Bachelor of Art in Entertainment Industry


Program Description

The Department of Entertainment Industry is part of the College of Arts and Sciences and aims to prepare students for professional careers in the increasingly diverse entertainment industry. The mission of the department is to prepare students for professional careers in the entertainment industry through quality instruction, development and mentoring. A cornerstone in this mission is to give students a broad background to enter the diverse, global workplace of private industry, entrepreneurship and independent contracting.

The department values hands-on learning, and developing well-trained industry practitioners, in addition to broader conceptual approaches leading to professional or graduate school. The department is located in Downtown Florence on Tombigbee Street. This facility houses departmental and faculty offices, two recording studios, a MIDI lab, classrooms, and a 450-capacity fully outfitted performance venue.

Program Objectives

  • To support and deliver quality coursework in the entertainment industry giving students a broad background to enter the diverse workplace of private industry, entrepreneurship and independent contracting.
  • To prepare students to communicate effectively as an entertainment industry professional.
  • To prepare students for leadership in the entertainment industry and the ability to work effectively in teams.
  • To provide students with an understanding of law and ethics as they apply to the entertainment industry.
  • To develop opportunities for public service in support of the local and regional community and regional cultural heritage.

Degree Requirements

General Education Component
Area I (Written Composition) 1 6
Area II (Humanities and Fine Arts) 12
Area III (Natural Sciences and Mathematics) 11
Area IV (History, Social and Behavioral Sciences) 12
Area V
Major Core Requirements in Entertainment Industry
ENT 225 Survey of the Music Industry 3
ENT 235 Audio in a Multimedia Environment 3
ENT 435 History of Popular Music 3
ENT 470W Entertainment Industry Law 3
ENT 480 Senior Seminar 2 3
ENT 495 Entertainment Internship/Practicum 3
Major Concentration Requirements
Select one from the following options: 18
Option I: Entertainment Business
Option II: Entertainment Technology
Any College of Business, Communications, Music, or Theatre Minor 18-25
General Electives
General electives or second minor to bring total to 120
Total Hours 95

1 Six hours of a required foreign language at the introductory level

2 The exit examination is a part of this course.

Tuition & Fees

Alabama Resident Non-Resident
1-11 Hours $277.00/hour $554.00/hour
12-18 Hours $4,155.00 flat rate $8,310.00 flat rate

Last updated August 2019

About the School

The College of Science, Technology, Engineering, Arts and Mathematics, 19 different departments with an array of majors, minors and certificate programs working independently and together to ignite th... Read More