BA in Sport Management

The Sport Management major provides students with an applied business degree for the sport environment/industry. Majors acquire a strong foundation in management, finance, accounting, marketing, communications, ethics and legal aspects of business. Specific courses in sport management provide students with an understanding of the role of sport in society, the role of management in sport, and opportunities to apply their knowledge in sport‐related organizations. Students supplement classroom teaching with a variety of practical experiences through academic service learning and field experience by working in sport management settings. Students in sport management gain both knowledge and practical experience, which are necessary for their future success in a variety of sport management careers.

Degree Requirements

• Program Credits: 42
• Required Courses: SSM 106, 201, 210, 236, 242, 243, 303, 312, 320, 345, 405, 406, 444.
• Required Auxiliary Courses: AC 201

Courses

• SSM 106 - Introduction to Sport Management
• SSM 201 - Economics of Sport
• SSM 205 - Sport Management Practicum
• SSM 210 - Organization and Management in Sport
• SSM 218 - Critical Issues in Athletics
• SSM 236 - Basic Issues of Sport Law
• SSM 240 - Techniques and Theories of Coaching Youth Sport
• SSM 242 - Sport Facilities Management
• SSM 243 - International Sport Business
• SSM 245 - Sport Psychology
• SSM 303 - Sport Marketing
• SSM 312 - Sport Finance
• SSM 320 - Motivation and Leadership in Sport
• SSM 345 - Sport Media Relations
• SSM 350 - Sport Information Management
• SSM 405 - Field Experience: Sport Management
• SSM 406 - Sport Management Senior Seminar
• SSM 444 - Sport Management Fundraising