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473 Bachelor Programs in Marketing Studies

The field of Marketing refers to the understanding of consumer behavior in regards to consumption of products and services, and the strategies of sales and communication used in persuading consumers to use a product or service. A Bachelor of Marketing degree can be the start of a rewarding career in the field of marketing. With a Bachelor of Marketing degree, students not only gain the skills and… Read more

The field of Marketing refers to the understanding of consumer behavior in regards to consumption of products and services, and the strategies of sales and communication used in persuading consumers to use a product or service. A Bachelor of Marketing degree can be the start of a rewarding career in the field of marketing.

With a Bachelor of Marketing degree, students not only gain the skills and knowledge necessary to enter the field of marketing, but also gain a strong foundation in business. Through coursework focused on topics such as marketing behavior and research, advertising, e-commerce, and global marketing, to name a few, students pursuing a Bachelor of Marketing learn the fundamentals needed to be successful. Graduates with a Bachelor of Marketing have many opportunities to start their career, whether it is in a small business, large corporation, or non-profit organization.

If you are considering a career in business, consider a Bachelor of Marketing. There are many programs to suit your needs, just take a look at the options below!

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Schellhammer Business School
Marbella, Spain

The Level 4 modules and assignments carry 120 credits and are equivalent to the first year of a University Degree whilst Level 5 modules and assignments carry a further 120 cr ... +

The Level 4 modules and assignments carry 120 credits and are equivalent to the first year of a University Degree whilst Level 5 modules and assignments carry a further 120 credits and are equivalent to the second year of a University Degree. You have the option to transfer on campus to Schellhammer Business School or a UK university onto year two and/or three once the Undergraduate Level 4 (Sales and Marketing) and Level 5 (Extended Diploma in Management) are respectively completed. A variety of distance learning options also exist. Each module consists of approximately 40 guided learning hours of material with an additional 30-50 hours of optional learning material. These materials comprise recommended exercises, recommended readings and internet resources. -
Bachelor's
Full-time
3 years
English
Online
 
INSA Business, Marketing & Communication School
Barcelona, Spain

An ideal programme for gaining an understanding of business in general and the role of marketing in service businesses and smaller enterprises in particular. The programme has ... +

An ideal programme for gaining an understanding of business in general and the role of marketing in service businesses and smaller enterprises in particular. The programme has a backbone in marketing, but general aspects of business also receive substantial coverage. Since marketing is one of several functional areas within an organization, this programme links marketing roles, tasks and functions with other organizational activities such as management, accounting, and economics. -
Bachelor
Part-time
3 years
English
Campus
 
Steinbeis School of Management and Innovation
Berlin, Germany

The part-time Marketing Bachelor gives you a solid foundation in business administration - supplemented by the current trends in marketing. Because as a marketing manager you ... +

The part-time Marketing Bachelor gives you a solid foundation in business administration - supplemented by the current trends in marketing. Because as a marketing manager you face the challenge of clearly differentiating your own company from the competition and developing intelligent sales strategies. You need business know-how, the ability to think across companies, and a good feel for current trends. This is exactly where our part-time marketing studies come in. -
BA
Full-time
Part-time
36 - 48 months
German, English
Oct 2022
Online & Campus Combined
Campus
Online
 

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UTPB Online
Odessa, USA

Our AACSB-accredited online Bachelor of Business Administration in Marketing will prepare you to expertly promote an organization through both traditional and digital marketin ... +

Our AACSB-accredited online Bachelor of Business Administration in Marketing will prepare you to expertly promote an organization through both traditional and digital marketing efforts. As you earn your degree, you’ll analyze demographics and consumer behavior to build marketing strategies and explore the diverse challenges that can occur during the marketing life cycle. -
BBA
Full-time
Part-time
4 years
English
Online
 
London School Of Design And Marketing
London, United Kingdom

In a global and highly competitive age, companies need to set themselves apart and acquire specialized human resources. This need increases the search for highly qualified pro ... +

In a global and highly competitive age, companies need to set themselves apart and acquire specialized human resources. This need increases the search for highly qualified professionals with advanced marketing knowledge, strong skills in problem-solving and strategic and creative thinking. London School of Design and Marketing's Bachelor in Marketing will be a major step in your career. -
BA
Full-time
30 months
English, Spanish, Portuguese
Online
 
