Bachelor in
Bachelor in Global Sales and Marketing
University of Applied Sciences Upper Austria
Key Information
Campus location
Steyr, Austria
Languages
English, German
Study format
On-Campus
Duration
6 semesters
Pace
Full time
Tuition fees
EUR 363 / per semester **
Application deadline
Request info *
Earliest start date
Request info
* Application deadlines have been extended until 15 Sept. Please note: Admission subject to availability of study places.
** For EU / EEA citizens
Introduction
Bachelor in Global Sales and Marketing
Are you interested in the cross-cultural challenges created by the globalization of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years?
Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery, and technical goods. These global operations generate a high demand for suitably qualified sales and marketing personnel – and that expertise is what the cutting-edge degree programme "Global Sales and Marketing" (G.S.M.) is all about.
The "cross-cultural management and emerging markets center" is dealing with research projects concerning cross-cultural management.
Information
- Degree: Bachelor of Arts in Business (BA)
- Duration: 6 semesters (180 ECTS)
- Annual intake: 45
- Mode of study: full-time
- Admission requirements: 'A'-level/high school diploma or equivalent
- Internship: In 2 parts - ten weeks total
- Compulsory semester abroad: During the 3rd semester at one of the 100 partner-universities world-wide.
- Language of tuition: 100% English
Career Opportunities
- Operation & selling in a global market
- Managing cross-cultural sales & marketing
- Developing social & language skills
Your degree in Global Sales and Marketing will qualify you to work successfully in a key account team, a sales or marketing department. You can start your career for instance as a key account manager, sales- or marketing manager, in export management or product management.
You will be qualified to contribute to a product launch or market entry in a foreign country.