Bachelor of Communication Arts in Innovative Media Production
Khlong Nueng, Thailand
DURATION
3 up to 4 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Jul 2025
TUITION FEES
THB 62,830 *
STUDY FORMAT
On-Campus
* semester 1: 524,130 THB
Introduction
The Bachelor of Communication Arts Program in Innovative Media Production (International Program) is designed to prepare students to meet the challenges and demands in today’s world of fast-changing information and communication technologies. The program aims to provide students with strong academic knowledge and specialized skills and expertise in the field of media production.
The curriculum provides students with the opportunity to develop their creativity and entrepreneurial skills with different coursework and projects. Students will be encouraged to reflect on new challenges and trends in innovative technology in media production beyond the national level. Toward the end of the program, students will be able to develop both production and management skills to be able to compete in the area of media production businesses today.
Why study this field?
- Aims to develop media and content producers with an emphasis on multi-platform media production covering both traditional and New Media.
- Program designed to encourage students to become true media entrepreneurs for the future.
- Transforms student's creativity, and versatility through an innovative approach to what the media of the future should look like.
- Blends theories with hands-on experiences which will provide the students with a creative portfolio.
- Hands-on experience from the first year.
- Learn about media entrepreneurship and the entertainment business in addition to media production knowledge and skills.
- Opportunity to work in a variety of fields.
- Gain more opportunities and overseas experiences through our international academic partners
Gallery
Admissions
Scholarships and Funding
Student Loan Fund (SLF), Academic Year 2024
The Student Loan Fund (SLF) will promote education. By providing loans for education at the bachelor's degree level in 3 types as follows:
Type 1 is given to students who lack funds. Family income not more than 360,000 baht/year
Lending money for tuition and living expenses The repayment period is as specified by the Fund (additional details below). There is a grace period of 2 years after graduation or termination of studies. Interest rate 1% per year
Type 2 is given to students who study in fields of study that are their main requirements. which is the production of manpower and is necessary for the development of the country
Giving out loans for tuition fees with a repayment period as specified by the Fund (as per additional details below), with a grace period of 2 years after graduation or termination of studies. The interest rate is 1% per year. If you have an annual family income of not more than 360,000 baht, you will be able to borrow for living expenses and receive a special interest rate of 0.75% per year.
Type 3 is given to students studying in deficient fields. or that the fund specifically aims to promote
Giving out loans for tuition fees with a period of repayment as specified by the Fund (as further detailed below), with a grace period of 2 years after graduation or termination of studies. The interest rate is 1% per year. If you have an annual family income not exceeding 360,000 baht, you will be able to borrow for living expenses and receive a special interest rate of 0.75% per year.
Curriculum
Featured Subjects Innovative Media Production
Media Production
- IMI311 Digital Television Production
- IMI313 Audio Production
- IMI331 Short-Form and New Media Production
- IMI332 Infotainment Production
- IMI334 Documentary and News Production
- IMI335 Streaming Series Production
Communication Technology & Entrepreneurship in Media and Entertainment Business
- CAI108 Trends in Communication Technology
- CAI109 Media and Entertainment Business
- CAI112 Channel Planning
- IMI100 Understanding International Media Industry
- IMI400 Entrepreneurship in Media and Entertainment Business
- IMI402 Regional and International Innovative Media Issues
First Year
First Semester
- IEN108 Persuasive Presentation (3 credits)
- IGE101 Thinking Skills for Lifelong Learning (3 credits)
- IGE102 Citizenship and Social Transformation (3 credits)
- IGE103 Technology and Innovation for the Future (3 credits)
- CAI101 Communication: Theories and Practices (3 credits)
- CAI104 Digital Photography (3 credits)
Second Semester
- IEN106 The Art of Writing (3 credits)
- IEN107 Critical Reading and Writing (3 credits)
- IGE104 Aesthetics and Well-being for Life (3 credits)
- IGE106 Financial Literacy and Sustainable Development (3 credits)
- CAI105 Art of Storytelling (3 credits)
- CAI108 Trends in Communication Technology (3 credits)
- CAI109 Media and Entertainment Business (3 credits)
- IEN108 Persuasive Presentation (3 credits)
- CAI101 Communication: Theories and Practices (3 credits)
- CAI104 Digital Photography (3 credits)
Summer Semester
- IGE101 Thinking Skills for Lifelong Learning (3 credits)
- IGE102 Citizenship and Social Transformation (3 credits)
- IGE103 Technology and Innovation for the Future (3 credits)
Second Year
First Semester
- IGE105 Global Alliance and Emerging Issues (3 credits)
- IGE107 Entrepreneurial Spirit and Leadership Skills (3 credits)
- CAI102 Media Law and Ethics (3 credits)
- CAI103 Art of Speaking (3 credits)
- CAI111 Creative Design Workshop (3 credits)
- IMI203 Digital Media Foundation Techniques (3 credits)
- CSI203 Multi-platform Narrative (3 credits)
Second Semester
- CAI106 Marketing Communications in Digital Age (3 credits)
- CAI107 Data Analytics and Research Design for Insightful Communication (3 credits)
- CAI110 Digital Content Creation (3 credits)
- IMI100 Understanding International Media Industry (3 credits)
- IMI205 Scriptwriting (3 credits)
- IMI312 Digital Cinematography (3 credits)
- IGE106 Financial Literacy and Sustainable Development (3 credits)
Third Year
First Semester
- IMI202 Production Design and Visualization Workshop (3 credits)
- IMI311 Digital Television Production (3 credits)
- IMI201 Broadcast Performance (3 credits) or
- IMI313 Audio Production (3 credits) or
- IMI332 Infotainment Production (3 credits)
- CSI311 Creativity in Digital Communication (3 credits)
- CSI313 Brand Channels and Experiences (3 credits)
- XXXXXX Free Elective I (3 credits)
Second Semester
- IMI204 Innovation and Technology for Digital Media Production (3 credits)
- IMI314 Editing (3 credits)
- IMI315 Directing (3 credits)
- IMI316 Color Grading and Visual Effect (3 credits) or
IMI331 Short-form and New Media Production (3 credits) - CSI202 Digital Consumer for Marketing Communication (3 credits)
- XXXXXX Free Elective II (3 credits)
- IEN107 Critical Reading and Writing (3 credits)
- IEN106 The Art of Writing (3 credits)
Fourth Year
First Semester
- CAI112 Channel Planning (3 credits)
- IMI334 Documentary and News Production (3 credits)
- IMI335 Streaming Series Production (3 credits) or
- IMI400 Entrepreneurship in Media and Entertainment Business (3 credits) or
- IMI402 Regional and International Innovative Media Issues (3 credits)
- CSI201 Critical and Creative Thinking (3 credits)
Second Semester
- IMI403 Degree Project (6 credits)
- XXXXXX Free Elective II (3 credits)
Program Tuition Fee
Career Opportunities
Online Content Creator
- Online Influencer
- Online Program Host
- YouTuber / TikToker / Instagrammer
- Vlogger
- Live Streamer
- Social Media Entrepreneur
Production
- Scriptwriter
- Photographer
- Videographer
- Director
- Producer
- Editor
Facilities
Why study at Bangkok University International
Bangkok University provides a creative learning environment and a wide range of international programs. With our hands-on and practical curriculum, you will be equipped with an international mindset and professional skills for the globalized job market.
- International students from over 50 countries around the world.
- Creative learning environment.
- Strong connections with leading industry partners, alumni, and experts supporting graduates in landing their dream jobs
- Extensive partnerships & collaboration with leading global higher-education institutions.
- World-Class Programs led by highly qualified faculty.