The Bachelor of Industrial design program prepares students for the profession with a new culture of learning supported by user/student-centered approach, competency learning, design studio-project based learning, applied design research and innovation. With a shorter time span between thinking and making, our new graduates in industrial design create and innovate by value adding, better experiences and interaction, products, businesses, and systems. They are thinker-makers and design entrepreneurs, self-starters, and all-rounders that can figure out and problem-solve ambiguity, work independently or in collaboration with others in new product development teams, user experience and interaction, product service systems, production, and manufacturing.
The program provides an array of three majors (Graphics and Visualisation, Design Management and Entrepreneurship, and Design-Led Innovation and Management) and five sub-majors (Visualisation, Human Interaction, Industrial Manufacturing, Design Management, Responsible Design, and Sustainability). The course pathway is transformative by practice on progressive priorities of product, process, people, and place. Students are required to undertake a major and sub-major from different streams to complete the course. The course culminates in a final year industrial design project intending to develop visionary work leading to industry placement, Masters or Ph.D. research.
Common occupations for industrial designers are in technological innovation (i.e. electronic, construction and building, medical and scientific), durable and fast moving consumer goods (i.e. commercial and domestics appliances, white goods, food, tools, packaging), entertainment and games (i.e. games development, model making, film and animation), online and e-learning solutions (i.e. web design, e-commerce, flexible learning), user-centered design (i.e. user experience, graphic user interface, natural user interface, tangible interaction, human computer interaction, human machine interaction, visualization and simulation), and traditional product and manufacturing (i.e. CAD/CAM, Rapid Prototyping, tooling). Graduates are eligible for membership of the Design Institute of Australia (D.I.A.).
A Career in Industrial Design
As a graduate of our Industrial Design degree, you may work as an in-house or consultant industrial designer in areas such as:
- product management
- environmental planning
- systems design
- exhibition design
- marketing management
Work includes the development of new products and systems, as well as the updating and improvement of existing products and systems.
If you are interested in becoming a secondary teacher, you can apply to study our secondary teacher education course on completion of the Bachelor of Industrial Design degree.
- Students applying to the Bachelor of Industrial Design should have a 65 ATAR.
- Assumed knowledge of any two units of English plus at least two units of Business Studies, Visual Arts, Physics, and Mathematics.
- Applications from Australian and New Zealand citizens and holders of permanent resident visas must be made via the Universities Admissions Centre (U.A.C.).
- Applicants who have undertaken studies overseas may have to provide proof of proficiency in English. Local and International applicants who are applying through the Universities Admissions Centre (U.A.C.) will find details of minimum English proficiency requirements and acceptable proof on the U.A.C. website. Local applicants applying directly to the University should also use the information provided on the U.A.C. website.http://www.uac.edu.au/
- International applicants must apply directly to Western Sydney University via the International Office.
- International students applying to The University through the International Office can find details of minimum English proficiency requirements and acceptable proof on their website.