Bachelor Degree in Marketing
Black Hills State University
Key Information
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Campus location
Spearfish, USA
Languages
English
Study format
On-Campus
Duration
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Pace
Full time
Tuition fees
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Application deadline
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Earliest start date
Sep 2024
Scholarships
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Introduction
Bachelor Degree in Marketing
Do you enjoy getting people’s attention?
If so, then a bachelor’s degree in marketing from Black Hills State University is the answer for you! Marketing is a dynamic field with many dimensions, including product selection and planning, product distribution, pricing, and promotion. This field poses many challenges and yields generous rewards for those meeting these challenges.
At BHSU, you will receive instruction from professors with years of real-world experience that have contact with state and regional businesses. Our faculty to student ratio in the classroom averages about 12-to-1. We are also readily available to work with you on your course schedules as well as your career planning.
Curriculum
Marketing 4 Year Plan
Business Administration with a Marketing Specialization: 4-YEAR PLAN
A minor is NOT required with a Business major. The Required Core and Specialization Credits are highly recommended to be taken as listed. This will allow you to fulfill your General Education Requirements for the University and progress through the Business Program efficiently.
FRESHMAN YEAR
Fall Semester
- ACCT 210 Principles of Accounting I (pre-requirement for ACCT-211)
- ECON 201 Principles of Microeconomics (general education)
- MIS 105 Introduction to Computers (pre-requirement for MIS 205 & BADM 320)
Spring Semester
- ACCT 211 Principles of Accounting II (pre-requirement for ACCT 310, 430 & BADM 310)
- ECON 202 Principles of Macroeconomics (general education)
- MATH 281 Introduction to Statistics (general education; pre-requirement for BADM 320, 321, & 425 )
- MIS 205 Advanced Computer Applications (pre-requirement for ACCT 361)
SOPHOMORE YEAR
Fall Semester
- BADM 321 Business Statistics II
- BADM 370 Marketing (pre-requisite for BADM 482)
Spring Semester
- BADM 320 Quantitative Decision Analysis
- BADM 344 Managerial Communications
- BADM 465 Integrated Marketing Communications**
JUNIOR YEAR
Fall Semester
- BADM 310 Business Finance (pre-requirement for BADM 482)
- BADM 350 Legal Environment of Business (pre-requirement for BADM 482)
- BADM 372 Advertising*
- BADM 471 Marketing Management*
Spring Semester
- BADM 360 Organization & Management (pre-requirement for BADM 482)
- BADM 407 International Business
- BADM 476 Marketing Research**
- ECON 300/400 Elective
SENIOR YEAR
Fall Semester
- BADM 473 Retail Management*
- BADM 475 Consumer Behavior*
- MIS 325 Management Information Systems
- Elective - 3 credits
Spring Semester
- BADM 425 Production & Operations Management
- BADM 457 Business Ethics
- BADM 482 Business Policy & Strategy
- Electives - 3 credits
Key:
*Fall Only Classes
** Spring Only Classes
Career Opportunities
Start your career with a Marketing Degree
Looking for great job opportunities?
Employment in fields such as advertising, marketing, promotions, public relations, and sales is expected to increase faster than average for all occupations through 2014.
Earning a bachelor’s degree in marketing is excellent preparation for any Masters of Business program. At BHSU, you are provided with the core courses and practical experience necessary for admissions.
English Language Requirements
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