Bachelor Degree in Arts in Shanghai in China

Find Bachelor Programs in Arts 2017 in Shanghai in China

Arts

Earning a bachelor's degree is achieved by completing the necessary course of study offered by the college or university you enroll in. Completing this study may take three to seven years depending on where you seek your degree.

China is seeking to promote the development of first-class universities. China's economy is already the world's second largest and is still growing. Experiencing its culture and understanding its market growth will boost your career.

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Bachelor Visual Merchandising

IFA Paris
Campus Full time 3 years

The IFA Paris Bachelor in Visual Merchandising is unique, this full-time program is organized over three academic years with a focus on acquiring the professional skills required by this fast-moving industry. Students are given flexibility in the second year when they decide to major in Marketing or Visual Merchandising. [+]

Bachelors in Arts in Shanghai in China. Visual Merchandising Joint Bachelor with Academia Italiana 1 Program, 2 Schools, 3 Campuses: Paris, Shanghai & Florence French and Italian Heritage: 1 year in Paris, 1 year in Florence, 1 year in Paris Bridging two continents: 1 year in Shanghai, 1 year in Florence, 1 year in Paris • COURSE INTAKE: September 2016 • TOTAL WORKLOAD: 4,556 hours • ECTS CREDITS: 180 • APPLICATION FEE: €150 • COURSE INTAKE: September 2016 • TUITION FEE: €9,400 in Paris & Florence, ¥70,000 in Shanghai • LIMITED TO: 25 students per class Have you ever passed by the window displays of Selfridges, Bloomingdales or Printemps and stopped on your track as you admired their design? At the opposite of the spectrum, have you ever wondered what is this instinct that urges you to push the opaque fiber glass doors of the Comme des Garcons flagship store in Rue du Faubourg St. Honore in Paris? Whether we are astounded by their complexity or our curiosity or intrigued by their apparent simplicity, stores that achieve to make customers « pop in » to take a look are the ones that have mastered the art of visual merchandising. Visual merchandising is a highly utilized platform applied by brands to promote a visual concept to its customers. Visual merchandisers are highly sought after, as they develop visual strategies and promote products, services in store and in catalogs, to excite and engage. This first point of contact is also known as silent selling. Too often reduced to window dressing, visual merchandising is a much more complex function of retail as it entails not only props or external decor in general but also interior architecture. The specific path that we follow within a store without even realizing it, the light intensity that varies according to the day or the impulse buying products strategically placed right next to the cashier are as many elements that participate to the achievement of the visual merchandiser’s ultimate goal: maximize the sales volume per available retailing square meter. As part of its philosophy to provide students that the most up to date and industry relevant academic programs, IFA Paris has crafted a unique Bachelor in Visual Merchandising in collaboration with its Florentine academic partner: Academia Italiana. Following the principle of campus rotations that IFA Paris has pioneered, students enrolled in the Bachelor in Visual Merchandising will have the possibility to follow their course in 3 locations: Shanghai, Florence and Paris. Being three important centers for the fashion industry those three cities will provide our students different but complementary perspectives that will allow them to think outside the box. [-]

Bachelor Fashion Marketing

IFA Paris
Campus Full time 3 - 3 years September 2017 China Shanghai

The Bachelors in Fashion Marketing and Fashion Distribution Management share a similar innovative structure that enhance the possibility to have a robust business curriculum for fashion that stimulates creativity and talent while exploring the dichotomies between East and West in terms of strategies for marketing, communication, distribution and branding. [+]

