Bachelor of Science in Game Business & Esports
Winter Park, USA
DURATION
80 up to 108 Weeks
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Aug 2024
TUITION FEES
USD 72,500 *
STUDY FORMAT
Distance Learning, On-Campus
* Online tuition - $63,000
Scholarships
Explore scholarship opportunities to help fund your studies
Introduction
From esports teams to product publishers, game studios to competition venues, the gaming industry relies on business-minded people to keep moving forward. These professionals build relationships with consumers, forge important partnerships, and develop essential revenue streams with their business savvy and deep understanding of gaming culture.
The Game Business & Esports bachelor of science program gives you the opportunity to build skills for the business side of gaming – strategic, community-centered, revenue-boosting skills. You’ll gain marketable business acumen that allows you to pursue a variety of professional pathways in the gaming industry.
Objective
The objective of the Game Business & Esports Bachelor of Science degree program is to help you develop and refine skills to support the business side of the gaming industry, which includes community engagement, event and operations management, and strategic marketing. This degree program focuses on ways that gaming and esports professionals connect consumers to brands, generate revenue for businesses, and host events for various audiences. You will gain the business acumen to be able to analyze communities and market a brand for various entities across the industry, including game publishers, game developers, event venues, teams, leagues, and players. You will develop the skill set to create content and campaigns to connect with consumers effectively both domestically and abroad. Completing the Game Business & Esports Bachelor of Science degree program will enable you to pursue both established and emerging professional pathways across the gaming industry.
Admissions
Curriculum
Game Business and Esports Bachelor of Science - Campus
Program Length: 80 weeks
Month 1
- GEN1011 Creative Presentation, 3.0 Credit Hours
- DEP1013 Psychology of Play, 3.0 Credit Hours
Month 2
- GBE1001 Introduction to the Gaming Industry, 4.0 Credit Hours
- GBE1021 Introduction to Esports Production, 4.0 Credit Hours
Month 3
- MKT210 Introduction to Marketing, 4.0 Credit Hours
- MKT163 Storytelling for Marketing, 3.0 Credit Hours
Month 4
- VID1555 Video-Sharing Platforms, 4.0 Credit Hours
Month 5
- MCM1203 New Media Tools, 4.0 Credit Hours
Month 6
- MCM2416 Digital Video and Audio Production, 4.0 Credit Hours
- ENC1101 English Composition I, 4.0 Credit Hours
Month 7
- GBE2001 Gaming Culture and Engagement, 3.0 Credit Hours
- MGF1213 College Mathematics, 4.0 Credit Hours
Month 8
- GBE119 Project and Portfolio I: Game Business and Esports, 3.0 Credit Hours
- GBEC111 Professional Development Seminar I: Game Business and Esports, 1.0 Credit Hour
Month 9
- GBE2501 Game Business Models, 4.0 Credit Hours
- PHY1020 Fundamentals of Physical Science, 4.0 Credit Hours
Month 10
- GBE229 Project and Portfolio II: Game Business and Esports, 3.0 Credit Hours
- GBEC222 Professional Development Seminar II: Game Business and Esports, 1.0 Credit Hour
Month 11
- MKT3014 Marketing Law and Contracts, 4.0 Credit Hours
- ENC326 Professional Writing, 4.0 Credit Hours
Month 12
- GBE3201 Gaming Community and Social Media, 4.0 Credit Hours
Month 13
- SMM3622 Sports Events and Entertainment, 3.0 Credit Hours
- GBE339 Project and Portfolio III: Game Business and Esports, 3.0 Credit Hours
Month 14
- SMM4111 Business Project Management, 4.0 Credit Hours
- HUM302 Cultural Studies, 4.0 Credit Hours
Month 15
- GBE4301 Strategic Game Marketing, 3.0 Credit Hours
Month 16
- SMM4561 Sports Sales and Sponsorship, 4.0 Credit Hours
- GBE349 Project and Portfolio IV: Game Business and Esports, 3.0 Credit Hours
Month 17
- GBE4601 Global Gaming Business and Esports, 3.0 Credit Hours
- BUL3514 Intellectual Property, 4.0 Credit Hours
Month 18
- MAN3152 Leadership and Organizational Behavior, 4.0 Credit Hours
- GBE359 Project and Portfolio V: Game Business and Esports, 3.0 Credit Hours
Month 19
- GBE4901 Esports and Gaming Management, 3.0 Credit Hours
Month 20
- GBE469 Project and Portfolio VI: Game Business and Esports, 3.0 Credit Hours
- CRR4000 Career Readiness, 4.0 Credit Hours
Total Credit Hours: 120
Please Note
- Some specific courses may be offered online.
