Bachelor of Business Administration

Bachelor of Business Administration with majors in:

Communication & PR
Management
Entrepreneurship
Leisure & Tourism
Hospitality & Hotel Management
Psychology
Business Coaching
Life Coaching
Leadership
Asian Business (with Mandarin & Japanese)
Global Economics
Global Politics
Online Business
International Relations
International Marketing
Fashion Industry
Luxury Industry
Sustainability (Green BBA)
Journalism & Media
Custom BBA (tailor-made programs)

Specializations take place in year 3, with the focus for the final thesis also entailing the chosen specialization. Tailor-made programs allow students to create their own ‘custom BBA’ with a specialization in their chosen field – programs are subject to availability and approval by the Schellhammer Education Advisory Board; Contact us to discuss your requirements.

BBA YEAR 1

Principles of Marketing
Statistics & Data Analysis
Academic Reading & Writing Skills
Critical Thinking
IT Skills I
Industrial Visits & Critical Analysis
Self-Management
E-commerce
Strategy in Retail & Fashion
Foundations of Business Management
Economics I: Principles of Economics
IT Skills II
Negotiation & Conflict Resolution
Challenges of Entrepreneurship
Communication Skills

BBA YEAR 2

Building & Leading Effective Teams
Ethics & Philosophical Anthropology
Financial Management & Analysis
Cross-Cultural Management
Project Management
Industrial Visits & Critical Analysis
Personal Presentation
Global Media
Online Marketing
Economics II: Microeconomics
Consumer Behavior
Corporate Finance
Human Resource Management

BBA YEAR 3

Economics III: Macroeconomics
IT Skills III
State of Humanity and the Planet
Leadership in Business
The Family Business
Supply Chain Management
Industrial Visits & Critical Analysis
Architecture of the Mind
Sustainability
Concepts of Personal Development
The Global Resources Challenge
Trends & Innovation in New VC

LANGUAGE CLASSES OFFERED: (Spanish, French, German, Italian, Chinese Mandarin, Japanese, Russian and English)

Please note that subjects offered may vary from the published list and are revised periodically to ensure maximum relevance to the related industry and business world. Language classes are based on demand (minimum five students) per level and must be chosen prior to the start of the semester.