ECTS CREDITS EARNED: 180 APPLICATION FEE: €150 LIMITED TO 25 students per class Both Bachelors count on a common first year and are intended to be split into two different courses for the second and third year, in order to give a more profound and specific practical knowledge of the preferred specialization, ending to a specific award. The modules offer a systemic training, a constant challenge for all students pacing each specific ability through individual assignments, teamwork and discovery of the industry. The practical application of the theoretical knowledge is warranted by field trips and workshops given by fashion, business, branding and marketing experts. While the course is structured around unique module and learning experiences, the highlight is our faculty of skilled and motivated lecturers who come from more than 20 different countries. This veritable educational melting pot allows the students to benefit from different cultural perspectives which in turns stimulates their propensity to analyze and solve issues in creative and unconventional ways. The 3 years structuring the course correspond to the 3 levels identified within the Higher Education Framework. The course is constructed in compliance with the Bologna Convention principles and grants participants, upon completion, a total of 180 ECTS (60 ECTS per year). Course Structure First Year: Bachelor in Fashion Marketing and Fashion Distribution Management Under the framework of Higher Education the first year corresponds to a HE Level 4. Students are following core modules in order to discover the universe of fashion business. They will acquire basic skills in marketing, communication, market research, human resources and accounting in order to lay the pedagogical foundation of their learning curve. Module Groupings: Marketing Foundations: is where students are going to be introduced to the world of marketing in a broad frame. Basic Marketing Principles Segmentation, Targeting and Positioning Consumer Behavior Basic marketing Communication Fashion Business: is the Module Grouping where students will be introduced to their career as entrepreneurs. Basic Accounting and Statistics Human Resources Fashion Industry Cycle Fashion Distribution Panorama Fashion Branding Fashion Environment: this is the very specific module to open the cores and specificities of a career in fashion, where students are guided to learn the basics of creation. Garment Typology Product Development Color Theory and Design Fashion Trends Digital Fashion: is the Module Grouping that will challenge practical and electronic skills, needed to be proficiently owned by everyone in the industry. Office Pack Basic Internet Skills Graphic Skills Supporting Studies: Provides students with the tools necessary to develop their understanding of their personal, career and industry-based development. Contemporary Fashion History: Fashion Culture Fashion News Personal & Professional Development Working Methodology Second Year: Bachelor in Fashion Marketing Under the framework of Higher Education the second year corresponds to a he Level 5. In this stage of their learning experience students are invited to specialize in Fashion Marketing. The focus is put on marketing communications with a perfect blend between business and creative modules. Module Groupings: Marketing Foundations: This module grouping is structured around both strategic and operational perspectives of Fashion Marketing in order to give students a profound and innovative comprehension of their discipline. Strategic Marketing: Media and Advertising PR and Brand Communication Retail Management Buying and Merchandising Visual Merchandising Fashion Business: this second installment will allow students to further develop their business and entrepreneurial skills. Finance and Budget E-Fashion Global Social Economics and Emerging Markets Market Research Fashion Environment: the modules composing this second installment focus on the construction of garments. Textile Technology Garment Production and Quality Technical Files Supporting Studies: In the second year this module grouping represents a platform towards developing further students’ professional and creative skills in order to make them market ready for their third year internship. Preparation to Internship Personal & Professional Development Creative Writing 1 and 2 Digital Fashion: students will implement the basics learnt during their first year module grouping in order to apply their skills to the creation of marketing collaterals. Graphic Skills 2 Third Year: Bachelor in Fashion Marketing Under the framework of Higher Education the third year corresponds to a HE Level 6. In the final process of their learning experience students will mobilize all the transferrable skills previously acquired in order to overcome challenges posed by the development of their own personal project. Students electing the Fashion Marketing specialization will be required to produce a comprehensive marketing plan with a focus on branding and communication strategies In conjunction students will have to complete a period of internship so as to apply their theoretical knowledge in a practical context. Student Workload over the 3 years: Total Workload 3893 Hours 2257 Hours of Face to Face Lectures 1456 Hours of Self Study 180 Hours of Industry Networking Admission requirements: High School graduate or equivalence A strong passion for Fashion, a stronger motivation in Business. Really keen in communication, marketing and brand. The program Is taught in English and Chinese in Shanghai, English in Paris. Non English or non-Commonwealth students are required to provide evidences of their level of English (admission starts from a minimum 5.5 IELTS or equivalent). We evaluate and can manage students’ APL scores with a minimum experience of 2 years with reference and portfolio to allow a direct enrollment with modules exemption or in second year. [-]

Bachelor Fashion Design & Technology

IFA Paris
Campus Full time 3 - 3 years

The Bachelor in Fashion Design & Technology is the IFA Paris signature program. It combines the French fashion heritage with the latest technological changes and an international perspective to meet the current fashion industry requirements. [+]

