Introduction
The Bachelor of Science in Business Administration - Tourism Management is based on detailed observations and experiences of the tourism market and its future trends.
The curriculum offers a specific practical orientation based on current trends and aspects of the digitization of this economic sector.
The course of study is divided into 2 phases in Venice and Berlin.
Pre Study Program (PSP): 3 semesters in Venice, 30 ECTS points will be awarded after completion of each semester. Certification of 90 ECTS points after 3 semesters.
Bachelor Program: 4 semesters in Berlin; accreditation of the above 90 ECTS points. At the end of this period, including two international internship experiences, you will arrive at the discussion of the thesis and the award of the degree in Berlin.
The bachelor's degree and ECTS points are valid on a pan-European level.
Courses are in English, German classes will be part of the program.
The program
The tourism industry is one of the most important economic sectors globally. The number of travelers is constantly increasing and was 1.4 billion worldwide in 2019, according to the UNWTO (World Tourism Organization). Italy is benefiting strongly from this global growth trend, the turnover of tourism and its allied industries contributes 15% to the national GDP.
The tourism market combines international and cross-cultural aspects and is closely linked to areas such as event management, the hotel and restaurant industry, management of trade fairs and artistic and cultural events, sports, and health and wellness management. The size of the market, the breadth of the product range on offer, and the severe shortage of skilled workers in the industry mean that the demand for qualified middle and senior management tourism specialists is growing dramatically.
The degree program in tourism management is based on detailed observations and experiences of the tourism market. Therefore, the studies offer a special practical orientation referring to the latest trends with a specific focus on digitalization in this sector. As a member of the German Travel Association, bbw University has close contacts with the international tourism industry. As Italy is one of the world's most popular destinations, bbw has chosen Venice as the Italian location for the qualification and training of future managers in this sector.
Why study with us
Students need an optimal learning environment with ideal conditions to succeed in their studies. In addition to this, they also need opportunities to socialize and exchange ideas in safe, yet engaging cities. At bbw University all students have to do is focus on learning, we take care of the rest.
Practice-oriented study
Our faculty and professors have worked or continue to work in the specific field of teaching, which means they incorporate their network and experiences into their classes with a focus on practice. The program consists of lectures, thematic seminars, company visits, and conferences with external guests.
The training path doesn't end there. In addition to one-on-one training, students will have the opportunity to reflect on and apply newly acquired knowledge in private study, as well as in group work and e-learning courses. Students from different countries bring contributions and perspectives that enrich the learning experience of the entire course of study.
Career prospects
Students in this Tourism Management program acquire not only the know-how related to traditional business administration but also gain specific skills on managerial responsibilities in the tourism industry. This means that our graduates have significantly higher prospects of finding their first job and subsequently advancing in their careers, as they hold a degree that has prepared them for work both domestically and internationally.
Professions
Tourist Operator
Travel Agent
Tourist boards
Tourism organizations
Hotel management
Event Management
Organization of sporting events
Health and Wellness Stations
Artistic and cultural institutions
National parks and amusement parks
Recreation Centers
Conference centers
Institutions involved in the planning and development of regional tourism
Airlines
Transportation companies (rail, bus, etc.)
Cruise Ships
Restaurant and gastronomy management
Management of exhibitions and events
Studying in Venice
The bbw Italy Campus in Venice is equipped with modern and technologically advanced facilities, with classrooms and common areas suitable for study and sharing. It has agreed on accommodation for students.
All offices for the bureaucratic management of the course of study are located on campus.
Studying in Venice represents an opportunity to experience a city rich in history and traditions, and is an exceptional entry point into the job market.
A top choice for students around the World that brings Venice to the center of the ongoing digital transformation.
Admission Criteria
High school graduation or equivalent path.
English Language Level B2 (Common European Framework of Reference) or Level B1 with on-site knowledge test on specific course content.
