
European Bachelor in Hotel and Tourism Management
DURATION
3 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
EUR 13,166 / per year
STUDY FORMAT
On-Campus
Introduction
The European Bachelor in Hotel and Tourism Management at ACE Education is designed for those looking to immerse themselves in the world of hospitality and luxury tourism.
This international program offers a balanced combination of academic knowledge and practical experience over three years, equipping students with the essential tools to manage in the high-end sector.
Each year, you will have the opportunity to engage in hands-on experiences, gaining essential business management skills and building a strong understanding of the hotel, tourism, and luxury sectors.
What makes this Bachelor unique?
- Through a practical approach, this Bachelor equips you with the knowledge to successfully manage in the luxury hotel and tourism industry.
- You will gain a 360º perspective on the luxury market and its management, with exclusive seminars each year:
- 1st year – Seminar in Florence, Italy
- 2nd year – Seminar in London, UK
- 3rd year – Seminar in Dubai, UAE
- 1st year – Seminar in Florence, Italy
- 2nd year – Seminar in London, UK
- 3rd year – Seminar in Dubai, UAE
- You will improve your interpersonal and management skills, mastering the codes of excellence and luxury know-how.
- You'll experience a rich multicultural academic environment, sharing classes with students from around the world and building a valuable network of professional contacts.
Certification:
Bachelor’s Degree: “Chargé de développement marketing et commercial” (Marketing and Sales Development Manager), registered in the National Register of Professional Certification in France (RNCP – FEDE nº36375), Level 6 recognized by the French State.
Admissions
Curriculum
1st year:
- Introduction to Hospitality and Luxury
- Marketing and Communication
- Excellence in Service & Business Etiquette
- The Luxury Universe
- Languages and Interculturality: English – Chinese – Russian
- Office Automation
- Wine and Champagne Management
- Gastronomy and Hospitality
- Hotel & Hospitality Organization
- Focus Seminar in Florence, Italy
2nd year:
- Hotel & Hospitality II
- Hospitality, Luxury & Tourism
- Communication in Hospitality
- Languages and Interculturality: English – Chinese – Russian
- Office Automation
- Accounting & Revenue Management
- Sales in the Hospitality Industry
- Legal & Human Resources
- Seminar in London, UK
3rd year:
- CRM & Database Management
- Luxury Brand Management
- Hospitality Management
- Office Automation
- Finance and Hotel Revenue Management
- Legal & ERP (Enterprise Resource Planning)
- International Internships (to be completed during the final semester of the 3rd year)
- Final Industry Project Dissertation and Defense
- Focus Seminar in Dubai, UAE
Program Outcome
Pedagogical objectives
- Discover the hotel, tourism and luxury markets
- Understand the business environment and management
- Learn about the codes of excellence and savoir-être of the luxury industry
- Keep abreast of new trends and understand changes in the international hotel industry
- Strengthen management and organizational skills
- Integrate marketing and communication strategies implemented by companies
- Master three foreign languages
- Prepare to specialize in a particular sector: international hotel chain, hotel establishment, luxury or tourism brand, etc.
- Choose a career and set goals.
- Validate professional experience
Knowledge Areas:
You will become an expert in:
- Luxury Event Planning
- Customer Experience Management
- Sales Management
- Yield and Revenue Management
- HR in Hotel & Luxury Management
- Luxury Brand Management
Program Tuition Fee
Career Opportunities
- Luxury Hotel Manager
- Luxury Hospitality Consultant
- Yield and Revenue Manager
- Luxury Events Manager
- Marketing Manager
Program delivery
Location: Madrid for the first year, followed by Paris or Nice for the second and third years.
Internships: International internships will take place during the final semester of the 3rd year, in prestigious luxury hotels and global tourism companies.
Kick-start your career in luxury hotel and tourism management with a program designed to give you global opportunities.
Teaching methods
An academic curriculum. Because CMH is first and foremost a management school, the courses are designed to acquire the fundamental knowledge of management. This knowledge base is then applied and adapted to the very specific world of the hospitality industry.
Learning people skills. Know-how is one of the keys to employability, which is why it is an integral part of our teaching. Right from the start of their training, we expect our students to adopt the attitudes and behaviors required in the workplace.Managing a career plan. We emphasize career management through our Career Centers. Whether they are professionals from the hospitality or luxury sectors, all CMH trainers share the ambition to offer differentiated teaching approaches. Because they are experts in their fields and passionate about what they do, they are committed to training professionals capable of responding to trends and developments in these different sectors.