Bachelors in Arts in Shanghai in China. IFA PARIS BACHELOR Certified by IDEL as "International Bachelor" 3-year program In English and French in Paris and in English in Shanghai 3 CAMPUSES - Paris, Shanghai and Istanbul with the possibility to transfer INTAKE: September 2015 TOTAL WORKLOAD: 4,556 hours ECTS CREDITS EARNED: 180 APPLICATION FEE: €150 LIMITED TO 25 students per class The Bachelor in Fashion Design & Technology is the IFA Paris signature program. It combines the French fashion heritage with the latest technological changes and an international perspective to meet the current fashion industry requirements. The innovative teaching methods mixing traditional lectures, practical workshops, personal researches, experimentation, peer to peer presentations and various visits, lead students to become creative and pragmatic, curious and analytical, imaginative and excellent technicians and prepare them to the possibility of an international career. The one to one approach allows them to develop their own creative universe while being adaptable to different styles, types of brand and market segments at the same time. This very complete, intensive, varied and exciting program trains fashion lovers to the jobs of Fashion Designer. However the perfect knowledge of fashion products and creative process it provides, allows participants to also achieve positions such as Stylist, Pattern Maker, Production Manager, Independent Designer, or even Collection Director, Art Director, or Merchandiser when completed by IFA Paris' Master of Arts in Contemporary Fashion Design. Course Structure The course is organized around 3 Ateliers lasting each 30 academic weeks. Each atelier encompasses specific module groupings structured around various themes. The 3 Ateliers correspond to the 3 levels identified within the Higher Education Framework. The course is constructed in compliance with the Bologna Convention principles and grant participants, upon completion, a total of 180 ECTS (60 ECTS per Atelier or year). The underlying rationale behind this course construction is to allow students to be immersed in an environment that mimics what their working conditions will be like in a fashion studio. The assessment strategy uses a perfect balance between summative and formative assessments in order to improve skills not only on core disciplines but also in project planning and time management. Projects are concurrently conducted between all modules in order to improve students’ transferrable skills, allowing them to link skills and competencies from various domains. Premier Atelier : Discovery The first atelier is conducted as the first year of the Bachelor Course. Under the framework of Higher Education Programs, the first Atelier is equivalent to a HE Level 4. Students are following core modules in order to discover the universe of fashion. They will acquire basic skills in design, construction, digital fashion and fashion history in order to lay the pedagogical foundation of their learning curve. Fashion Design 1 : In the first installment of this module grouping, students will discover the fundamental skills of fashion design : How to sketch women and men figurines and technical drawings of each type of garments How to use colors and create color ranges adapted to fashion How to design prints and integrate them into a garments collection How to develop a creative research methodology and exacerbate their curiosity and creativity How to express their inspirations and ideas through mood boards, illustrations, stylization and complete professional portfolios How to build and structure a collection plan. Fashion Workshop 1 : Fashion design is not only abstract conceptions, and creativity must be supported by practical experimentation and technical researches. In this first installment of Fashion Workshop, students will experiment different dying methods and printing techniques, work on silhouette construction through styling, discover and analyze various Artists and Designers through attending International exhibitions or work on the implementation of concept and developed in the Fashion Design Module. Digital Fashion Design 1 : Mastering the right software is absolutely essential in today’s fashion industry : it’s necessary to design precise technical sketches and to present ideas and designs in a professional way. In the first installment of this module, students will learn the fundamentals of Photoshop, Illustrator and In-Design. Pattern Making and Draping 1 : The knowledge of fashion is incomplete without a good understanding of construction. In the first installment of this module students will discover the two main methods to develop clothes : pattern making and draping. They will learn how to create patterns directly from body measurements or by draping on a dummy according to IFA Paris own construction techniques, developed by our own lecturers over 2 decades. At the end of the first level students will be able to design the patterns of usual skirts, shirts and dresses. Production 1 : Fashion designers have to imagine every details and finishing of the garments they create, that’s why mastering the garment production process is so important. At the first level students will learn gradually different sewing and finishing methods to produce complete garments such as skirts and shirts. Fashion History and Culture : Know the past and understand the present to create the future. Like every creative field, fashion is a culture and it’s essential to know its history and development before being able to visualize the directions it will take. Through lectures, researches and presentation of archives, students will discover the evolution of fashion through time and analyze the works, style and inspiration of the most important fashion designers with a special focus on the masters of the international fashion from the last forty years. Deuxieme Atelier : Experimentation The second atelier is conducted as the second year of the Bachelor Course. Under the Higher Education Programs framework, the second atelier is equivalent to a HE Level 5. In this stage of their learning experience students are invited to develop their creativity through experimentation. Specific themes such as men’s wear, children’s wear or knitting workshop will be covered through interlinked modules. The pedagogical objective is to improve participants’ critical thinking. Fashion Design 2 : In the second installment of this module students will apply the skills acquired during the first year and experiment new inspirations and concepts in