BSc in Business Management with Marketing International Business School - Budapest

People get in touch with some kind of marketing every five minutes in our modern world. But how can you get your message across? With our BSc in Business Management with a Marketing bachelor's degree, you can gain thorough knowledge in marketing research, communication, and management.

Program Content

This is a specialization of the Business Management program.

We give considerable importance to increasing students' employability skills. IBS has set up its UpSkill scheme, which enhances and develops the skills which are most demandable in the job arena to ensure that our graduates have an advantage over others in job applications.

Graduates will be able to pursue careers in a wide range of marketing roles at a creative agency or in the media sector including Product Management, Sales, Advertising, Public Relations, and Market Research.
Recent IBS graduates are working as brand managers or sales executives at PR/marketing/advertising agencies or in the FMCG sector, in the health industry, or in the media.