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486 Bachelor Programs in Marketing Studies

The field of Marketing refers to the understanding of consumer behavior in regards to consumption of products and services, and the strategies of sales and communication used in persuading consumers to use a product or service. A Bachelor of Marketing degree can be the start of a rewarding career in the field of marketing. With a Bachelor of Marketing degree, students not only gain the skills and… Read more

The field of Marketing refers to the understanding of consumer behavior in regards to consumption of products and services, and the strategies of sales and communication used in persuading consumers to use a product or service. A Bachelor of Marketing degree can be the start of a rewarding career in the field of marketing.

With a Bachelor of Marketing degree, students not only gain the skills and knowledge necessary to enter the field of marketing, but also gain a strong foundation in business. Through coursework focused on topics such as marketing behavior and research, advertising, e-commerce, and global marketing, to name a few, students pursuing a Bachelor of Marketing learn the fundamentals needed to be successful. Graduates with a Bachelor of Marketing have many opportunities to start their career, whether it is in a small business, large corporation, or non-profit organization.

If you are considering a career in business, consider a Bachelor of Marketing. There are many programs to suit your needs, just take a look at the options below!

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Schellhammer Business School
Marbella, Spain

The Bachelor of Business in International Marketing at Schellhammer Business School is a unique programme that focuses on the study of Marketing from an International perspect ... +

The Bachelor of Business in International Marketing at Schellhammer Business School is a unique programme that focuses on the study of Marketing from an International perspective. The multidisciplinary syllabus that includes Marketing, Digital Media, Advertising, Marketing Research and Planning gives students a broad educational perspective with the opportunity to pursue future careers in Media & Advertising where skills honed on this programme such as critical, analytical and creative thinking, intellectual agility and innovation are highly valued. In line with all other post and undergraduate programmes at Schellhammer Business School, the manifold issues facing humanity – overpopulation, climate change, contamination, pollution, depleting resources, gross inequality, failed economic systems, and political dogmatism will be explored whilst advocating and supporting a new system of beliefs. -
Bachelor
Full-time
3 years
English, Spanish, French, German, Italian, Chinese, Japanese, Russian
Campus
 
INSA Business, Marketing & Communication School
Barcelona, Spain

An ideal programme for gaining an understanding of business in general and the role of marketing in service businesses and smaller enterprises in particular. The programme has ... +

An ideal programme for gaining an understanding of business in general and the role of marketing in service businesses and smaller enterprises in particular. The programme has a backbone in marketing, but general aspects of business also receive substantial coverage. Since marketing is one of several functional areas within an organization, this programme links marketing roles, tasks and functions with other organizational activities such as management, accounting, and economics. -
Bachelor
Part-time
3 years
English
Campus
 
Ducere Global Business School
Royal Docks, United Kingdom +1 More

The Bachelor (Hons) Digital Marketing is designed to foster graduates with cognitive and applied skills to successfully navigate the world of digital media and develop digital ... +

The Bachelor (Hons) Digital Marketing is designed to foster graduates with cognitive and applied skills to successfully navigate the world of digital media and develop digital strategies that span the digital media landscape. -
BA
Full-time
3 - 6 years
English
Online
 

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The University of Texas Permian Basin Online
Odessa, USA

Our AACSB-accredited online Bachelor of Business Administration in Marketing will prepare you to expertly promote an organization through both traditional and digital marketin ... +

Our AACSB-accredited online Bachelor of Business Administration in Marketing will prepare you to expertly promote an organization through both traditional and digital marketing efforts. As you earn your degree, you’ll analyze demographics and consumer behavior to build marketing strategies and explore the diverse challenges that can occur during the marketing life cycle. Designed with working professionals in mind, this flexible and cost-effective online program can be completed at your own pace. Our BBA in marketing can help strengthen your communication skills and strategic thinking ability as you learn to build and implement marketing programs from the ground up. Pair this program with our undergraduate certificate in digital commerce to give yourself an even greater competitive advantage in the workforce. -
BBA
Full-time
Part-time
4 years
English
09 Jan 2023
26 Dec 2022
Online
 
Methodist University Online
Fayetteville, USA

Prepare to thrive as a versatile marketing professional with Methodist University's 100% online Bachelor of Science in Marketing. Our ACBSP-accredited program helps you acquir ... +

Prepare to thrive as a versatile marketing professional with Methodist University's 100% online Bachelor of Science in Marketing. Our ACBSP-accredited program helps you acquire a spectrum of competencies needed for success in marketing, advertising, sales, and beyond. Our flexible online model allows you to work full-time while earning your degree. Choose the Health Care Administration concentration to prepare for marketing careers with health care providers or at health care facilities. -
BSc
Full-time
Part-time
42 months
English
Online
 
Point University Online
West Point, USA

Success in business and servant leadership goes hand in hand with Point University's online Bachelor of Science in Marketing program. Develop the tools and knowledge to succee ... +

Success in business and servant leadership goes hand in hand with Point University's online Bachelor of Science in Marketing program. Develop the tools and knowledge to succeed in a variety of career fields, including marketing, public relations, advertising, and operations. -
BSc
Full-time
Part-time
English
Online
 
Eastern Oregon University Online
La Grande, USA

Launch your career as an ethical, skilled professional in the growing public relations field. Eastern Oregon University's online B.S./B.A. in Public Relations is designed to p ... +

Launch your career as an ethical, skilled professional in the growing public relations field. Eastern Oregon University's online B.S./B.A. in Public Relations is designed to prepare you for success in our global, interconnected society. As a student, you will explore topics like writing, marketing and social media while completing real-world assignments to build your portfolio. EOU accepts up to 135 transfer credits to accelerate your studies and help you graduate in as little as two years. -
Bachelor's
Full-time
Part-time
2 years
English
Online
 
Benedictine University Online
Lisle, USA

The Marketing concentration courses cover topics including consumer behavior, promotional strategies, international marketing, and internet marketing.

The Marketing concentration courses cover topics including consumer behavior, promotional strategies, international marketing, and internet marketing. -
BA
Part-time
2 years
English
Sep 2023
Online
 
University of Europe for Applied Sciences
Iserlohn, Germany +2 More

Leverage Social Media, SEO, and Direct-to-Consumer Marketing to increase brand awareness and grow business and value. Become a digital pioneer and help shape the future with a ... +

Leverage Social Media, SEO, and Direct-to-Consumer Marketing to increase brand awareness and grow business and value. Become a digital pioneer and help shape the future with a degree in Digital Media & Marketing. From blockchain to virtual reality to artificial intelligence, media and marketing managers are helping to shape future trends. -
BSc
Full-time
6 semesters
English
Mar 2023
Campus
 
Middlesex University Dubai
Dubai, United Arab Emirates

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics ... +

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics who will teach you to think critically about marketing practice in a 21st-century context. You will graduate as an independent marketing professional, primed with a suite of high-level marketing skills, coupled with the experience and confidence to flourish. -
BA
Full-time
3 years
English
Campus
 
University of Essex Online
UK Online, United Kingdom

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can ... +

On this 100% online and part-time BA (Hons) Business and Marketing, you will explore a wide range of essential business and marketing topics and gain key skills which you can use in your current role from day one. As the consumer marketplace becomes increasingly crowded with international trade now commonplace, it is important for companies to stand out from the competition. Through this online BA (Hons) Business and Marketing, you will develop your practical skills, enhance your ability to produce effective marketing communications and learn how to differentiate your product or service offerings. -
BA
Part-time
4 years
English
Online