Bachelor in
MARKETING AND MANAGEMENT TECHNOLOGY Dawson College
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Introduction
In a cluttered and competitive landscape, companies need marketing professionals to connect customers to products and services, develop and sustain those relationships and make the business profitable. In the Marketing and Management Technology Program, you will learn about marketing, retail, and general management with an emphasis on the client experience. Through two internships, a work-study option, and teachers are drawn from the industry, Dawson’s program provides theoretical knowledge and real-life experiences to form successful marketers ready for any challenge.