23 Bachelor Programs in Digital Marketing

Digital marketing is the act of engaging consumers of a certain product through the use of electronic devices. The commonly used devices include smart phones, computers, digital billboards, tablets, game consoles and cell phones among other electronic devices that would also engage various business partners as well. In many cases, internet marketing has been known to dominate the world of digital… Read more

Digital marketing is the act of engaging consumers of a certain product through the use of electronic devices. The commonly used devices include smart phones, computers, digital billboards, tablets, game consoles and cell phones among other electronic devices that would also engage various business partners as well. In many cases, internet marketing has been known to dominate the world of digital marketing. The move incorporates social networks, emails and other internet communication channels to reach out the consumers and other partners. As modern marketing modes, a BA Digital Marketing is one of the best moves to understand the various marketing strategies applied globally. The need to develop digital marketing professionals has thus become a necessity. This course prepares students for interactive marketing skills through creativity and application of modern digital media to promote sales and profits.

BA Digital Marketing helps to bring together the aspects of digital media and creativity in marketing as well business promotion. The course offers students an opportunity to learn the skills of creating, processing and manipulating the digital content through modern technologies so as to bring about effective communication. BA Digital Marketing is a course founded on making sure the theoretical and practical skills concerning the production of media content. For success in businesses, marketing must be viral and effective throughout the world reaching the targeted consumers. Graduates from the BA Digital Marketing degree can pursue a number of career lines such as digital marketing, web design, and digital graphic design among others.

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Other options within this field of study: 
Harbour Space
Barcelona, Spain

Digital marketing strategies lie at the heart of every successful business in our Information Age. This Harbour.Space programme gives students the comprehensive knowledge of a ... +

Digital marketing strategies lie at the heart of every successful business in our Information Age. This Harbour.Space programme gives students the comprehensive knowledge of analytics, strategy, business, finance and creative collaboration to make businesses of tomorrow succeed. -
Bachelor
Full-time
3 years
English
Campus
 
The University of Law Business School Undergraduate
London, United Kingdom +4 More

The BSc Digital Marketing with foundation year is aimed at those interested in the field of digital marketing and also looking to develop an understanding of the key aspects o ... +

The BSc Digital Marketing with foundation year is aimed at those interested in the field of digital marketing and also looking to develop an understanding of the key aspects of business and management. Students will develop an appreciation of technological advancements and digitisation in the business world. You’ll learn about digital marketing techniques and concepts that will enable you to develop effective digital marketing strategies using digital and social media platforms. -
BSc
Full-time
3 years
English
Sep 2020
Campus
 
GISMA ULaw
Berlin, Germany

By comparing theory with practice, this course will equip students with the knowledge and skills to succeed in today’s digitally-orientated business world. Students will gain ... +

By comparing theory with practice, this course will equip students with the knowledge and skills to succeed in today’s digitally-orientated business world. Students will gain a fundamental understanding of core areas such as digital and social media marketing, digital transformation, project management and information systems, and data analytics. The programme will also cover the role of these key concepts within businesses. -
BSc
Full-time
3 - 4 years
English
Sep 2020
Campus
 
Geneva Business School
Geneva, Switzerland +1 More

The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive m ... +

The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive marketing tools, and effective communication. -
Bachelor
Full-time
3 years
English
Sep 2020
Campus
 
XU University
Potsdam, Germany

How can you develop a cross-media strategy? How can you combine different digital formats and apps into one big picture? Not only does our Digital Marketing and Social Media b ... +

How can you develop a cross-media strategy? How can you combine different digital formats and apps into one big picture? Not only does our Digital Marketing and Social Media bachelor’s program support you with these questions but it also gives you the tools and skills to unravel the world with your creative ideas. -
BSc
Full-time
Part-time
6 semesters
English, German
Oct 2020
05 Aug 2020
Campus
 
Middlesex University Dubai
Dubai, United Arab Emirates

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics ... +

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics who will teach you to think critically about marketing practice in a 21st-century context. You will graduate as an independent marketing professional, primed with a suite of high-level marketing skills, coupled with the experience and confidence to flourish. -
BA
Full-time
3 years
English
Sep 2020
Campus
 
Ca' Foscari University of Venice

Created in partnership with H-Farm, this innovative programme is unique in Italy and trains you to be a motivated specialist in digital transformation capable of launching sta ... +

