The Advertising is the science of planning, preparation, execution and dissemination of advertising campaigns in order to apply the brand awareness and increase sales of a product or service.

At the School of the Americas, the student of Advertising will be able to create advertising campaigns, aiming to present a product / service to the public to promote their sale.


The student of Advertising the School of the Americas will be able to:

  • Researching the market and collect data that will guide a campaign;
  • Plan and develop a product / service, setting pricing strategies, distribution and sale;
  • Assess the impact of campaigns on the public interest;
  • Develop sales strategies and develop promotional campaigns in various segments such as supermarkets, restaurants and shops;
  • Choosing the appropriate vehicle to disseminate a campaign.


It is a traditionally competitive market, but the prospects for improving the performance of agencies specializing in event production and corporate identity. Social media is another point worth mentioning: increasingly becoming effective for the promotion of products / services, advertising requiring qualified to lead interactions with Internet users.

Morning : R $ 415.00

Night : R $ 489.00

Program taught in:
  • Portuguese (Brazil)

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This course is Campus based
Start Date
Mar 2020
7 - 13 semesters
415 BRL
Morning, 7 semesters
By locations
By date
Start Date
Mar 2020
End Date
Application deadline

Mar 2020

Application deadline
End Date