Bachelor Programs in Public Relations

Compare 24 Bachelor Programs in Public Relations

Public Relations

A Public relations is the art of disseminating relevant information from an organization to its customers and the outside world. This is a practice regarded as very important and abstractly beneficial to the organization’s progress. This requires quality communications skills to help in maintaining an outstanding rapport with the outside environment. In the modern world of technology, one should understand how to create, edit and shoot various digital images and footages for the clients to see out there on social media spaces. Public relations are about quality communication strategies as well as the best tactics to handle the competitive world.

Bachelor of Public Relations is an undergraduate degree program that offers you the opportunity to understand the existing theoretical understanding of the relationships between media, society and an organization. The course explores event management and how an organization deals with crisis as well as advertisements and campaign planning. Through the various internships and other field practices, students are exposed to the real world applications of the skills and the knowledge acquired through the Bachelor of Public Relations degree.

Upon graduation with a degree in Bachelor Public Relations, one has a bright career life in a number of sectors such as non-governmental organizations, corporate areas, governmental organizations and consumer agencies among other places. The skills are applicable at both local and international levels.

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Bachelor programme in Public Relations

Turiba University
Campus Full time 4 years September 2017 Latvia Riga

By spending a certain amount of time at Turiba, you will be able to use international opportunities and obtain a diploma from the Murcia Catholic University in Spain in journalism, public relations and communications. [+]

Bachelors in Public Relations. Public Relations - Professional Bachelor's study programme Useful On average, each YouTube user spends 15 minutes a day in this social network. 35% of corporative bloggers have worked in journalism, media or have written in professional level. A person says 5000 words a day, on average, and 80% of them is speaking with him/her. PROGRAMME IS ACCREDITED till Year 2019 DEGREE: Professional Bachelor Degree in Public Administration STUDY PERIOD: 4 or 4.3 Academic Years STUDY PROGRAMME: in English or Latvian CAREER: You will be able to work as a corporate manager of public relations and communications; You will realise your ideas as an advertisement designer. By spending a certain amount of time at Turiba, you will be able to use international opportunities and obtain a diploma from the Murcia Catholic University in Spain in journalism, public relations and communications. AREA OF STUDIES: Information and Communication Science. PUBLIC RELATIONS Our Public Relations Programme has been recognised as excellent by experts and employers across Latvia and abroad. We have a lot of friends and partners, including such globally recognised authorities in the area of public relations as Dennis Wilcox from the US and Anne Gregory from the UK. You will be given an opportunity to work together with them. The everyday life of a public relations professional is dynamic — you will be able to meet different people and realise your own creative ideas — fashion shows, concerts, sporting events. You will be shaping the business image, assisting... [-]

Bachelor in Advertising

Academy of Art University
Campus or Online Full time 4 years September 2017 USA San Francisco

Develop the artistic and technical skills you need to enjoy a career in advertising as an art director, copywriter, or creative strategist. Work independently and collaboratively to create a dynamic portfolio. [+]

Develop the artistic and technical skills you need to enjoy a career in advertising as an art director, copywriter, or creative strategist. Work independently and collaboratively to create a dynamic portfolio. BFA Advertising Unit Requirements Major Coursework Core 36 units Major 42 units Electives 9 units Liberal Arts 45 units TOTAL 132 units BFA Advertising Degree Requirements Minimum grade of C- in all core courses, major courses, and LA 108 Composition for the Artist Minimum 2.0 GPA and the following general education requirements: 3 Written Communication courses 4 Art Historical Awareness courses 1 Employment Communications and Practices course 1 Historical Awareness course 1 Quantitative Literacy course 1 Cultural Ideas & Influences course After above general education requirements are met, take Liberal Arts electives as needed to fulfill the Liberal Arts unit requirement. BFA Program Learning Outcomes Undergraduate students will meet the following student performance criteria: Design Skills Effectively use visual media, including freehand drawing, to convey ideas and concepts throughout the creative process. Apply basic design principles to creative work. Communication Skills Create engaging narratives that demonstrate an understanding of the elements of storytelling: idea, structure, conflict, character, and imagery. Clearly and confidently present ideas in both formal and informal group settings. Coherently explain complex ideas in short-form, simplified writing. Problem Solving Apply strategic elements focused on the target customer, the product/ service, and the market. Gather, assess, and apply relevant information, including historical research, as part of the conceptual and design process. Conceptual Thinking Communicate relevant objectives through the... [-]

