An extreme lack of resources coupled with a poor economic situation has made The Gambia a poor choice for those seeking a degree in higher education. Though the number of educated Gambians is on the rise, it is still far lower than the international average.

A BBA, or Bachelor of Business Administration, is an academic designation bestowed upon students who successfully complete about four years of full-time coursework in a business and commerce-related program. BBAs are known to enhance career opportunities.