various fashion projects including menswear collection, accessories collection, children’s wear collection and fabric transformation. They will have to adapt their personal ideas to different kind of products and market segments and understand how to adapt their own creativity to main fashion trends. Fashion Workshop 2 : In connection to Fashion Design 2, students will continue to explore various techniques and practical methods that can enhance their creative expression. They will experiment embroideries, pleating or knitting methods that will allow them to imagine more elaborate fashion products. They will also have the opportunity to collaborate with professional suppliers and external workshops to experiment the management of the supply chain which is an important part of the job of a fashion designer. Digital Fashion Design 2 : The second part of this module is designed as a workshop supporting the development of students’ creations in Fashion Design as well as in Fashion Workshop. By this stage students will be guided by their instructors in order to assess which software is better suited to their creative and personal requirements. The objective is to experiment and find the best tool to generate fashion design portfolios and presentation reflecting the students’ own identities. Pattern Making and Draping 2 : Building up on Pattern Making and Draping 1, the module will allow students to learn how to combine two-dimensional and three-dimensional approaches to find the best methodology so as to create the patterns for any kind of garments. They will experiment how to adapt the classical construction of pants, tailored jackets, kimono and raglan sleeves to create the pattern of their most creative designs. Production 2 : Like in the PMD module, the main goal of the second level production module is to lead students to be able to choose and practice the best production strategy and finishing method to maximize the quality of the finished garments they have to produce. Digital Fashion Product : It’s very important to keep students up to date with the latest changes within the fashion industry. While the software developed by Lectra is a usual support in fashion production, 3D printing is a brand-new technology that is bound to become inevitable in the future. In this module students will learn the basic use of Lectra and one 3D graphic software they will later experiment with in the completion of fashion projects. Textile Technology : Fabric is still the main raw material of fashion, that’s why it’s essential to fashion students to have a deep knowledge of textile products. Through lectures, researches and workshops, students will learn how fabrics are produced from fibers to weaving and knitting, understand their various characteristics, textures and qualities and experiment their best uses for garment production according to their specificities. Fashion Marketing 1 : Although a creative one, fashion is an industry and fashion design is also affected by a brand strategy, market segmentation or price positioning. In this module student will learn the basic marketing tools and explore the key success factors that lead fashion brand to success. Troisieme Atelier : Imprint The third atelier is conducted as the third year of the Bachelor Course. Under the Higher Education Programs framework, the second atelier is equivalent to a HE Level 6. In the final process of their learning experience, students will focus on expressing their own voice as a designer. Through the development of a Mini-Collection they will be asked to think in terms of personal creativity, appropriate construction techniques, contemporaneity and unique selling proposition and positioning. The final objective here is to prepare a unique portfolio of garments to be used as stepping stone for job search within the industry or access to the Post-Graduate Course at IFA called “Contemporary Fashion Design”. Fashion Design 3 : The main focus of the 3rd installment of the fashion design module is to create a complete and professional collection of womenswear or menswear according to a given theme. Each student will have to develop their own concepts and interpretations, design silhouettes including accessories, build a collection plan and create complete technical files of 4 to 6 garments that will be produced by the students. At the end of the process, students will have to present their collection portfolio to a professional jury. Digital Fashion Design 3 : In the last installment of this module the main purpose will be to support the fashion design process and to create a personal and creative layout for the final collection portfolio. Pattern Making and Draping 3 : In this final module students will have to develop 3 to 6 prototypes from the collection they have created. They will conduct research on volumes, find the right methodology to develop pattern in the most efficient way and finalize the pattern of the garments they have to produce after a fitting session on models. Production 3 : In the production module, students will have to find and choose the most adapted fabrics, identify the best sewing methods and finishing solutions in order to produce their prototypes in the most professional way. At the end of this process the best collection and prototypes will be selected by the jury to be showcased in the IFA Paris annual Bachelor Fashion Design fashion show. Fashion Marketing 2 : While continuing to explore the main marketing theories and practice, students will have to define a marketing strategy for their final collection with target market, price positioning, distribution and communication strategy, IFA Career and Alumni Center : The 3 Ateliers will be complemented on a yearly basis by 60 hours of industry relations. Students will get the opportunity to attend special guest lectures given by industry professionals. Field trips to factories, studios and workshops will also complement the series of guest lectures. Through IFA Career and Alumni Center’s database, students will be able to be exposed to the latest and most current industry techniques while increasing their own professional network of contacts. Student Workload over the 3 years : 2112 Hours of Face-to-Face lectures 2444 Hours of Self-Study 180 Hours of Industry Networking Admission requirements : High school graduates or equivalence A strong motivation in fashion The program is taught in English and Chinese in Shanghai, English and French in Paris. In Paris non English or French speaking students are required to provide an IELTS or a TCF score. [-]