Game Business and Esports Bachelor of Science - Online
Program Length: 108 weeks
Month 1
- GEN1011 Creative Presentation, 3.0 Credit Hours
Month 2
- DEP1013 Psychology of Play, 3.0 Credit Hours
- ENC1101 English Composition I, 4.0 Credit Hours
Month 3
- GBE1001 Introduction to the Gaming Industry, 4.0 Credit Hours
Month 4
- GBE1021 Introduction to Esports Production, 4.0 Credit Hours
Month 5
- VID1555 Video-Sharing Platforms, 4.0 Credit Hours
- MCM1203 New Media Tools, 4.0 Credit Hours
Month 6
- MCM2416 Digital Video and Audio Production, 4.0 Credit Hours
Month 7
- MKT210 Introduction to Marketing, 4.0 Credit Hours
- MKT163 Storytelling for Marketing, 3.0 Credit Hours
Month 8
- GBE2001 Gaming Culture and Engagement, 3.0 Credit Hours
Month 9
- GBE119 Project and Portfolio I: Game Business and Esports, 3.0 Credit Hours
- GBE1111 Professional Development Seminar I: Game Business and Esports, 1.0 Credit Hour
Month 10
- GBE2501 Game Business Models, 4.0 Credit Hours
Month 11
- GBE229 Project and Portfolio II: Game Business and Esports, 3.0 Credit Hours
- GBE2222 Professional Development Seminar II: Game Business and Esports, 1.0 Credit Hour
Month 12
- MKT3014 Marketing Law and Contracts, 4.0 Credit Hours
Month 13
- GBE3201 Gaming Community and Social Media, 4.0 Credit Hours
Month 14
- GBE339 Project and Portfolio III: Game Business and Esports, 3.0 Credit Hours
Month 15
- MGF1213 College Mathematics, 4.0 Credit Hours
Month 16
- SMM3622 Sports Events and Entertainment, 3.0 Credit Hours
Month 17
- SMM4111 Business Project Management, 4.0 Credit Hours
- ENC326 Professional Writing, 4.0 Credit Hours
Month 18
- GBE4301 Strategic Game Marketing, 3.0 Credit Hours
Month 19
- GBE349 Project and Portfolio IV: Game Business and Esports, 3.0 Credit Hours
- PHY1020 Fundamentals of Physical Science, 4.0 Credit Hours
Month 20
- HUM302 Cultural Studies, 4.0 Credit Hours
Month 21
- BUL3514 Intellectual Property, 4.0 Credit Hours
Month 22
- SMM4561 Sports Sales and Sponsorship, 4.0 Credit Hours
Month 23
- GBE4601 Global Gaming Business and Esports, 3.0 Credit Hours
Month 24
- MAN3152 Leadership and Organizational Behavior, 4.0 Credit Hours
Month 25
- GBE359 Project and Portfolio V: Game Business and Esports, 3.0 Credit Hours
Month 26
- GBE4901 Esports and Gaming Management, 3.0 Credit Hours
Month 27
- GBE469 Project and Portfolio VI: Game Business and Esports, 3.0 Credit Hours
- CRR4000 Career Readiness, 4.0 Credit Hours
Total Credit Hours: 120
English Language Requirements
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