A Bachelor's degree is a degree awarded by universities and colleges. In order to earn a bachelor's degree, you must complete the necessary courses that may last three to seven years depending on your institution of enrollment.
Australia has seven of the top 100 institution of higher learning in the world! Australia sits above the likes of Germany, the Netherlands and Japan, placing eighth in the Universitas 2012 U21 Ranking of National Higher Education Systems.
Top Bachelor Programs in Marketing and Communication in Australia 2017
Avondale’s marketing program will allow you to understand and utilise the various tools and frameworks used to develop effective advertising strategies. [+]
In today’s competitive marketplace, an Avondale business degree will put you one step ahead of the rest. Whether your passion is accounting, human resources, marketing, or a combination of these, a Bachelor of Business will help you... [+]
Prepare for a career in international business through studies in international relations, international human resource management and international marketing. [+]
This is a specialised marketing degree. You will learn about consumer psychology, the scientific laws of brand growth, and develop the practical skills that you will need to become a marketing manager. The School of Marketing is unique because it is [+]
CSU’s Bachelor of Communication (Advertising) prepares you for the world of advertising. The course has a global communication perspective, where national borders are often irrelevant and audiences are fluid and changeable. [+]
Our Bachelor of Advertising and Media will have you working in collaborative teams on interactive and real-world projects to gain deep insight into the crossover between management, creative and media and how these are becoming increasingly interdependent [+]
A two-year Bachelor of Business that focuses on entrepreneurial skills and real industry knowledge. [+]
Carroll’s International Relations program prepares you for an exciting international career. Students interested in this major are eligible for First Year in Spain at Carroll's portal campus in Sevilla, at a significant savings thanks to our innovative scholarships. [+]
Learn the fundamentals of the production process including writing, scripting, shooting, sound and image recording, editing, producing, broadcasting, publishing... [+]
Bachelor of Communication (Media) (Accelerated)
Situated in a purpose-designed building in the heart of vibrant Melbourne, this program accesses state-of-the-art learning facilities for film, television, radio and online media production. Learn the fundamentals of the production process including writing, scripting, shooting, sound and image recording, editing, producing, broadcasting, publishing and social media.This program's unique combination of industry training and academic study will teach you to analyse media in a broad historical and cultural context, as well as encourage critical engagement and innovation across a range of media platforms.Graduates are creative thinkers and problem-solvers employable across a wide range of industry sectors.... [-]
This program comprises communication studies, professional studies and contextual studies. You'll complete compulsory courses in communication studies... [+]
Bachelor of Communication (Professional Communication) (Accelerated)
This career-oriented program is one of the world’s premier professional communication qualifications, offered by 5 RMIT campuses around the world. It produces multi-skilled communicators with solid online, radio, television and print experience.This program will develop your skills in:corporate communications professional writing and editing online and broadcast journalism script writing, film, TV and radio production public relations advertising journalism media production.
All Bachelor of Communication programs at RMIT are broken up into 3 strands. The contextual studies and communication strands are completed with students from other disciplines and the professional strand is where you will specialise in your chosen field.This program comprises communication studies, professional studies and contextual studies. You'll complete compulsory courses in communication studies, journalism, media production, advertising and public relations.In your third year you'll specialise in 1 or 2 professional areas.You must also complete at least 5 courses from the contextual studies group in 1 of the following areas:... [-]
Study the latest in business marketing theories to understand customers, design product and brand strategies, and make informed decisions about pricing... [+]
Bachelor of Business (Marketing) (Applied)
Study the latest in business marketing theories to understand customers, design product and brand strategies, and make informed decisions about pricing, promotion and distribution.This program covers statistics, economics, accounting, business finance, computer applications, management and law, and other specialist marketing courses.
Year 1You’ll do 7 of the compulsory common business core courses plus 1 marketing major course.
Year 2You’ll study the final compulsory common business core course, and focus on your major by completing 7 marketing courses including studies in marketing communication, market research, service quality, global marketing and B2B marketing.... [-]
This program combines core business studies with specialist marketing courses and the option to choose additional sequences of study such as... [+]
Bachelor of Business (Marketing)
Study the latest in business marketing theories to understand customers, design product and brand strategies, and make informed decisions about pricing, promotion and distribution.This program combines core business studies with specialist marketing courses and the option to choose additional sequences of study such as a second business major, a marketing extension minor, or studies in a range of business or related disciplines.
Learning and teaching
RMIT's Swanston Academic Building features wireless connection to printers, the web and specialist learning resources, interactive lecture and tutorial spaces, lectorial theatres, small-group rooms and other innovative learning spaces as well as retail and social spaces.RMIT offers a variety of learning and teaching approaches including lectures, seminars, studios, workshops, presentations, group discussions and syndicate work. These are primarily in English. You will have access to online resources through the myRMIT student portal.Ongoing assessment throughout the semester includes examinations, essays, reports, oral classes, presentations, group projects, research projects, laboratory projects and practical assignments.... [-]
Provides students with the ability to critically analyse, evaluate and compile new communication strategies, to function as skilled communicators and to establish and manage media relations. The [+]
Bachelor of Marketing, Advertising and Public Relations
Provides students with the ability to critically analyse, evaluate and compile new communication strategies, to function as skilled communicators and to establish and manage media relations. The combination of marketing, advertising and public relations enhances these abilities by allowing students to diversify their creative skills and strategic business management knowledge, as well as gaining the employability skills, including critical thinking, teamwork, communication and problem solving, needed for a successful career. Marketing professionals are employed by organisations to develop and manage marketing and communication strategies, with advertising and public relations the cornerstone of business communications. Advertising combines art, science, strategy and communications practice, and has potential applications far beyond employment in an advertising agency. It includes elements of production, marketing, public relations, visual arts, communications research and interactive multimedia to develop and showcase students' strengths. Public Relations develops communication in a variety of contexts, researches the effectiveness of communication and plans the strategy behind communication campaigns. The combination of disciplines gives students a competitive career advantage and access to a wide range of industries.... [-]
This course focuses on developing a wide range of professional and communication skills through a hands on approach to traditional and new media [+]
Bachelor of Communications
This course focuses on developing a wide range of professional and communication skills through a hands on approach to traditional and new media. It will provide students with skills in research and writing, as well as critical and creative thinking. Practice and theory go hand in hand in this course, and inform each other across all of the available specialisations. As well as giving students the knowledge needed to succeed in a dynamic communication and cultural environment, the course gives students the skills to adapt and thrive in facing and responding to challenges in a range of communication and cultural fields. Graduates from this course have the opportunity to gain exciting employment opportunities within corporate and government sectors and our global media industries. Students can select their major from the following disciplines:... [-]
This program includes courses in communications and theory, principles and research, and contextual studies that promote analytical and research skills... [+]
Bachelor of Communication (Public Relations)
Modern public relations (PR) is about working relationships, and reputation, locally and internationally.A PR degree at RMIT prepares you for the increasingly globalised, technology-driven world of public relations within corporate, government, not-for-profit and consultancy environments.Our students:want to know more about how organisations interact with people and the world around them can investigate the core of an issue to find out why it is important to an organisation and the people it deals with, and can use that knowledge to work out how an organisation can achieve its objectives.
This program includes courses in communications and theory, principles and research, and contextual studies that promote analytical and research skills and provide a broader learning experience. You will gain professional skills in writing techniques, media and stakeholder relations, strategy and research, with an emphasis on problem solving, creativity, project and relationship management.You'll build your skills and knowledge on campus and in a variety of work-integrated learning environments. You will be exposed to other fields of applied communication practice and how they converge with PR.... [-]