Communication Studies - B.A.

Communication Studies - B.A.

The Bachelor of Arts degree in Communication Studies prepares students with the knowledge, skills, and abilities to succeed in a technological, multicultural and global environment. Our mission is to teach students to think analytically, reason critically, communicate effectively, and lead responsibly. We strive to develop communicators who are adaptive and ethical citizens who will thrive in the workplace, in the community, and in careers in government, business, non-profit, and education. We strive to understand how communication affects identities, communities, and cultures. We offer hands-on skill development opportunities to prepare students for meaningful and fulfilling careers.

The Communication Studies major comprises the following concentrations:

• The Applied Communication concentration offers an interdisciplinary program of study in which students gain expertise in organizational communication, advanced presentational speaking, professional writing and visual design. Students are trained to integrate theoretical knowledge and technical skills in order to perform professional tasks such as conducting training sessions and seminars, creating web content, designing promotional materials, managing communication campaigns and writing press releases.
• The Communication Studies General concentration features flexibility and choice. Students create a personalized plan of study tailored to their specific academic interests and career goals. This concentration is appropriate for those who have diverse academic interests.

Programs in the College of Communication and Information are, by nature, innovative, interdisciplinary and collaborative, which is critical to both professional and scholarly disciplines. Students are educated to work at the intersections of communication, information and technology. Through a core of diverse theory- and practice-based courses, students learn basic concepts that apply across the range of college programs and develop a sense of professional expectations and build toward interdisciplinary thinking and application.