Bachelor in Public Relations

Kadir Has University
Campus Full time September 2017 Turkey Istanbul

Public Relations is the management of the communication processes of individuals, organizations, and corporations targeting the general public and media. PR expertise is highly valued in our age, which is often labeled as the age of communication, information, and media. PR provides an integrated approach to communication which is essential in our world of ever-changing communication platforms, and advances in communication technologies and methods. [+]

Bachelors in Public Relations. Public Relations is the management of the communication processes of individuals, organizations, and corporations targeting the general public and media. PR expertise is highly valued in our age, which is often labeled as the age of communication, information, and media. PR provides an integrated approach to communication which is essential in our world of ever-changing communication platforms, and advances in communication technologies and methods. Alumni Profile As KHAS Public Relations and Information department, we raise individuals who can design and execute communication campaigns through a proper analysis of the relationships between organizations, stakeholders, and target audiences. Our graduates successfully carry out the responsibility of a new age PR professional with the help of their academic training, analytic thinking and problem solving skills. Why Khas Public Relations ? With our esteemed department composed of vibrant scholars who have completed their graduate studies in internationally acclaimed institutions and of experts from the PR industry, we help our students gain the academic skills necessary for an integrated approach to communication and also provide them the opportunity to specialize in the subfields of PR according to their interests. Through effective advising, students are directed towards Corporate Communications or Political Communication tracks to get expertise in one of these subfields. Upon graduation, students receive a certificate of expertise in addition to their diplomas. If students do not prefer to choose either field, they can take elective courses from a third pool of courses and complete a unified PR program. Additionally, students... [-]

Degree In Communication Sciences

Universidade Europeia
Campus Full time 6 semesters September 2017 Portugal Lisbon

The degree in Communication Sciences is innovative, transversal and comprehensive. This course covers various areas of communication such as journalism, new media, organizational communication, advertising, public relations and marketing. [+]

THE Bachelor of Science in Communication Is innovative, cross-cutting and comprehensive. This course covers various areas of communication such as journalism, new media, organizational communication, advertising, public relations and marketing. Because of its wide scope, it fits the different interests of the student and the needs of a constantly changing labor market. The communication science course articulates theoretical and practical components, giving the student the opportunity to learn and consolidate their knowledge through the simulation in a professional context. This simulation will be possible with the realization of laboratories in a real studio, providing a unique experience throughout the degree. PROFESSIONAL OUTPUTS Journalism - press, radio, television and internet Organizational communication Digital communication and multimedia Marketing and Advertising Public relations Creative Writing and Screenwriting Investigation [-]

Official Degree in Event Organisation, Protocol and Institutional Relations

Instituto Mediterráneo Estudios de Protocolo
Campus or Online Full time Part time 4 years October 2017 Spain Alicante Spain Online + 2 more

Events and institutional relations currently play a key role in the strategy of all kinds of organisations: political parties, public institutions and private firms in a wide variety of sectors (tourism, fashion, music, banking, sport or the automotive industry, amongst others) choose to develop communication strategies and brand experiences which can allow them to establish closer relationships with their different audiences. [+]

