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Contact Schools Directly - Compare 13 Bachelors of Arts  (BA) in Marketing Communication 2024

13 BA Programs in Marketing Communication 2024


The Bachelor of Arts, or BA, is a commonly sought bachelor’s degree that is usually earned within approximately four years. The Bachelor of Arts often enables a graduate to be ushered into a high-paying career with plenty of room for advancement.

What is a BA in Marketing Communication? This program offers an educational focus that equips learners with the knowledge to refine public relations and advertising messages in order to enhance effectiveness. Those who participate in this program often learn brand development, market research, and high-level communication skills. There are a wide variety of courses that may be taken in pursuit of this degree, such as advertising management, multimedia and business presentations, public speaking, and expository writing.

There are many things that attract students to a marketing communication major. For example, this degree may prove to be an excellent choice for those who want to improve their communication skills and learn how to be more compelling. Obtaining this bachelor’s degree also prepares the graduate to continue into a master’s program.

Program costs for a bachelor’s degree in marketing communication can vary widely. The expense is dependent on which institution the degree is obtained from. For this reason, it is highly recommended that students consult the college or university they plan on attending.

Those who graduate with a BA in Marketing Communication position themselves to qualify for a number of careers. Some positions that those with this degree may fill include copywriters, public relations specialists, and marketing managers. Positions that require applicants to have a marketing degree tend to be in high demand. Additionally, the program can help prepare students to become entrepreneurs and business owners.

Marketing communication programs are available in the form of both traditional and online courses. This grants those who want this type of degree some flexibility in how they go about achieving their educational goals. To start moving forward in your program, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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  • BA
  • Journalism and Mass Communication
  • Communication
  • Marketing Communication
Fields of study
  • Journalism and Mass Communication (13)
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