English-taught Bachelor in Environement Design

Donghua University
Campus Full time 4 years September 2017 China Shanghai

Through the courses, students are expected to learn basic theories, fundamental professional knowledge and practical skills of fashion design as well as understand the conception of design and learn the design methods. [+]

Program objective The curriculum system is established with the combination of arts, fashion and engineering through the multi-interdisciplinary approach to architecture, design and fine arts. By learning the fundamental theories and design methods of environmental design, students are expected to balance the relations between aesthetics and technology, space and comma, nature and humanities in their design works and develop the ability of creative thinking and design performance. The design studio system of western interior design schools is introduced to this program is to encourage the students to gain design knowledge and independent design experience through project practice, furthermore to motivate initiative of design and improve the problem-solving ability in real projects. Graduates shall have strong art design skills and work as designs or management talents in interior or outdoor environmental design sectors. Have a solid professional theoretical foundation, essentials of humanities, arts and social sciences as well as the ability of oral and written presentation Systematically master the broad knowledge of technical theories in this discipline in including architecture, design studies, shape and structure of space, architectural decoration materials, engineering graphics, etc. Have the essential ability of literature search, theoretical study, on-the-spot investigation, planning and design Have a good command of basic skills such as engineering drawing, rendering expression and graphic design. Have a strong self-study ability and innovation consciousness [-]

English-taught Bachelor in Fashion and Accessory Design

Donghua University
Campus Full time 4 years September 2017 China Shanghai

Through the courses, students are expected to learn basic theories, fundamental professional knowledge and practical skills of fashion design as well as understand the conception of design and learn the design methods. The programme emphasizes on the firm combination of theory and practice, merging the courses with international design trends to help students have a good command of the correct way of fashion design. Moreover, it focuses on training the conceptualization of design and innovation thinking to enable graduates to become high-ranking professionals in fashion design wit ha global vision, strong design consciousness and market competitiveness. [+]

Bachelors in Arts in Shanghai in China. Program Objective. Through the courses, students are expected to learn basic theories, fundamental professional knowledge and practical skills of fashion design as well as understand the conception of design and learn the design methods. The programme emphasizes on the firm combination of theory and practice, merging the courses with international design trends to help students have a good command of the correct way of fashion design. Moreover, it focuses on training the conceptualization of design and innovation thinking to enable graduates to become high-ranking professionals in fashion design wit ha global vision, strong design consciousness and market competitiveness. With broad humanities knowledge and artistic cultural foundation With various abilities of fashion design, clothing structure design, fashion accessory design and garment-making Master the knowledge of fashion history, fashion trends and social psychology with strong aesthetic judgement capability Master the basic theories and practical skills relating to fashion design such as: Fashion illustration, fashion color, pattern design, fabric printing and dyeing and photography Have the capabilities of fashion advertising design and merchandise display design Have the basic abilities of apparel production, operation management and market trend forecasting [-]