Bachelors in Public Relations. Events and institutional relations currently play a key role in the strategy of all kinds of organisations: political parties, public institutions and private firms in a wide variety of sectors (tourism, fashion, music, banking, sport or the automotive industry, amongst others) choose to develop communication strategies and brand experiences which can allow them to establish closer relationships with their different audiences. Thus, we can see how the demand for professionals highly specialised in the fields of Event Organisation, Protocol and Institutional Relations to recruit them for their departments is growing. Event Managers are the professionals who, thanks to the utilisation of tools typical of marketing, communication or institutional relations, can design unique experiences which allow all kinds of organisations to strengthen their brand image. Teaching Guides First Year Foundations of Psychology Spanish Language Modern Language: English Business Organisation and Administration Written, Audiovisual and Advertising Language Psychology of Communication Communication Sociology of Consumption, Marketing and Advertising Applied Communication and Code of Ethics for Communication Protocol inside the Firm Second Year Computer Science Foundations of Event Organisation, Official Ceremonial and Protocol Constitutional Law Event Organisation I State Ceremonial External Relations: Public and Private Legislation on Protocol Event Organisation II Catering French Third Year Event Organisation II Scenographic Techniques Project Design and Management International Relations Events in the Public Administration Structure and Processes in Event Production History of Protocol Academic, Religious and Military Ceremonial Corporate Communication Fourth Year Public Marketing and Political and Institutional Communication Congresses, Meetings, Fairs and... [-]

Bachelor in Public Relations

University of Central Missouri
Campus Full time 4 years September 2017 USA Warrensburg

UCM's Public Relations program prepares you for the professional world of image development, strategic planning, issues management, promotional communication, media relations and development. [+]

UCM's Public Relations program prepares you for the professional world of image development, strategic planning, issues management, promotional communication, media relations and development. It equips you with the skills needed to succeed in today's competitive public relations world. Why Choose Public Relations at UCM? Public relations is one of the top 10 fastest growing industries nationwide. Money Magazine's "50 Best Jobs in America" article states that public relations professionals earn an average annual salary of nearly $85,000, with an earning potential of nearly $250,000 a year. There are numerous scholarships available to students in this program. What will I study? Public relations is one of the most sought after and highest paid fields of strategic communication. As a graduate, you will possess a comprehensive set of communication skills that will help you foster success. Courses include: Campaigns Design and Layout for Publications Electronic and Social Media for Public Relations PR Management and Industry Practices What can I do with a degree in Public Relations? Head of Communications Media Director Promotion Coordinator Public Relations Consultant How can I get involved outside the classroom? At UCM, we value engaging learning experiences that include student involvement and service-learning projects. In Public Relations, there are several involvement opportunities: American Marketing Association Delta Epsilon Chi Enactus Phi Beta Lambda Public Relations Society of America [-]

COMMUNICATION AND PUBLIC RELATIONS

Danubius University
Campus Full time Romania Galați

Through this program the Danubius University takes the mission of preparing specialists, researchers and leaders in the management field from the East and South-East regions of the country, getting involved in debates and society projects, in shaping a new frame of development in a European context. [+]

Bachelors in Public Relations. Through this program the Danubius University takes the mission of preparing specialists, researchers and leaders in the management field from the East and South-East regions of the country, getting involved in debates and society projects, in shaping a new frame of development in a European context. In order to answer these major components of the new field, the curriculum that we offer our students, through professors that are extremely competent in the field, is in accordance with everything that is happening today on a national and international level, which makes such a graduate diploma recognised, through transferable credits, anywhere in the world. The professional competences that students can obtain after gaining their Bachelor’s diploma are: - Identifying and using the specialized language, methodologies and knowledge from the field of communication sciences - Using new information and communication technologies (NICT) - Identifying and using strategies, communication methods and techniques in the process of public relations - Achieving and promoting a product of public relations - Specialized assistance in the management of crisis communication and/or the mediation of communication conflicts Some of the subjects studied within this program are: Crisis communication, International public relations, Regional public relations, Editing materials of public relations, Applied semiotics, Communication law, The philosophy of the culture, Communication and public relations in political organizations. The study curriculum includes stages of specializing practice during the second year of study, 4 weeks, and summing 120 hours at the end of the second semester. Graduates of this... [-]

