The digital future is waiting to be explored by you! This programme is made for critical thinkers who are convinced that digital media is the crucial transformative force of our time.
You will have the chance to analyse the technical foundations and tools as well as the history, ideas, and approaches which are important in this field. The program consists of both theoretical and practical aspects. You will study the theoretical foundations of digital media and develop your own hands-on project in video, audio, apps, or games.
Cooperation with the Hamburg Media School
About half the cour­ses are taught at the Ham­burg Me­dia School with the other half taught on the Leu­pha­na Uni­ver­si­ty Lüne­burg cam­pus. The courses are clustered in such a way that studying in Lüneburg and Hamburg in parallel is made easy.
Hence, you can de­ve­lop your own pro­jects wi­t­hin the con­text of the latest in­ter­na­tio­nal re­se­arch. In addition, you will have the op­por­tu­ni­ty to par­ti­ci­pa­te in cour­ses and events in­vol­ving renowned international researchers who work on the future of digital media.
International Programme in Digital Media
The de­gree pro­gramme is truly in­ter­na­tio­nal­. Clas­ses in the di­gi­tal me­dia ma­jor are held in Eng­lish. The pro­gramme fo­cu­ses on the la­test dis­cus­sions about di­gi­tal me­dia, whe­ther they are co­m­ing from Ger­ma­ny, the USA, In­dia, Ja­pan or Chi­na. Fur­ther­mo­re, you have the great opportunity to earn an additional degree from the School of Crea­ti­ve Me­dia at the City Uni­ver­si­ty of Hong Kong.
The School of Crea­ti­ve Me­dia, lo­ca­ted in Hong Kong’s cul­tu­ral hub West Kow­loon, is known for its so­phis­ti­ca­ted tech­no­lo­gi­cal fa­ci­li­ties, such as a 3D mul­ti­me­dia thea­ter, a pro­duc­tion stu­dio, and the Fu­ture Ci­ne­ma Stu­dio, as well as the Crea­ti­ve Me­dia Cent­re (CMC) gal­le­ry.
Your Prospects With a Bachelor’s Degree in Digital Media
Leuphana and the Hamburg Media School have ties with almost all of Germany's major media outlets, whe­ther they are di­gi­tal agen­cies, te­le­vi­si­on net­works, pu­blis­hing hou­ses or in­ter­net ser­vice pro­vi­ders. The­se are perfect con­di­ti­ons to find a for­ward-loo­king in­ternship at a lea­ding me­dia com­pa­ny.
If you are in­te­rested in working with ci­vil or po­li­ti­cal or­ga­nisa­t­i­ons in Germany or internationally, the Cent­er for Di­gi­tal Cul­tu­res can open doors for you here as well. Another option is to work in ar­tis­tic pro­jects. The di­gi­tal fu­ture holds countless opportunities for you.
The Bachelor's degree in Digital Media combines three main objectives. Firstly, it will teach you how to engage with digital media with a powerful theoretical and critical approach, which draws on knowledge stemming from media studies, media theory, and media history.
Secondly, you will be introduced to the fundamental principles of digital technologies. Last, but not least, you will explore the many creative possibilities of digital media in your own practical projects. With all of this, you will acquire a skill set that allows you to be part of future changes in a critical and informed, as well as creative and engaging style.
Your teachers are among more than 100 scientists and developers from a dozen countries, researching digital media at Leuphana University Lüneburg. You can thus develop your theoretical inquiries and practical projects directly in the context of international cutting-edge research.
Potential Employmernt Opportunities
The degree course prepares you for work in a wide range of fields:
Media Design, Consulting, and Production
Product Manager/ Producer
Digital Journalism and Editing
Programming and Interface Design
Marketing, Advertisement, Community Management
Press- and Public Relations
Research and Training
At a Glance
Degree awarded: Bachelor of Arts (B.A.)
Duration: 6 semesters (3 years)
Start of course: winter semester (October)
Number of student places: 36
Language: English (no German required)
Study abroad: possible
Admission restrictions: yes