The career in Public Image seeks to contribute to the formation of highly trained professionals that are developed in a comprehensive and competitive manner in the field of Consulting, Strategic Design, Development and implementation of Public Image projects at a personal, institutional and corporate level with knowledge deep public relations management, corporate image, social and political as well as media strategies.
Contribute to the training of highly qualified professionals who develop in a comprehensive and competitive manner in the field of strategic design and implementation of Public Image projects for individuals, institutions and companies with in-depth knowledge of public relations management, imaging and media Communication.Pixabay / Pexels
Workshop apa 6 and methodology of the elaboration of works
Writing and spelling
Preparation of discourse and public presentations I
Final analysis I
Final analysis II
Laboratory television i - video edition
How to speak in public
Laboratory of television ii - TV production
Semiology and acting
7th Cycle 8th Cycle
Negotiation and crisis management
Strategies in the management of media
Radio laboratory, booth, locution and creation of radio programs
Preparation of discourse and public presentations II
Psychology of the image
History and use of fashion in society
Costume and personal image workshop, stage management and makeup
Methodology of social science research
11th Cycle 12th Cycle
Design and organization of events
History of guatemala
Introduction to geopolitics
Descriptive statistics laboratory, database and graphs in excel
Personal image project
Sociology of the image
Marketing of the image
Message writing workshop
Dramatization of reality
Laboratory of basic graphic design, digital marketing and social networks
15th Cycle 16th Cycle
Executive and executive skills
Final analysis III
Workshop of elaboration and realization of advertising campaigns
Legible photocopy of both sides of the mid-level title, authenticated by a notary.
Legible photocopy of the DPI Personal Identification Document, according to the standard required by the University and authenticated by a notary.
Simple photocopy of mid-level grade certificates.
Present Complete Stationery.
Pass the race with an average above 70 points.
English Language Management
Thesis and Private.
Students graduated at medium level, whose interest is to cross a university career in Public Image and Media Analysis.
Professional specialists in Political Consultancy, professionals in Advertising, Communication, Lecturers, Production Executives, Artists, Politicians, Public Relations, Image Consultants, Marketing, Professionals in Assembly of Events wishing to expand their knowledge about projection and preparation of Public Image projects and Analysis of Media.
The professional graduate will obtain a training that integrates knowledge of Public Image, Journalism, Oral and Written Communication, Marketing, Advertising, Semiology, Voice-over, Strategy, Law, Politics and Psychology, which provide a necessary perspective for the implementation of strategic and consulting projects of personal, professional, corporate, political and social image, that allow the graduates to develop successfully in communication, public relations, audiovisual production among others.