Middlesex University Dubai
Dubai, United Arab Emirates

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics ... +

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics who will teach you to think critically about marketing practice in a 21st-century context. You will graduate as an independent marketing professional, primed with a suite of high-level marketing skills, coupled with the experience and confidence to flourish. -
BA
Full-time
3 years
English
Campus
 
SRH Berlin University of Applied Sciences
Berlin, Germany

Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ... +

Study (B.A.) Advertising & Brand Communication in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ideas for companies, brands, and products while communicating in a targeted way. -
BA
Full-time
7 semesters
English
Oct 2021
Campus
 
Ducere Global Business School
Royal Docks, United Kingdom

The Bachelor (Hons) Digital Marketing is designed to foster graduates with cognitive and applied skills to successfully navigate the world of digital media and develop digital ... +

The Bachelor (Hons) Digital Marketing is designed to foster graduates with cognitive and applied skills to successfully navigate the world of digital media and develop digital strategies that span the digital media landscape. -
BA
Full-time
3 - 6 years
English
Online
 
Geneva Business School
Geneva, Switzerland +2 More

The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive m ... +

The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive marketing tools, and effective communication. -
Bachelor
Full-time
3 years
English
Campus
 
University of West Alabama Online
Livingston, USA

With an online Bachelor of Business Administration from the University of West Alabama, you'll have the opportunity to pursue a program concentrated on marketing. As a result, ... +

With an online Bachelor of Business Administration from the University of West Alabama, you'll have the opportunity to pursue a program concentrated on marketing. As a result, you'll develop an up-to-date knowledge base of innovative marketing techniques that will effectively prepare you to enter the job market. -
BBA
Full-time
Part-time
3 - 4 years
English
Online
 
American University in Switzerland
La Tour-de-Peilz, Switzerland

The Bachelor Degree in Business Administration with a Specialization in Marketing provides students with a profound understanding of various marketing-related concepts and tec ... +

The Bachelor Degree in Business Administration with a Specialization in Marketing provides students with a profound understanding of various marketing-related concepts and techniques. Emphasis is made on the development and implementation of marketing strategies and on the effective use of the marketing mix. -
Bachelor
Full-time
36 months
English
Campus
 
University of Essex Online
UK Online, United Kingdom

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can ... +

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can use in your current role from day one. As the consumer marketplace becomes increasingly crowded with international trade now commonplace, it is important for companies to stand out from the competition. Through this online BA (Hons) Business and Marketing, you will develop your practical skills, enhance your ability to produce effective marketing communications and learn how to differentiate your product or service offerings. -
BA
Part-time
4 years
English
Online
 
Prague School of Advertising
Prague, Czech Republic

Creative thinking is power. That power drives the world of advertising, media agencies, and television companies. We will teach you to cultivate it and use it in a variety of ... +

Creative thinking is power. That power drives the world of advertising, media agencies, and television companies. We will teach you to cultivate it and use it in a variety of creative disciplines. We will give direction to your road towards creating effective communication online and offline. You’ll gain experience at our partnered advertising agencies before you’ve even finished school. It’s a great idea. -
Bachelor
Full-time
English
Sep 2022
Campus
 
Concordia University, St. Paul Online
Saint Paul, USA

In the B.A. in Marketing at Concordia University, St. Paul, your studies focus on combined skills in business and marketing. You graduate ready to analyze critical factors tha ... +

In the B.A. in Marketing at Concordia University, St. Paul, your studies focus on combined skills in business and marketing. You graduate ready to analyze critical factors that drive business results and how to formulate marketing efforts that create differentiation in the marketplace. -
BA
Full-time
Part-time
8 weeks
English
Online
 
Fontys University of Applied Sciences
Venlo, Netherlands

Marketing Management is a broad 4-year bachelor programme. It prepares you to react to the needs of customers in an international environment by offering subjects such as mark ... +

Marketing Management is a broad 4-year bachelor programme. It prepares you to react to the needs of customers in an international environment by offering subjects such as market research, marketing law, consumer behaviour and e-marketing. -
Bachelor
Full-time
48 months
English, German
Sep 2022
01 Jun 2022
Campus