Bachelor of Science in Strategic Communication

Grow as a professional through the Bachelor of Science in Strategic Communication program.

The new Bachelor of Science in Strategic Communication arms you with the tools you need to drive the mission of any organization. It synthesizes the professional practice of public relations with emphasis on corporate, crisis and conflict communication.

Experienced faculty will teach you how to build mutually beneficial relationships between organizations and their public by keeping messages consistent, specific and on-target in all forms of communication.

Through campus organizations such as Applied Communicators of Edinboro (ACE) and the Public Relations Student Society of America (PRSSA), you will have opportunities to develop strategic planning and public relations skills. For more experience, you can apply for internships at local non-profit organizations and for-profit corporations, or engage in community service activities through Lambda Pi Eta, the communications honor fraternity.

Expert Faculty

Accomplished faculty instruct, guide, and inspire Edinboro students to achieve and lead. EU faculty are recognized for their commitment to student success and creating a personal and engaging academic environment.

Experiential Learning

The Edinboro experience extends well beyond the classroom. EU students prepare for careers and life through opportunities for hands-on learning, collaborative research with faculty, global travel, and internships.

Modern Facilities

Fighting Scots live, work, and play in state-of-the-art facilities on EU’s picturesque 585-acre campus. Located just 20 miles south of Erie, Pennsylvania’s fourth-largest city, Edinboro is bustling with exciting activities.

Develop the skills that employers need.

According to the U.S. Bureau of Labor Statistics, occupations in the communications field are on the rise. Jobs for a meeting, convention and event planners, fundraisers, advertising and promotions managers and social and community service managers will grow approximately 10% between now and 2024.

What can you do with this degree?

The Strategic Communication program is highly flexible. You can select from a broad range of courses that will prepare you for careers in all aspects of communications, including:

• Advertising and sales
• Public relations
• Interpersonal and organizational communication
• Media management and criticism
• Political communication
• Public advocacy

Alumni success in a variety of fields.

Your Strategic Communication degree will take you places. Just ask any of our graduates. They’re finding success in diverse industries including public relations, media production, pharmaceutical sales, event management, journalism, advertising, conflict mediation, non-profit management, higher education, and community organizing. Examples include:

• Emily Morris (BA ’88, MA ‘90) - Vice president of marketing and chief brand manager, Chautauqua Institution
• Sean Peebles (BA ‘96) - Announcer for the Cleveland Cavaliers, Quicken Loans Arena, Cleveland, OH
• Greg Harris (BA ’07, MA ‘12) - Assistant dean of undergraduate studies, Case Western Reserve University, Cleveland, OH
• Joelyn Bush (BA ‘08) - Marketing and communications director, United Way, Erie County