The Department of Marketing and Management is committed to providing a broad-based, high-quality undergraduate education for students. Courses in Marketing and Management are designed to prepare students for entry into their business careers and/or graduate studies with the skills to succeed in a highly competitive global economy. For a business major, the Department offers a Bachelor of Business Administration degree with a major in Marketing, Management, Innovation and Entrepreneurship, or Logistics and Supply Chain Management. There are minor options in Marketing, Management, Innovation and Entrepreneurship, and Logistics and Supply Chain Management.
The Department develops and enhances a student’s skill set and allows them to discover a career path that best fits their interests. The faculty are devoted to the success of the students and provide them with individual mentoring.
The Department supports and fulfills the vision and mission of the College of Business by:
providing an innovative and relevant curriculum that is refined through interaction with the business community.
enhancing the learning experience by emphasizing information technologies and collaborations with faculty and students.
serving external stakeholders by providing qualifying graduates, encouraging professional involvement of students and faculty, and continuing research efforts.
promoting lifelong learning, integrity, and ethical behavior.
About the School
Established in 1969, the College of Business is deeply rooted at the University of Central Arkansas. With more than 1,500 undergraduate students and 100+ graduate students, the business program is thr ... Read More