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25 Bachelor Programs in Digital Marketing

Digital marketing is the act of engaging consumers of a certain product through the use of electronic devices. The commonly used devices include smart phones, computers, digital billboards, tablets, game consoles and cell phones among other electronic devices that would also engage various business partners as well. In many cases, internet marketing has been known to dominate the world of digital… Read more

Digital marketing is the act of engaging consumers of a certain product through the use of electronic devices. The commonly used devices include smart phones, computers, digital billboards, tablets, game consoles and cell phones among other electronic devices that would also engage various business partners as well. In many cases, internet marketing has been known to dominate the world of digital marketing. The move incorporates social networks, emails and other internet communication channels to reach out the consumers and other partners. As modern marketing modes, a BA Digital Marketing is one of the best moves to understand the various marketing strategies applied globally. The need to develop digital marketing professionals has thus become a necessity. This course prepares students for interactive marketing skills through creativity and application of modern digital media to promote sales and profits.

BA Digital Marketing helps to bring together the aspects of digital media and creativity in marketing as well business promotion. The course offers students an opportunity to learn the skills of creating, processing and manipulating the digital content through modern technologies so as to bring about effective communication. BA Digital Marketing is a course founded on making sure the theoretical and practical skills concerning the production of media content. For success in businesses, marketing must be viral and effective throughout the world reaching the targeted consumers. Graduates from the BA Digital Marketing degree can pursue a number of career lines such as digital marketing, web design, and digital graphic design among others.

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Harbour.Space University
Barcelona, Spain

Digital marketing strategies lie at the heart of every successful business in our Information Age. This Harbour.Space programme gives students the comprehensive knowledge of a ... +

Digital marketing strategies lie at the heart of every successful business in our Information Age. This Harbour.Space programme gives students the comprehensive knowledge of analytics, strategy, business, finance and creative collaboration to make businesses of tomorrow succeed. -
Bachelor
Full-time
3 years
English
Campus
Ca' Foscari University of Venice

Created in partnership with H-Farm, this innovative programme is unique in Italy and trains you to be a motivated specialist in digital transformation capable of launching sta ... +

Created in partnership with H-Farm, this innovative programme is unique in Italy and trains you to be a motivated specialist in digital transformation capable of launching start-ups or helping a business go digital. The degree is entirely taught in English and offers you an engaging learning experience that emphasises interdisciplinary training, problem solving and team-based teaching. It features a strong programme of extra-curricular activities that include soft skills development, and from your very first year you will be put in close contact with mentors involved with start-ups and the digital world. Project work in companies plays a fundamental role in the curriculum, and the companies within the Ca’ Foscari and H-Farm network offer opportunities for personal development by introducing you to innovative business ideas. The programme is taught on the H-Campus at Ca’ Tron, Roncade (near Treviso). -
Bachelor
Full-time
3 years
English
Campus
Graceland University - Independence Campus
Lamoni, USA

Social media has changed the way that individuals and businesses interact. Keeping current with job demands, Graceland University’s C.H. Sandage School of Business offers a ba ... +

Social media has changed the way that individuals and businesses interact. Keeping current with job demands, Graceland University’s C.H. Sandage School of Business offers a bachelor of arts degree with a major in Social Media Marketing. The Social Media Marketing major is an innovative, timely and interdisciplinary major of contemporary relevance to students that is intimately tied to the liberal arts and sciences mission and foundation. It is obvious that the demand and market for this major are growing. -
BA
Full-time
Part-time
4 years
English
Sep 2020
Campus
Middlesex University Dubai
Dubai, United Arab Emirates

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics ... +

Our award-winning marketing courses have a reputation for teaching excellence. Based on our flourishing Business School you will benefit from the support of leading academics who will teach you to think critically about marketing practice in a 21st-century context. You will graduate as an independent marketing professional, primed with a suite of high-level marketing skills, coupled with the experience and confidence to flourish. -
BA
Full-time
3 years
English
Sep 2020
Campus
Universidad CEU - Cardenal Herrera
Valencia, Spain

General competences: That students acquire an ethical commitment to society in carrying out their activities .; that students acquire skills in the use of Information and Comm ... +

General competences: That students acquire an ethical commitment to society in carrying out their activities .; that students acquire skills in the use of Information and Communication Technologies; that students acquire the ability to work autonomously to get them to be entrepreneurs in their activities. -
Bachelor
Full-time
4 years
Spanish
Sep 2020
Campus
Berlin International University of Applied Sciences
Berlin, Germany