Bachelor in Fashion Communication & New Media

Istituto Marangoni
Campus Full time 3 years

The purpose of the three-year course in Fashion Communication and New Media is to train professionals to ‘communicate’ fashion and luxury through existing media and new media, responding to the new demands of global fashion. [+]

The Course

The purpose of the three-year course in Fashion Communication and New Media is to train professionals to ‘communicate’ fashion and luxury through existing media and new media, responding to the new demands of global fashion. The three-year course explores the basics of fashion communication by looking at historical and traditional examples before moving onto more recent expressions of the captivating magic of fashion and luxury in videos, websites and through social networks. The ability to convey emotions through the use of images is the foundation of the skills of fashion communicators. Participants will be trained in order to prepare them for an industry where the visual language of appearance has always been key in the narrative. Great attention will be paid to developing the ability to filter ideas using tools from social observation and semiotics. Several research initiatives, both personal and professional, will help the participant deepen their understanding of the topics covered in the three-year course, with the goal of providing them with all the tools necessary to communicate the values of a brand, a fashion designer, a collection, a world of ‘values’ with a unique and differentiating style. The course will also enable future professionals to use all the newest forms of visual communication, including video and new media, without losing the essential focus that comes from the necessary rigor of conventional editorial. The fashion communication professional is the one who narrates this universe and at the same time participates in the definition and dissemination of fashion ‘trends’ as inspiring ideas not only in the field of clothing but also in the world of textiles and accessories. Their narrative is part of the extensive analysis of style and puts fashion in connection with art, cinema, music, design, marketing and society. They know how to find the time, ways and forms to create the buzz necessary to increase brand awareness, to intercept needs and aesthetic redundancies, while always respecting the brand image and the constraints of the budget assigned. In short, the fashion communication professional is someone who combines managerial rigor with creativity and poetry. In the contemporary world, where fashion is omnipresent and information overwhelms us, the success of a brand and a collection cannot come about without the effective management of communication. The new media & communications professional is the key figure of the future. Through their insights and ability to present and communicate to an audience eager for novelty and demanding at the same time, this professional can determine the success of a company, a newspaper or a media outlet by amplifying brand equity.... [-]


Bachelor in Visual Design

Istituto Marangoni
Campus Full time 3 years

The course starts with the study of contemporary consumer market realities and their communication through visual language and storytelling, which... [+]

Bachelors in Arts in Shanghai in China. The Course The course starts with the study of contemporary consumer market realities and their communication through visual language and storytelling, which also includes the means of video and new media. Through the language of graphic design, the course will focus on visual communication: from the creation of an approach of brand identity, to sequential imaging, through to advertising, or the application of ideas to the field of publishing. The aim is to give participants the skills to apply creative ideas and solutions to the guidelines of marketing and communication of a product or idea, creating a defined concept, researching and selecting a unique and distinguishing style. Through subjects connected to web design and publishing design the participants will create projects that complete the marketing package and the visual communication of a brand. The course also considers the technical aspects of video equipment and possible animation in motion graphics that can translate the aesthetic codes of brands, creating a visual identity by adopting an approach in experimental new media art. In the contemporary world in which communication is a factor in success, the visual designer is a key figure. Through the language of graphics and visual communication, this professional can determine the success or the failure of a product or service, expanding the brand identity and better focalizing its position in the marketplace. Through the knowledge of marketing strategies, communication logic and market trends, the visual designer is able to give voice to images and words that define the identity of a brand. A visual designer can own and operate an independent company or work with an advertising agency, a studio in graphic design and communication, press offices, magazine editorial, publishing houses, in web agencies or in general for a company with an internal graphic design department. Learning Outcomes apply the knowledge of how to use technology in a creative project; manage publishing projects; understand the component of communication connected with the success of a brand; buid a visual identity strategy that is coherent with the brand values; create a graphic layout for a website; have technical knowledge of animation and video production. Course Themes I year principles of graphic design design layout advertising design histories II year digital illustration visual brand Identity Interactive design design and cultural perspectives III year Video and motion graphics graphics project and portfolio research theory and practice [-]

