BA in Product Design IED – Istituto Europeo di Design Milan

This course is held in English language

The course’s objective is to train Product Designers who can deal with the evolution of the traditional relation between Designer and enterprise towards a new scenario. Nowadays professionals in Design are called to broaden their competencies by stepping in not just on the product - the visible part of a project - but also on the related service, the intangible part connected to the relation among product, user, and the surrounding system.

The Product Designer shows those methodological competencies allowing to design objects, strategies, and services in the light of researches and market analysis, useful to industrial, self, or artisanal productions. Thanks to a user-centered approach, his work is featured by sympathy between people and project sustainability.

Context – The Product Designer profession is experiencing a great change, besides designing as a freelance or within a professional studio, he is demanded to directly enter the job market becoming a self-made man, entrepreneur, and producer of his own ideas.

Duration: Full time, 3 years

Language: English

Location: Milan

Fees: Connect with us directly for the latest program fees at your preferred study location.

Deadline: No deadline to apply

IED strives to build a supportive environment and collaborative relationship with partners. That’s why IED delivers the necessary tools to support prospects students in exploring opportunities, making informed decisions, and designing their future. Thanks to the innovative methodology and the professional success of IED students, the Ministries of Education and Research of the countries where IED operates directly – Italy, Spain and Brazil – have officially accredited the majority of IED Undergraduate and Master courses.

IED is an international network of education with a 100% Italian DNA. IED has been operating in the fields of training and research, in the disciplines of Design, Fashion, Visual Arts, Communication and Management of the creative industries for over 50 years. IED mission is to offer young talents a thorough training – both theoretical and practical – and hand them the ‘Design Knowledge and Mindset’ that will be the key success factor in their careers. According to the IED philosophy interaction between cultures generates creativity, which turns into innovation: paying attention to the continuous changes happening in the ways we think, communicate, build.

This is why the IED education represents an opportunity to approach a more conscious future. IED is far more than a school: thanks to its unwavering commitment to innovation, it is the melting pot where new generations of professionalism are constantly unfolded. IED forms a truly unique network of encounters, experiences, people and cultures. Our students develop a deep sense of belonging and their drive to innovate and share resources, ideas and contacts forges a tight-knit Alumni community.

Title –The First Level Academic Diploma is recognized by MIUR (Ministry for Education, University and Research) and equated with the Bachelor’s Degree issued by Universities.

Product Designer, Service Designer, Concept Designer.