Degree In Advertising And Public Relations

Universidad Pontificia De Salamanca
Campus Full time 4 years September 2017 Spain Salamanca

The Faculty of Communication at the Pontifical University of Salamanca offer the Degree in Advertising and Public Relations, with a curriculum adapted to the new educational model with a theoretical and practical approach directly linked to the professional field. [+]

The Faculty of Communication at the Pontifical University of Salamanca Offer Degree in Advertising and Public RelationsWith a curriculum tailored to the new educational model with a linked theoretical and practical approach directly to professionals. Studying the Degree in Advertising and Public Relations enables students in abilities, skills and knowledge to practice professionally the main profiles: Researcher and strategic planner Advertising and Public Relations .; researchers, planners and media buyers; creative and advertising designer; management and other professional tasks in agencies, media companies and consultants, direct marketing, promotional, relational, communication agencies or design studios. Professional outings Researcher and strategic planner Advertising and Public Relations professionals who are responsible for research and strategic planning Advertising and public relations. Researchers, planners and comparators advertising media professionals who are responsible for developing research processes and planning and buying advertising media. Creative and advertising designer: professionals specialized in advertising creativity and design in all media. This page is divided into creative director and copywriter. Second degree in the Faculty of Education Graduates in Advertising and Public Relations from the UPSA be completed in three semesters Degree in Audiovisual Communication or Journalism. Curriculum 1 Art and Aesthetics Done Religious and Christian Faith History of Advertising and Public Relations English Research Documentary Sources Theory of Advertising Theory of Public Relations Law Technical and Artistic Drawing Oral and written expression History Psychology Systems and Processes of Advertising and Public Relations Students must attend only one of the three instrumental subjects offered in this course 'English', 'Research documentary... [-]

Audiovisual Communication

Universidad CEU - Cardenal Herrera
Campus Full time Part time 4 years September 2017 Spain Valencia + 1 more

and more than 30 years ripped studies in the area of ​​communication in the CEU University. We are backed by decades forming communicators committed to their profession. [+]

Bachelors in Public Relations. Audiovisual communication OFFICIAL TITLE: Degree in Audiovisual Communication DURATION / ECTS: 4 years / 240 ECTS SEATS / CAMPUS: 75 / Moncada - Alfara IMPARTIDO EN: Spanish LEARNING OUTCOMES General competences OC1- Adaptability to technological, business or labor organizational changes. Capacity OC2- teamwork and communication of ideas by creating an enabling environment and ability to integrate into a common project to obtain results. Ability to assume OC3- expressive and thematic risks in the context of the availability and terms of audiovisual production, applying solutions and personal views on the development of projects. OC4- ability to hit when choosing under uncertainty, assuming responsibilities. OC5- systematic practice of critical self-evaluation of results: assessment of the importance of correct and constantly adjust the mistakes made in creative or organizational processes audiovisual productions. OC6- Ability to organize tasks, performing them in an orderly manner with logical priority adopting decisions in the different processes of audiovisual production. OC7- solidarity Respect for different people and peoples of the planet, as well as knowledge of the great cultural currents in relation to individual and collective values ​​and respect for human rights. Specific skills disciplinary CD1- knowledge of the history and evolution of photography, film, radio and television through their aesthetic and industrial proposals, in addition to its social and cultural relevance over time. In turn, linking technological and industrial development with audiovisual language and taking into account the theoretical and practical concepts of visual and auditory representations, communication systems and transmission concepts and... [-]

BA International Relations

Universidad Autónoma de Guadalajara
Campus Full time 40 months July 2017 Mexico Guadalajara

Study International Relations in UAG. Learn International Relations at the University of GuadalajaraAdmisión best. You will be a professional with solid theoretical and practical, able to develop competencies and skills of international negotiation skills. [+]

