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Bachelor Programs in Marketing Studies in Asia 2022

It is important for all businesses, big and small, to communicate with their customers, clients or the public about their products and services: this is where marketing comes in. Bachelor of Marketing students will learn essential knowledge and skills to give them a competitive edge in the marketing job market. Universities and business schools in Asia offer three to four year undergraduate Bachel… Read more

It is important for all businesses, big and small, to communicate with their customers, clients or the public about their products and services: this is where marketing comes in. Bachelor of Marketing students will learn essential knowledge and skills to give them a competitive edge in the marketing job market. Universities and business schools in Asia offer three to four year undergraduate Bachelor of Marketing degree programs to recent secondary school graduates or returning students.

Some Bachelor of Marketing programs in Asia fall under the Bachelor of Science designation, while others are Bachelor of Business Administration programs, and still others may be Bachelor of Arts programs. It is a good idea to use the web form on this website to request more information from schools about Bachelor of Marketing programs in Asia. All Bachelor of Marketing programs at universities in Asia will teach the fundamentals of marketing, and then allow students to choose which direction they would like to take for their concentration and future career. Schools in Singapore, Dubai, Hanoi, Kuala Lumpur, Bangkok, Suzhou and across Asia offer full time or part time Bachelor of Marketing programs.

Scroll down to find out more about Bachelor of Marketing programs in Asia, today!

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Harbour.Space University
Barcelona, Spain +1 More

The Harbour.Space Digital Marketing programmes give students the comprehensive knowledge of analytics, strategy, business, finance, and creative collaboration to make business ... +

The Harbour.Space Digital Marketing programmes give students the comprehensive knowledge of analytics, strategy, business, finance, and creative collaboration to make businesses of tomorrow succeed. The programme combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth specific digital knowledge in online video, mobile, viral, social media, and data-driven marketing. -
Bachelor
Full-time
3 years
English
Campus
 
Upper Iowa University
Fayette, USA +1 More

Why study Marketing?

Why study Marketing? -
Bachelor
Full-time
4 years
English
Online & Campus Combined
Campus
Online
 
Middlesex University Dubai
Dubai, United Arab Emirates

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics ... +

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics who will teach you to think critically about marketing practice in a 21st-century context. You will graduate as an independent marketing professional, primed with a suite of high-level marketing skills, coupled with the experience and confidence to flourish. -
BA
Full-time
3 years
English
Campus
 

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Sunway University
Shah Alam, Malaysia

This specialized degree is a dynamic program encompassing the multifaceted components of marketing knowledge. Central to the program design is a focus on understanding consume ... +

This specialized degree is a dynamic program encompassing the multifaceted components of marketing knowledge. Central to the program design is a focus on understanding consumer behavior as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialized marketing fields such as branding, services, relationship and digital marketing, students will learn how to create value for both the firm and their customers. -
BSc
Full-time
3 years
English
Campus
 
Asia Pacific University of Technology & Innovation (APU)
Kuala Lumpur, Malaysia

APU's BA (Hons) in Digital Advertising degree is designed to provide you an edge with the latest technologies that are in line with the Industrial Revolution 4.0.

APU's BA (Hons) in Digital Advertising degree is designed to provide you an edge with the latest technologies that are in line with the Industrial Revolution 4.0. -
BA
Full-time
3 years
English
Campus
 
University of Doha for Science and Technology
Doha, Qatar

This is an applied Business degree with concentrations that will lead the graduates into specific industry sectors and jobs within the field of Digital Marketing, such as reta ... +

This is an applied Business degree with concentrations that will lead the graduates into specific industry sectors and jobs within the field of Digital Marketing, such as retail, fashion, automotive, tourism, and education marketing. All students on this program will study the generic business courses which will provide graduates with a sound foundation in Business Administration enabling them to contribute to all elements of business operations. -
BBA
Full-time
4 years
English
Campus
 
Methodist College Kuala Lumpur
Kuala Lumpur, Malaysia

The Diploma in Digital Marketing programme is designed to equip students with in-demand digital skills such as search engine optimisation (SEO), search engine marketing (SEM), ... +

The Diploma in Digital Marketing programme is designed to equip students with in-demand digital skills such as search engine optimisation (SEO), search engine marketing (SEM), social media marketing, electronic direct mail (EDM) marketing along with many other digital platforms. The programme also develops skills that are needed to analyse market needs and trends, define target markets and unlock business opportunities in a competitive environment. -
Bachelor
Full-time
30 months
English
Campus
 
Canadian University Dubai
Dubai, United Arab Emirates

The Bachelor of Arts in Communication – Public Relations will prepare you to deliver your PR messages effectively within the modern communications environment. As the nature a ... +

The Bachelor of Arts in Communication – Public Relations will prepare you to deliver your PR messages effectively within the modern communications environment. As the nature and channels of communication rapidly evolve, professionals in the industry need to be prepared to adapt to different communication forms, styles, and outlets, in order to transmit their message. This program will teach you how to craft, deliver and position your PR messaging to maximum effect and to operate successfully as a public relations professional in an ever-changing communications context. -
BA
Full-time
4 years
English
29 Aug 2022
Campus
 
Technological and Higher Education Institute of Hong Kong
Hong Kong

This programme aims to cultivate students' creativity and design thinking. Through an in-depth understanding of the theory and principle in traditional advertising and the exp ... +

This programme aims to cultivate students' creativity and design thinking. Through an in-depth understanding of the theory and principle in traditional advertising and the exploration of knowledge and application of new media and internet on advertising, students will be able to develop effective advertising solutions through the process of conducting research, analysis, implementation and evaluation. In additional to local market information, international elements would be also introduced to student through visiting or seminar for delivering the corporate information and practical knowledge taught by the speakers from the industry professionals. -
BA
Full-time
2 - 4 years
English
Campus
 
Northwood University
North Ras Al Khaimah, United Arab Emirates

Marketing professionals need finely honed creativity and strategic business expertise combined with an entrepreneurial drive. Our Marketing major will help you develop the ski ... +

Marketing professionals need finely honed creativity and strategic business expertise combined with an entrepreneurial drive. Our Marketing major will help you develop the skills and knowledge you need to succeed. -
BBA
Full-time
2 semesters
English
Sep 2022
Campus
 
Heriot-Watt University Dubai
Academic City, United Arab Emirates

Fashion Branding and Promotion is a new programme for 2021, a combination of fashion communication, fashion marketing, branding and management. Students develops skills to est ... +

Fashion Branding and Promotion is a new programme for 2021, a combination of fashion communication, fashion marketing, branding and management. Students develops skills to establish careers in the areas of branding, promotion and advertising, styling and marketing. The programme offers a combination of courses that enable strong design and analytical skills specifically tailored for the demands of the fashion industry: -
BA
Full-time
3 - 4 years
English
Sep 2022
Campus
 
Istanbul Medipol University
Istanbul, Turkey

‘Public Relations’ deals with topics such as event management, integrated marketing communications, lobbying, sponsorship, brand communications, crisis management, reputation ... +

‘Public Relations’ deals with topics such as event management, integrated marketing communications, lobbying, sponsorship, brand communications, crisis management, reputation management, corporate communications, and social responsibility. ‘Advertising’, on the other hand, covers topics such as copywriting, television advertising, advertising production, media planning, digital advertising, advertising photography, and creative advertising. -
Bachelor
Full-time
4 years
English
04 Oct 2022
Campus