Advertising programs are designed for students looking to learn about the ways in which products and services are promoted to the public. They can prepare individuals for various advertising and marketing careers.

Brazil offer a higher education that is partially financed for those students who would like to pursue advanced education. They must be aged between 18 and 35 years. This higher education system enables students to learn practical skills that enable them to face the 21st century challenges.

A bachelor's degree is given to students who fulfill the necessary requirements given by the college or university they are attending. The requirements include three to seven years of focus on a subject, typically referred to as a major or concentration.