Keystone logo

198 Bachelor Programs in Marketing Studies Marketing in USA for 2024



  • Bachelor
  • BSc
  • BA
  • BBA
  • USA
  • Marketing Studies
  • Marketing
Fields of study
  • Marketing Studies (198)
  • Back to main category
Find more locations
Degree type
Study pace
Study format

Bachelor Programs in Marketing Studies Marketing

Bachelor of Marketing programs in the USA reflect the highly broad nature of this field by offering comprehensive coursework in academic areas concerned with the activity of creating, communicating, delivering and exchanging goods and services. Marketing professionals build their individual career paths through their various areas of expertise to rewarding applications in diverse areas of the private or public sector. Bachelor of Marketing students in the USA learn how to plan, implement and control successful marketing strategies and build analytical skills by applying research results along with tried and true techniques. Coursework in the Bachelor of Marketing programs may include subjects pertaining to consumer behavior, international marketing, internet marketing, marketing research, and strategy.

Students earning a Bachelors degree in Marketing will come to understand that marketing is a field inherently interconnected with other areas of business. Important research into marketing planning, organizational behavior, consumer behavior and other fields will be made highly accessible to Bachelor of Marketing students in the USA.

To learn more about how you can obtain your Bachelors degree in Marketing and embark on an exciting and rewarding career in the USA, click below and read more about the programs at these academic institutions.