Bachelor in Accessories Design

Istituto Marangoni
Campus Full time 3 years

The course in accessories teaches students how to become accessory designers. During the three-year course those participating will develop their... [+]

The Course The course in accessories teaches students how to become accessory designers. During the three-year course those participating will develop their individual creative skills. The introduction and building of the technical component of the knowledge set will provide the student with an independently informed position on design to be able to work in confidence on creative products. The course enhances the technical, design and business skills necessary to create and design accessory products: handbags, leather goods, shoes, eyewear, belts, hats, scarves and jewellery. By means of an attentive study and research into the creative design and development of the accessory from a historical perspective, students are able to contextualize their study. To further enable students in this endeavour they assess current trends in accessory design, the application of traditional and innovative materials and product function together with the needs of the client and the contemporary lifestyle the client leads. The technical aspects of the development of new products will be studied, as well as their industrial feasibility in accordance with the luxury and style standards of the brand. The research of materials will be the first step in the development of project proposals, experimental innovations in design through both traditional and new techniques, enhanced by the use of appropriate 3D software programmes to achieve virtual simulations of objects. Through a product prototyping process, the conceptual visualisation, formal analysis and a feasibility study of the production will be undertaken. In collaboration with important companies active in this sector, individual creative sensibilities will be encouraged in synergy with business and production possibilities. The growth in accessories in the international market has become a strategic business development model for fashion brands and luxury. Designers have a leading role in this emerging market, able to understand and interpret contemporary trends, thereby offering market strategies for the brand and satisfying the needs of a specific target market. Accessories in fashion complete a look and often define the customer aspirations in style and status. Accessory designers can work in commercial industry, maker studios or design studios, small-scale accessory companies, in fashion ateliers or as a freelance designer. The knowledge they have acquired during the course also allows them to cover the role of product manager for important fashion and luxury brands, as they are able to evaluate fashion, design, trend, production, brand image and the needs of the market. Learning Outcomes On completion of the three-year course in luxury accessories, the student will be able to: conduct independent research to inform design ideas for accessories; apply different drawing techniques to illustrate fashion accessories; use modeling techniques to develop ideas for design details; demonstrate knowledge of materials and technical drawing skill for the creation and prototyping of bags and shoes; use appropriate design software to create technical drawings and illustrated 3D designs for a professional presentation of accessories; design a collection of accessories that satisfies the needs of the identified market; manage and respect workloads and deadlines in a professional manner. Course Themes I year design methodology materials and function branding and design history of art and accessories II year the art of luxury materials and style marketing and design fashion culture and contemporary perspectives III year accessory exploration final major project research theory and practice [-]

Bachelor in Product Design

Istituto Marangoni
Campus Full time 3 years

The aim of the three-year course in Product Design is to harness and nurture the creative talent of applicants in the areas of design, 3D development... [+]

