The Music Business program is designed to be both academic and practical: our goal is to prepare students for vocational readiness from a Biblical perspective in all fields of music business (publishing, management, tour promotion, marketing and record label operations). Music business students will develop fundamental business skills (in areas like communication, marketing, finance, etc.) and learn about the music industry at macro- and micro-levels.
The program also features preparation and work in contractual and legal matters, the management of artists and event/tour promotion and planning. All disciplines find their practical outworking in an ongoing relationship with Madison Line Records, the non-profit record label founded by Visible Music College.