
Graduation in Design
DURATION
4 Years
LANGUAGES
Portuguese
PACE
Part time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Mar 2024
TUITION FEES
BRL 5,205 / per month
STUDY FORMAT
On-Campus
Introduction
ESPM Design is for those who connect with creativity, innovation, culture and the market. In the course matrix, we work on design in its broad market potential, covering everything from a strategic and innovation vision to the practical development of projects such as brand identity, magazines, packaging, typography, 3D, UX, UI, product design, service design, combining creativity, sensitivity, mastery of languages and socio-environmental responsibility to an ability to solve problems and demands of today's society.
The strength of a wide course
At ESPM, in addition to a solid background that covers the areas of graphic design, digital and multimedia design, you will develop a strategic and critical view of the demands of contemporary society, being able to understand the creative, projectual, cultural, socioeconomic and marketing of design as a profession.
The four years of graduation prepare you to work with service design, product design*, UX, UI, branding, packaging, editorial, environmental design, 3D, among other areas of the creative industries, whether in national, multinational companies, in design studios , communication vehicles, startups, or to start your own business. Complementing training in projects, ESPM's core subjects of Economics, Marketing, Finance and Branding help you to work in the area of design management.
With a robust curriculum, adapted to the flexibility of an elective program for all ESPM courses, you complement your training based on your own interests and vocation, becoming a unique professional, up-to-date and committed to creative solutions, with collaborative practices and with the ability to solve problems and demands of today's society.
*Product design is the new term used for digital product design.
Differentials
ESPM is different, so the professionals trained here are also!
In addition to the typical training in Design, at ESPM you will have:
- Strategic design / Marketing emphasis
- Laboratories with state-of-the-art media and technology
- Multidisciplinary teaching / Electives
- Partnerships with large companies
- Experienced and active professors in the market
Curriculum
Differentials
ESPM is different, so the professionals trained here are too!
In addition to the typical training in Design, at ESPM you will also have:
- Marketing
- creative industries
- Digital Universe / Multiplatforms
- collaborative practices
- Integrated projects by companies
Electives
From the 2nd semester, you can choose subjects (semestrally), which are part of other courses at the school. Thus, you have the opportunity to broaden your professional perception and mature your choices.
LifeLab
ESPM LifeLab aims to add technical, behavioral and cognitive knowledge to your training. Thus, when you graduate, you will be much more prepared to work both in traditional professions and in those that require relational and self-knowledge skills, such as scientists, executives and creatives. During the course, you will have the opportunity to choose between a cycle of disciplines, organized into three pillars:
Metacognitive
Self-learning
- learning laboratory
- Creativity
- scientific thinking
Techquant
digital fluency
- Logic and Data Visualization
- computational reasoning
Socioemotional
Self knowledge
- Purpose, career and self-fulfillment
- Presentation of ideas and projects
- Business
- Arts
- Leadership and multicultural work
Training Lines
Here, you can choose which training line you most identify with:
Visual communication
Design and visual planning of graphic design, such as branding and visual identity systems, packaging, editorial design (book, magazine or newspaper design), signage and digital experiences.
Animation
Design of 2D and 3D animation films, copyright, advertising, motion graphics and visual effects for cinema. Concept art, creation and modeling of characters for animation, cinema and games.
Training Lines
Choosing a line of training allows you to specialize and enter the job market according to your skills. Here, you can choose between:
Audio-visual
Design and planning in design and communication for transmedia systems, focusing on critical creative development, production and innovation of contemporary languages applied to the market.
Visual communication
Project and planning, visual design, especially brands and visual identity systems, packaging, editorial segment (book, magazine or newspaper project), environmental signage, POS and digital media.
Fashion
Design and design planning for the fashion system, from concept research to complete collection development, through modeling, production, brand building and product presentation.