Bachelor of Business Administration and Digital Innovation with Digital Marketing in Malta

General

Program Description

The Bachelor of Business Administration and Digital Innovation offers students a global prospective on the numerous core business concepts in the digital economy and concentrates on marketing research, digital communication, SEO optimization and leads generation. The Bachelor incorporates modern methodologies, case studies, situational analysis, simulation games, and practical projects into the core curriculum through a pragmatic approach, readying students to meet today’s real-life challenges head-on.

Degree

Bachelor (B.A.) of Business Administration and Digital Innovation with Digital Marketing (180 ECTS)

An official and recognized qualification accredited by the National Commission for Further and Higher Education. NCFHE deems this qualification to be at Level 6 of the Malta Qualifications Framework and the European Qualifications Framework for Lifelong Learning.

GBSB Graduation Ceremony

Why Bachelor at GBSB Global?

  • Focus on Innovation | From teaching methods, course curriculum, and workshops to a fully digitalized educational environment we are all about innovation and challenging the status quo
  • Global diversity | Students from 100+ countries and faculty from 37+ countries
  • Employability & career development opportunities | Practical knowledge and skills, career counseling, and individual coaching sessions
  • Unique industrial visits to multinational companies in your field of study
  • Meetings with executives from different companies who come to the school as guest speakers

Recognition

  • 4 Stars Business School by QS Stars Rating System, 5 Stars for Teaching Quality and Diversity
  • Tier One MBA by CEO Magazine
  • Leaders in Global Education by Newsweek Magazine
  • One of the first business schools in Europe recognized ad Microsoft Showcase Schools

Program Structure

First Year

  • Global Business Environment
  • Business Communication
  • Introduction to Digital Entrepreneurship and Innovation
  • Fundamentals of Marketing in the Digital Era
  • Principles of Accounting
  • Business Law in a Digital Context
  • Business Math and Statistics

Second Year

  • Strategic Management of Enterprise and Digital Innovation
  • Managerial Accounting
  • Leadership and Organizational Behavior
  • Starting a New Digital Business
  • Business Economics
  • Business Research Methods
  • Three units corresponding to a chosen specialization area

Third Year

  • Professional and Career Development
  • Innovative and Creative Thinking
  • Corporate Finance
  • Disruptive Technologies for Innovation and Change
  • Three units corresponding to a chosen specialization area
  • Undergraduate Dissertation

Career Opportunities

GBSB Global Business School offers support to help students plan and achieve career success in Europe and around the world. Take advantage of the wide range of career development services GBSB Global Business School offers from professional workshops and corporate presentations on campus to career evaluation resources.

Last updated Nov 2020

About the School

GBSB Global Business School is an internationally accredited business school in Spain and Malta that provides business education in English to students from around the world and prepares future gradua ... Read More

GBSB Global Business School is an internationally accredited business school in Spain and Malta that provides business education in English to students from around the world and prepares future graduates to launch a successful career globally. GBSB Global Business School supports high standards in business education validated by numerous international accreditation bodies. Read less
Barcelona , Madrid , Birkirkara + 2 More Less