A bachelor's degree is an undergraduate degree that is offered by universities and colleges when students complete a program of study. Most bachelor courses last three or four years with some lasting up to seven years.
Courses and programs in public relations are beneficial for students looking to learn about the role of publicity and how organizations and companies create and maintain an excellent reputation. Possible study topics could include public speaking, organizational communication and leadership.
Oceania consists of islands of the southern, western, and central Pacific Ocean, including Melanesia, Micronesia, and Polynesia. The term is sometimes extended to encompass Australia, New Zealand, and the Malay Archipelago.
View all Bachelor Programs in Public Relations in Oceania 2018
The Bachelor of Business specialising in Public Relations (PR) will develop the core skills to pursue a long term career in this dynamic industry. [+]
The Bachelor of Business specialising in Public Relations (PR) will develop the core skills to pursue a long term career in this dynamic industry. Learn all aspects of PR, from strategy to communications and events, whilst developing important business skills needed to succeed in any business context.
In Year 1 the Bachelor of Business will teach you PR brief development, social media management, crisis communications, PR writing and campaign development. You will learn the role of sponsorship, leveraging advertising campaigns, crisis PR, client reporting and internal communications. You’ll prepare media material, understand mass media and learn about the importance and impact of social media in relationship building. You will learn how to work successfully in business or even set up a business of your own, through the skills gained from entrepreneurship projects.... [-]
SGU’s innovative Communication Science programme combines the study of media, communication and culture with the opportunity to gain knowledge and skills in one of the fastest-growing global economies. [+]
SGU’s innovative Communication Science programme combines the study of media, communication and culture with the opportunity to gain knowledge and skills in one of the fastest-growing global economies. At SGU we provide two concentrations in Communication Science that prepare students for a broad range of exciting career opportunities.
After the first three semesters with compulsory introductory subjects and orientation activities such as practical training and workshops, the students can decide on the concentration that they are interested in; either Public Relations and Reputation Management or International Journalism. The internship in the 6th semester gives students the opportunity to experience an intercultural working environment at first-class companies in Germany, Switzerland, or elsewhere in the world.... [-]
Provides students with the ability to critically analyse, evaluate and compile new communication strategies, to function as skilled communicators and to establish and manage media relations. The [+]
Bachelor of Marketing, Advertising and Public Relations
Provides students with the ability to critically analyse, evaluate and compile new communication strategies, to function as skilled communicators and to establish and manage media relations. The combination of marketing, advertising and public relations enhances these abilities by allowing students to diversify their creative skills and strategic business management knowledge, as well as gaining the employability skills, including critical thinking, teamwork, communication and problem solving, needed for a successful career. Marketing professionals are employed by organisations to develop and manage marketing and communication strategies, with advertising and public relations the cornerstone of business communications. Advertising combines art, science, strategy and communications practice, and has potential applications far beyond employment in an advertising agency. It includes elements of production, marketing, public relations, visual arts, communications research and interactive multimedia to develop and showcase students' strengths. Public Relations develops communication in a variety of contexts, researches the effectiveness of communication and plans the strategy behind communication campaigns. The combination of disciplines gives students a competitive career advantage and access to a wide range of industries.... [-]