Study International Relations in UAG Learn International Relations at the University of Guadalajara best You will be a professional with solid theoretical and practical, able to develop competencies and skills of international negotiation skills. You can desempeñarte in government agencies such as the Ministries of Foreign Affairs, Economy, Education and Culture, among others. You properly you'll play as a facilitator in the environment of a globalized and interdependent world, complementary and multicultural. You have the ability to analyze and interpret the various political, economic, social and cultural aspects of the national and international levels. Desirably you have some of the following characteristics: Concern for the welfare of the international community. Capacity for analysis and synthesis of existing national and international events. Skill in human relations. Interest in foreign languages. Ability to manage information. Interest in political, economic, legal, social and cultural aspects, both national and international. Curriculum An independent, enterprising and flexible professional. The curriculum consists of 10 semesters (3 years, 4 months). When complete it will be able to continue and finish in a short time postgraduate studies in different areas of specialty or Masters offered by UAG within its flexible model, which giving you articulates the opportunity to get your automatic qualification Bachelor and your Expertise into 2 semesters and also earn credits to pursue your Master in less time. With this system you save time and you join the work force with better skills and academic degrees. University education Philosophical Anthropology Logic and Philosophy of Science Ethics... [-]

Degree In Advertising And Public Relations

Universidad Europea del Atlántico
Campus Full time 4 years September 2017 Spain Santander

In a world characterized by globalization of products and services, advertising and public relations are essential disciplines for companies and entities engaged in the business sector, and for developing projects in the social sector. Its scope covers a wide spectrum of activities and processes aimed at increasing public informed and diversified, besides being an area ... [+]

Bachelors in Public Relations. Degree in Advertising and Public Relations In a world characterized by globalization of products and services, advertising and public relations are essential disciplines for companies and entities engaged in the business sector, and for developing projects in the social sector. Its scope covers a wide spectrum of activities and processes aimed at public increasingly informed and diversified time, besides being a work area constantly growing and significant presence in everyday life. The changes introduced by the use of information and communications technology require professionals in these areas to master new tools for identifying markets, relationships between consumers and brands, and design communication strategies with creativity. Therefore, the European University of the Atlantic, through his degree in Advertising and Public Relations, gives students the necessary tools for: Produce and create advertising products for print, audiovisual and multimedia. Analyze communication processes. Designing marketing strategies and public relations through digital media. Organize and manage events of various kinds. Professional Outings A graduate in Advertising and Public Relations from UNEATLANTICO may exercise such as: Managers and professionals in advertising agencies (planner, account manager, media planner, copy, media director, art director, etc.). Chief of staff communication and public relations. Project manager of communications and public relations at national and international level. Designer and manager of digital marketing campaigns. Bilingual education Currently, one of the essential tools in international communication, and the key that opens the possibilities to find a good job both in Spain and abroad, is English. In our country,... [-]

Bachelor in Communication

Central Washington University
Campus Full time September 2017 USA Ellensburg

The communication studies major begins with a traditional liberal arts perspective, infuses an international/intercultural perspective, and then focuses on practical application of communication knowledge and skill. [+]

Communication Studies Major, BA The communication studies major begins with a traditional liberal arts perspective, infuses an international/intercultural perspective, and then focuses on practical application of communication knowledge and skill. The major is intended for students who wish to be at home in a wide range of situations and cultures and who value the role of communication in creating effective relationships locally and globally. The major is also an effective foundation for advanced study (academic or professional). Students must complete the communication foundation courses prior to acceptance into the communication studies major. Public Relations Major, BA Public relations has become an indispensable part of any organization, company, institution, or government trying to create a body of public opinion to support its mission, vision, or values. Understood as a management function in modern organizations in the corporate world, this same professional level has been adopted by NGOs, non-profit organizations, and even governments and countries as a whole. This new scenario offers plenty of opportunities for multifaceted public relations practitioners with skills in written and interpersonal communication, research, negotiation, leadership, creativity, logistics, and problem solving. Students must complete the communication foundation courses prior to acceptance into the public relations major. Digital Journalism Major, BA In today’s environment of converging media, successful journalists need the necessary skills and concepts to tell meaningful stories for a variety of outlets. In this major, students learn how to conceive ideas and collect and present information using words, pictures, and sounds to craft news stories that are... [-]

