasion. Hone your communication skills. And find out how to deliver strategic marketing campaigns
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