Created in partnership with H-Farm, this innovative programme is unique in Italy and trains you to be a motivated specialist in digital transformation capable of launching start-ups or helping a business go digital. The degree is entirely taught in English and offers you an engaging learning experience that emphasises interdisciplinary training, problem solving and team-based teaching. It features a strong programme of extra-curricular activities that include soft skills development, and from your very first year you will be put in close contact with mentors involved with start-ups and the digital world. Project work in companies plays a fundamental role in the curriculum, and the companies within the Ca’ Foscari and H-Farm network offer opportunities for personal development by introducing you to innovative business ideas. The programme is taught on the H-Campus at Ca’ Tron, Roncade (near Treviso). -
Bachelor
Full-time
3 years
English
Campus
 
Universidad CEU - Cardenal Herrera
Valencia, Spain

General competences: That students acquire an ethical commitment to society in carrying out their activities .; that students acquire skills in the use of Information and Comm ... +

General competences: That students acquire an ethical commitment to society in carrying out their activities .; that students acquire skills in the use of Information and Communication Technologies; that students acquire the ability to work autonomously to get them to be entrepreneurs in their activities. -
Bachelor
Full-time
4 years
Spanish
Sep 2020
Campus
 
Mykolas Romeris University
Vilnius, Lithuania

The purpose of this study programme is to develop communication and digital marketing competencies and prepare for a successful career. It requires theoretical background, kno ... +

The purpose of this study programme is to develop communication and digital marketing competencies and prepare for a successful career. It requires theoretical background, knowledge of the organization's environments and context, the specific knowledge of various platforms and practical knowledge through the use of tools and techniques for content marketing. -
Bachelor
Full-time
3 years
English
01 Sep 2020
01 Jun 2020
Campus
 
Berlin International University of Applied Sciences
Berlin, Germany

With digitalization being a major trend in the modern, global economy, studying Digital Business is worthwhile. Therefore, more and more Digital Management programs focus on t ... +

With digitalization being a major trend in the modern, global economy, studying Digital Business is worthwhile. Therefore, more and more Digital Management programs focus on this topic. Start a career in a promising occupational field with the Business & Management BA program at Berlin International. -
BA
Full-time
3 years
English
01 Oct 2020
01 Sep 2020
Campus
 
Mercy College
Dobbs Ferry, USA +3 More

Gain a competitive advantage. In our cutting-edge marketing program, you will learn theory, gain real-world experience and build a professional network.

Gain a competitive advantage. In our cutting-edge marketing program, you will learn theory, gain real-world experience and build a professional network. -
BSc
Full-time
4 years
English
Sep 2020
Campus
 
Fanshawe College
London, Canada

Fanshawe's four-year Honors Bachelor of Commerce (Digital Marketing) degree program will provide you knowledge of the core fundamentals of business including business strategy ... +

Fanshawe's four-year Honors Bachelor of Commerce (Digital Marketing) degree program will provide you knowledge of the core fundamentals of business including business strategy, management, human resources, accounting, and leadership. You'll also receive cutting-edge training with specialized digital marketing courses, including brand management and media integration, analytics, strategic website management, and search engine marketing. You'll help connect your future clients to the online world where any dream is possible and on multiple media platforms. -
Bachelor
Full-time
4 years
English
08 Sep 2020
Campus
 
IONISx
France Online, France +17 More

Learn how to define a social media and content marketing strategy to communicate on all digital media

Learn how to define a social media and content marketing strategy to communicate on all digital media -
Bachelor's
Part-time
12 months
French
Online
 
Vega School of Brand Leadership
Johannesburg, South Africa +3 More

​The programme prepares students for a career in Digital Marketing; to use technology to communicate brand, product and service messages to a target audience; and to grow busi ... +

​The programme prepares students for a career in Digital Marketing; to use technology to communicate brand, product and service messages to a target audience; and to grow business. Graduates will be able to apply search engine, mobile and online marketing insight in guiding technology specialists and developers in the planning and implementation of digital marketing strategies. In addition, the qualification ensures that students understand the brand and business environment with regard to digital marketing, management, financial and project management. -
Bachelor
Full-time
3 weeks
English
Campus
 
University of Derby
Derby, United Kingdom

Marketing at Derby is ranked Top 10 in the Guardian University Guide 2020. Draw on your own experiences as an avid digital consumer and transform them into a rewarding career. ... +

Marketing at Derby is ranked Top 10 in the Guardian University Guide 2020. Draw on your own experiences as an avid digital consumer and transform them into a rewarding career. BSc (Hons) Marketing (Digital) equips you to harness latest thinking, technologies, tools and platforms to help organisations communicate in compelling and eye-catching ways. -
BSc
Full-time
Part-time
3 years
English
Sep 2020
Campus