With digitalization being a major trend in the modern, global economy, studying Digital Business is worthwhile. Therefore, more and more Digital Management programs focus on t ... +

With digitalization being a major trend in the modern, global economy, studying Digital Business is worthwhile. Therefore, more and more Digital Management programs focus on this topic. Start a career in a promising occupational field with the Business & Management BA program at Berlin International. -
BA
Full-time
3 years
English
02 Nov 2020
30 Sep 2020
Campus
IONISx
France Online, France +17 More

Learn how to define a social media and content marketing strategy to communicate on all digital media

Learn how to define a social media and content marketing strategy to communicate on all digital media -
Bachelor's
Part-time
12 months
French
Online
The University of Law Business School Undergraduate
London, United Kingdom +4 More

The BSc (Hons) Digital Marketing with foundation year is aimed at those interested in the field of digital marketing and also looking to develop an understanding of the key as ... +

The BSc (Hons) Digital Marketing with foundation year is aimed at those interested in the field of digital marketing and also looking to develop an understanding of the key aspects of business and management. Students will develop an appreciation of technological advancements and digitisation in the business world. -
BSc
Full-time
4 years
English
Sep 2020
Campus
Geneva Business School
Geneva, Switzerland +2 More

The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive m ... +

The Bachelor of International Management with a specialization in Digital Marketing will provide you with a profound understanding of new and diverse strategies, progressive marketing tools, and effective communication. -
Bachelor
Full-time
3 years
English
Sep 2020
21 Jul 2020
Campus
XU University
Potsdam, Germany

How can you develop a cross-media strategy? How can you combine different digital formats and apps into one big picture? Not only does our Digital Marketing and Social Media b ... +

How can you develop a cross-media strategy? How can you combine different digital formats and apps into one big picture? Not only does our Digital Marketing and Social Media bachelor’s program support you with these questions but it also gives you the tools and skills to unravel the world with your creative ideas. -
BSc
Full-time
6 - 8 semesters
English, German
Oct 2020
15 Jul 2020
Campus
Donghua University
Shanghai, China

In an Internet-connected world where brands, consumers, and markets intermingle together, marketing has become a crucial managerial function. By studying courses such as marke ... +

In an Internet-connected world where brands, consumers, and markets intermingle together, marketing has become a crucial managerial function. By studying courses such as marketing principles, consumer behav­ior, brand management, digital marketing, and others, students will gain the necessary skills to launch their career as marketers. -
Bachelor
Full-time
3 - 4 years
English
Sep 2020
Campus
Mykolas Romeris University
Vilnius, Lithuania

The purpose of this study programme is to develop communication and digital marketing competencies and prepare for a successful career. It requires theoretical background, kno ... +

The purpose of this study programme is to develop communication and digital marketing competencies and prepare for a successful career. It requires theoretical background, knowledge of the organization's environments and context, the specific knowledge of various platforms and practical knowledge through the use of tools and techniques for content marketing. -
Bachelor
Full-time
3 years
English
01 Sep 2020
Campus
Fanshawe College
London, Canada

Fanshawe's four-year Honors Bachelor of Commerce (Digital Marketing) degree program will provide you knowledge of the core fundamentals of business including business strategy ... +

Fanshawe's four-year Honors Bachelor of Commerce (Digital Marketing) degree program will provide you knowledge of the core fundamentals of business including business strategy, management, human resources, accounting, and leadership. You'll also receive cutting-edge training with specialized digital marketing courses, including brand management and media integration, analytics, strategic website management, and search engine marketing. You'll help connect your future clients to the online world where any dream is possible and on multiple media platforms. -
Bachelor
Full-time
4 years
English
08 Sep 2020
Campus
Online
IUBH Fernstudium
Bad Honnef, Germany

Much more than just advertising: With the right marketing strategy, you ensure the long-term success of your company. Start your distance learning now!

Much more than just advertising: With the right marketing strategy, you ensure the long-term success of your company. Start your distance learning now! -
BA
Full-time
Part-time
36 months
German
Online
Falmouth University
Penryn, United Kingdom

Blend degree-level marketing theory with intense practical work, learning everything from website and app design to consumer behaviour and social media, on a course that prepa ... +

Blend degree-level marketing theory with intense practical work, learning everything from website and app design to consumer behaviour and social media, on a course that prepares you to work in one of the fastest moving and most exciting parts of the creative industries. You'll explore communications across all platforms, but specialise in digital, future-proofing yourself for a career in business and marketing. -
BSc
Full-time
2 - 3 years
English
Sep 2020
Campus

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