The Graphic Design program offers a creative, interdisciplinary approach to visual design that integrates visual design, art history, studio art, communication, and marketing. Students learn to employ the design process to create visual communication products using a variety of tools and technologies.
In addition, students conduct professional presentations of their design work, while learning to critique the effectiveness of their own work as well as the design work of others. As part of the degree program requirements, all students complete an internship or practicum experience as a required part of their degree program. Within the Graphic Design degree program, students choose one of the following concentrations: Print Graphics or Motion Graphics.
Print Graphics Concentration
The Print Graphics concentration focuses on the use of print tools and technologies to create, reproduce, distribute, and market visual messages. Students gain experience with drawing, offset and digital printing, photography, computer software and hardware, bookbinding, and exhibition practices. The concentration emphasizes the practical application of these graphic design tools and techniques for commercial purposes.
Motion Graphics Concentration
The Motion Graphics concentration focuses on the use of time-based motion technologies to create, reproduce, distribute, and market visual messages. Students gain experience with film, video, sound, custom software programming, custom hardware prototyping, and interactive media for screen presentation or site-specific installation. The concentration emphasizes the practical application of these graphic design tools and techniques for commercial purposes.