Developing the world of food, marketing and technology
Could chewing gum with chocolate flavour, healthy crisps or sugar-free biscuits be one of your ideas? Do you believe it is important that food is safe and of a high quality? Then this is the ideal educational programme for you! Use your ideas and enrol in the Food Technology programme. We educate you to become a quality manager, consultant or the creator of the latest, most successful food product of the future! You will combine technology, product development and marketing. In addition, you will be communicating with clients, suppliers and supermarkets. You will think from the perspective of the consumer in terms of health, safety, marketing, product and quality. A fantastic challenge for ‘foodies’ with a technological and creative mind-set, with a focus on the requirements of consumers and producers.
By studying Food Technology, you will learn how to analyse food with subjects such as chemistry and microbiology, how to apply this knowledge in innovative solutions and how to sell them to consumers. Drop by for a visit some time to see what else we do in the Food Technology programme!
You can specialise in:
·Food Innovation Management
·Food Safety and Health
Food Innovation Management
Try pouring some orange juice into a bowl of milk and let it sit for an hour or so. It will clot. It will not look very appetising and no one will want to buy it. But these days you can buy a drink in the shops that consists of precisely these ingredients. It does not clot, and it is a great commercial success. There is an enormous demand for new, sometimes unlikely products. Putting them all together takes a combination of skills - in food technology, management and marketing, which explains why “nutrition plus” is at the heart of Van Hall Larenstein’s programme focusing on food innovation. Consumers want ever-increasing variety. Luckily for them, the technical potential for satisfying their desires is growing fast. So while our programme starts by looking at the consumer, it then goes on to look at everything else: not just the market and the product, but quality, management and operational issues as well. But at no point does it ever forget the reason for being in this business: your customers’ satisfied expressions when they have enjoyed your product.
Food Safety and Health
The food industry is in constant development: new products and production processes go hand in hand with the ever increasing risks and dangers of the modern world. In order to improve public health, food production companies must adhere to the laws and regulations imposed by food safety authorities. For the final consumer, food safety concerns both short-term illnesses, such as food poisoning, and longterm ones, which can be life-threatening conditions such as diabetes and cardiovascular diseases.
The intersection of all these factors creates the need for specialised professionals in the field of food safety, quality and health. They will develop their understanding and knowledge of key quality and safety issues, as well as gain an insight into the increasingly complex relationship between food and health. If you choose to specialise in Food Safety and Health, you will be challenged to develop your social, political and ethical skills to the fullest, while you will also acquire the basic knowledge of microbiology and technology which will help you to succeed in this field.
You will be following objective specific courses, doing practical periods and preparing an exciting graduation assignment. The programme is competency based: each theoretical subject supports workgroup situations in which students tackle practical problems and explore workable solutions. This means that you will be active from day one, learning to work independently as you collaborate with others. The programme culminates in practical placements and a thesis project conducted in an international setting.
• Product developer
• Quality manager
• Marketing/sales manager
• Advisor on food health and safety
• Sensory (taste) researcher
The world lies at your feet when you are a graduate student in Food Technology. You can work in the national and international market after your studies.
Would you like to meet us on Skype or join a webinar for more information? Please check our website.