Bachelor in
Bachelor of Business - Major in Digital Marketing
Melbourne Institute Of Technology
Key Information
Campus location
Melbourne, Australia
Languages
English
Study format
On-Campus
Duration
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Pace
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Tuition fees
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Application deadline
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Earliest start date
Jan 2024
Scholarships
Introduction
The Bachelor of Business is designed to prepare graduates for entering the workforce in entry-level positions in the professions of accounting, management, marketing, digital marketing, and beyond. An introduction to each key field of business through the core units in the first year allows students to make a more informed decision when choosing a major study in the second year of the course.
The Bachelor of Business has a core of ten units, which provides students with a well-rounded understanding of the business world and how each aspect fits into the larger picture of Business. The course also contains ten units related to each major area of study and four elective units designed to complement core units and provide additional in-depth knowledge and expertise in the business discipline.