Bachelor in Industrial Design

Bachelor in Industrial Design

The subject area Industrial Design is in a rapidly accelerating development in the transition from the industrial society to a knowledge- and communication-based society.

More products are being produced than ever before - and of very varying quality. The requirements for the products have also changed - they are becoming increasingly intelligent and communicative. The values of the products have moved from the purely material to what they can and what we can do with them.

At Industrial Design, students work with the classic virtues such as sketching, marker drawing, 3-D programming and model building. But they are increasingly also dealing with overarching concepts for the users' future and the intangible values the products carry with them. Therefore, user observation and mapping of users' action patterns is a core area for the subject.

Industrial design emphasizes idea generation and visualization as well as the ability to collaborate with companies and other professional groups - from business economists and engineers to sociologists and anthropologists.

The subject area collaborates continuously with a large number of companies on teaching and project development, including e.g. Bang & Olufsen, Lego, Innovation Lab and Kildemoes.

Skills

The institute aims for students on the Industrial Design line to acquire the following core competencies during their studies:

• Ability to combine conceptual thinking with concrete design.
• Ability to combine functionality, aesthetics and social responsibility in product development.
• Knowledge of and ability to assess design-related ethical issues.
• The ability to create design by identifying new technological possibilities and relating them to human needs.
• Understanding and mastery of construction principles
• Knowledge of interface design.
• Knowledge of materials, their properties and how they are processed.
• Prototype and model production skills.
• Skills in computer-based 3D modeling and visualization.
• Knowledge of industrial work and production methods.
• The ability to act as mediators in interdisciplinary projects.