Undergraduate: Advertising And Public Relations

Irkutsk State Linguistic University
Campus Full time September 2017 Russia Irkutsk

Training of Specialists in Advertising and Public Relations is a needle in 1998.Students learn the theory and practice of public relations, advertising, media, [+]

Undergraduate: Advertising and Public Relations

Profile: Advertising and Public Relations in the commercial sphere

Language: English

Graduate Departments: Department of Advertisingand Public Relations Training of Specialists in Advertising and Public Relations is a needle in 1998.Students learn the theory and practice of public relations, advertising, media, psychology, sociology, organization of the department of advertising and public relations.They learn how to conduct market research, direct the work of the press service, hold exhibitions and presentations, and much more. The advantage of our graduates - English proficiency in the professional sphere.Graduates are building a career in public institutions and private organizations, foundations, advertising, PR, consulting agencies.Their knowledge and skills in demand in the banks and the media, supermarkets and shopping centers, tourist agencies and companies in mobile communications - wherever you are working with public opinion.... [-]


Consulting And Coaching

Collegium Da Vinci
Campus Full time Part time 3 years October 2017 Poland Poznań + 1 more

Did you know that the direction of Consulting and Coaching - the first and only in Poland Bachelor with this profile. Until now, the knowledge in this area can only be obtained in the framework of post-graduate education or courses. Department was awarded the quality mark in the "Education of the Future - 2016". [+]

Did you know that the direction of Consulting and Coaching - the first and only in Poland Bachelor with this profile. Until now, the knowledge in this area can only be obtained in the framework of post-graduate education or courses. Department was awarded the quality mark in the "Education of the Future - 2016". consulting - A detailed analysis of the financial, legal, technical and other business parties and the development of management decisions in order to achieve the stated objectives. training - Form of education, which aims to develop interpersonal competence and professional conduct in dealing, for example, the development of staff skills for the successful execution of business objectives, improve production efficiency and control. Coaching - The method of consulting and training, during which a specialist is called "coach" helps learners to achieve this life or professional goals. Coaches help clients to improve communication skills, conflict resolution, personal effectiveness, leadership and strengthening of strategic thinking, creating a productive team. In the academic year 2016/2017 CDV offers 3 specialties: Business trainer Coach development Human Resource Management Department "Consulting and Coaching" in CDV - is: exclusive educational concept, created in response to labor market demand for business trainers and coaches, as well as professionals providing services in the field of consulting; a program developed in collaboration with the REFA Wielkopolska - an organization that provides services to improve the skills of staff in 23 countries and operating in Poland for over 20 years, and in Germany - for almost 100... [-]

Bachelor of Marketing, Advertising and Public Relations

Edith Cowan University
Campus Full time 3 years January 2018 Australia Perth

Provides students with the ability to critically analyse, evaluate and compile new communication strategies, to function as skilled communicators and to establish and manage media relations.

The [+]

Bachelor of Marketing, Advertising and Public Relations

Provides students with the ability to critically analyse, evaluate and compile new communication strategies, to function as skilled communicators and to establish and manage media relations.

The combination of marketing, advertising and public relations enhances these abilities by allowing students to diversify their creative skills and strategic business management knowledge, as well as gaining the employability skills, including critical thinking, teamwork, communication and problem solving, needed for a successful career.

Marketing professionals are employed by organisations to develop and manage marketing and communication strategies, with advertising and public relations the cornerstone of business communications.

Advertising combines art, science, strategy and communications practice, and has potential applications far beyond employment in an advertising agency. It includes elements of production, marketing, public relations, visual arts, communications research and interactive multimedia to develop and showcase students' strengths.

Public Relations develops communication in a variety of contexts, researches the effectiveness of communication and plans the strategy behind communication campaigns.

The combination of disciplines gives students a competitive career advantage and access to a wide range of industries.... [-]