Bachelors in Arts in Shanghai in China. The course The aim of the three-year course in Product Design is to harness and nurture the creative talent of applicants in the areas of design, 3D development of ideas and in the graphic representation of design ideas through drawing. At the end of the program, the participant will have a complete knowledge of the entire creative process and the application of ideas to industrial production: they will be able to manage the creative process in research, prototyping and production, which brings about the realization of a product.The course will introduce the basic aspects of design using dedicated software that can illustrate the creative ideas, processes and skills that represent the best of Italian design. Through prototyping students will learn the relationship between shape, proportion and the dimensions of products as well as aspects in visual identity and brand. The participant will learn how to develop a project with a 3D graphic representation of the final object, taking into consideration the scope and limitations of an identified market. Research is the base to develop creative ideas and production will be driven by critical ability. At the end of the programme, the participant will have a perfect command of an autonomous project approach, developing a critical analysis towards the industrial feasibility of a product. Product designers must be able to professionally manage every phase of the project process because industrial products are becoming more and more complex and the market more critical and complicated (from furniture to watches, from household appliances to lighting ones, and the high tech). For this reason, designers must know how to manage, in an extremely professional manner, all of the phases of a project. The contemporary product designer cannot simply be defined as a “designer”, but also as a “design manager”, above all, because their role is crucial to the organization and completion of all aspects of production. The course aims to generate a professional with a holistic approach in the journey of a project, in order to provide participants with the basic to work to be able to work both in the design department of large companies, and also for consulting agencies or professional design studios. They have the possibility to also work for production agencies for consumer goods, or work independently as freelance consultants following the different phases of development of a product (from concept to realization). Learning Outcomes carry out the design of ideas through the use of dedicated software; use software rendering programs to create advanced mapping of objects; applying the contexts of design strategy as convergence point between design and business strategies. consider an appropriate synergy between design and business by applying a design strategy; generate a project in accord with industrial standards, guaranteeing feasibility and lead time of production; produce a short video footage to demonstrate the production of a 3D representation of the object. Course Themes I year design process product analysis product branding history of design II year design methodology design development design and culture III year Industrialisation of the creative process final project and portfolio research practice and theory [-]

Bachelor in Interior Design

Istituto Marangoni
Campus Full time 3 years

The aim of the three year course in Interior Design is to generate professional figures who are able to apply skills in interpreting and developing... [+]

The course The aim of the three year course in Interior Design is to generate professional figures who are able to apply skills in interpreting and developing projects in the different specialist areas of interiors: residential, projects in retail design, public spaces and exhibition design. The course provides participants with the technical knowledge and understanding to resolve aspects in the construction of spaces, the methodologies to develop a concept proposal through to its correct representation. The approach in the course is creative, artistic, and intuitive as well as technical in design. Starting from the study and analysis of the history and the evolution of interior design thinking, workshop hours will develop the participants’ ability to interpret interior design projects in line with contemporary trends, translating them into a structure that tells the story of the space depicting mood and atmosphere, with technical plans and elevations as well as illustrative interpretations of spaces and emotional mood. Participants will be asked to focus on creative proposals with the goal of responding to the needs of the client in the contemporary market of lifestyle living. The projects will look at different segments of the market, such as retail design for participants to translate the identity of a brand for the retail space. By the end of the course, the aspiring professionals will have developed innovative solutions for public spaces and exhibition design and spatial concepts for wellbeing. The interior designer plans a space that creates a story evoking a style and mood with seductive expressions. The interior designer uses color and light, through the research and analysis of the changes in the contemporary way we live. The design professional is able to engage with the project at all stages of its development. They have competency in evolving the project idea from its inception as a concept, right through to the final presentation and sign-off of the space to the client. The interior designer has a vast array of employment opportunities. This professional figure can work in architectural and interior design practices, interior divisions of fashion brands, or in editorial publishing for fashion interior or trend publications as a set designer for photographic shoots. The career of an interior designer also encompasses the activity undertaken in technical workshops in companies active in the retail sector. Many designers find themselves working freelance or as interior design consultants. Learning Outcomes gain a basic ability in the use of information technology and the technologies associated with the presentation of projects; manage creative ideas in response to a given brief in the graphic interpretation and representation of a moodboard, color charts, materials and design perspectives in color; develop the interiors of public spaces with particular attention to structure and technical solutions.(swimmingpools-baths-dropceilings-platforms-mezzanines-glasspartitions-partitions); develop a retail space translating the DNA of an brand with innovative dressing of the space through a correct project methodology; develop an interior project with innovative content which has strong visual impact that reflects the individual creative and professional chose of the student; interpret and develop a project assigned by a company in all of its phases with creative proposals, which are functional and technically viable in a contemporary context with particular attention to international trends and professionally presented to the client. Course Themes I year architectural design knowledge Introduction to technical projects Interior design history of design II year contemporary project analysis emotive design style definition design and cultural perspectives III year home style philosophy brand contamination innovative fashion Interior researching theory and practice [-]