Bachelor of Business Administration (Hons) (BBA)
Kowloon Tong, Hong Kong
DURATION
4 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
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STUDY FORMAT
On-Campus
* Applications for the 2024-25 intake (i.e. programme commences in September 2024) will start in early October 2023.
Scholarships
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Introduction
The Bachelor of Business Administration (Hons) programme is an integrated combination of general education and high-quality business studies. It offers 8 concentrations of business studies, which are:
- Accounting
- Economics & Data Analytics
- Entrepreneurship & Business Innovation
- Finance
- Human Resources Management
- Information Systems & Business Intelligence
- Marketing
- Strategic Retail Management & Innovation
This programme adopts a hybrid admission approach. Students can choose to admit to BBA (Hons) or BBA (Hons) - Accounting Concentration. Admitted students in BBA (Hons) can investigate different concentrations by completing a common Year 1 curriculum and must declare their concentration by the end of Year 1.
Students can choose from one of the 7 concentrations (except for Accounting Concentration, of which direct application is required) which they will specialise from Year 2 onwards.
Additional graduation options include:
- a Double Degree programme in Business with Simon Fraser University (SFU) in Canada;
- a Double Degree programme with Kozminsky University (KU) in Poland;
- a Double Degree programme with NEOMA Business School (NBS) in France;
- a Double Concentration within the BBA (Hons) programme; or
- a Minor in a non-business discipline from HKBU.
Program Outcome
Programme Features
- Experiential Learning: All BBA students engage in at least 120 hours of experiential learning activities (exchange/internship/service learning) before graduation.
- Close Teacher-student Relationship: The average class size is 45 students.
- High Graduate Employment Rate: Approx. 100% BBA students are employed full-time in 6 months after graduation.
- Triple Accreditation: HKBU School of Business is the only business school in Hong Kong, also among the 1% of the world's business schools to be triple-accredited.
- Local and Overseas Internship Opportunities: The School cooperates with well-known organisations to offer BBA students a variety of exchange and internship opportunities.
- Extensive Exchange Opportunities: The School has established formal exchange agreements with over 250 leading universities in more than 40 countries/regions, allowing our students to complete part of their degree abroad.
Admissions
Career Opportunities
Graduates can explore a wide range of career options in accounting and management, advertising, banking, business analysis, global and China business, economic analysis, finance, IS auditing, management or human resources management, marketing and sales, research, systems analysis, training, and consulting.
Graduate Employment
Our BBA graduates have long been preferred by employers across various industries. The average employment rate of the past five years (2015 - 2019) is over 95% and students were able to secure full-time jobs within 6 months after graduation (excluding those who pursue further studies and emigrated).
Internship Opportunities
The local and overseas internship opportunities offered by HKBU and the School of Business give students hands-on work experiences in various fields. Business-related internship can enhance students' competitiveness for employment and future advancement. Over 60% of BBA students have participated in 1 to 3 local and/or overseas internship programmes during their 4-year university life.
Credit-bearing Courses:
HKBU School of Business offers three credit-bearing elective courses for students to complete a work assignment under the guidance of both faculty and workplace supervisors. Table below shows the full list of courses offered in AY 2021-22.
- ACCT 3026 Accounting Internship I
- ACCT 3045 Accounting Internship II
- BUSI 3016 Business Internship
- BUSI 3037 Entrepreneurial Internship I
- BUSI 3047 Entrepreneurial Internship II
- ECON 3066 Business Economics Internship
- FINE 3026 Finance Internship
- ISEM 3026 ISEM Internship
- MKTG 3016 Marketing Internship
- HRMN3026 HRM Internship
Non-credit Bearing Internship Programmes:
Non-credit bearing internship programmes offered by HKBU allow students to gain work experience in local companies or overseas cities such as Australia, Canada, China, Germany, Singapore, or the U.K. during the summer:
- Global Attachment Opportunities (GAO)
- Local Attachment Opportunities (LAO)
- Metropolitan Attachment Programme (MAP)
Every summer, over 50 BBA students intern in overseas destinations. Every year, nearly 100 BBA students join these programmes with financial support.
Citi-HKCSS Community Intern Programme (CIP):
The Citi-HKCSS Community Intern Programme (CIP) is an annual summer internship programme organised by The Hong Kong Council of Social Service for more than 770 student interns in past 10 years. The Programme allows student interns to contribute knowledge and expertise to NPO, and the ultimate aim is to cultivate the concept of Corporate Social Responsibility and to provide future business professionals with a broadened understanding of the community.
In CIP 2021, a total of 78 students, of which 15 of them are from BU BBA, have completed their internship and served the community in 40 non-government organisations and social enterprises.
Scholarships and Funding
Gallery
Accreditations
Curriculum
Programme Features
Experiential Learning
All BBA students are required to complete at least 120 hours of experiential learning activities (exchange/internship/service learning) before graduation.
Close Teacher-student Relationship
Average class size of BBA Programmes is 45 students.
Local and Overseas Internship Opportunities
The School cooperates with well-known organizations to offer BBA students a variety of exchange and internship opportunities.
Extensive Exchange Opportunities
The School has established formal exchange agreements with 250 leading universities in 42 countries, allowing our students to complete part of their degree abroad.
High Graduate Employment Rate
100% BBA students are employed full-time in 6 months after graduation.
Triple ACCREDITATIONs
HKBU School of Business is among the 1% of the world's business schools to be triple-accredited.