Bachelor in Media and Entertainment Business Short Program

General

Read more about this program on the school's website

Program Description

How is it that…

  • the TV format Got Talent, a British format, has been reproduced in 68 countries around the world?
  • the Dutch format, Big Brother, has had 448 seasons as November 2019 in over 54 countries?
  • Tomorrowland, the Belgian festival, has versions around the world?

What are the criteria needed for media to transverse borders?

What about cultural changes?

Answer these and other questions by enrolling in the International Media and Entertainment Business short program! If you already have a Bachelor’s or Master’s degree in the field of business, media, and communication, this abridged program is for you!

Media companies around the world are waiting for you. Be ready for a variety of marketing and production jobs in the world of media and entertainment. Many companies within the creative sector are looking to recruit professionals like you because you understand international media and they can use your talents. Or, better yet, trigger your entrepreneurial ambitions!

Planning, budgeting, finance, winning over potential customers: it’s all part of the job. And what’s the best way to learn? By putting what you’ve learned into practice, of course! Learn how to reach a specific target group, develop your own media concepts and experience firsthand how today’s media companies think and operate. Content, Commerce, Community. Our program zeroes in on these 3 benchmarks for the viability of a new product, empowering students to develop their own media product and market it straightaway.

Media ENG Cameras Matt Chesin / Unsplash

Ideas = reality

We challenge you to turn your ideas into real media products. You are granted full access to our Pro Media Lab, our green key and our recording and editing tools. In our incubator The Start-Up Studio, you meet up with your team members to construct your very own start-up. The outcome will be a viable media and entertainment product.

The media/entertainment industry

You are surrounded by lecturers, experts, and entrepreneurs who have a background in the media industry. IMEB has been developed in conjunction with that industry, which has resulted in an innovative course that is tuned to the ongoing developments.

Prepare to enter the workforce

During the 6-week SUMMER internship, you gain valuable skills based on the knowledge and practice received during the two semesters. This internship – a requirement for all – can be done within the Belgian landscape or in an International landscape!

International Trips

During your studies, you have the opportunity to participate in two different international experiences:

  • a one-week NYC Media Experience or
  • a two-week Chinese Entertainment Business Experience.

During the NYC trip, you will experience how the Big Apple – the media capital of the United States – sustains a fulfilled media experience for tourists and New Yorkers alike! You visit the international-recognized Paley Center for Media – an archive of American and international media, backstage tours at media companies (like NBC or Vox Media), immersive experiences (like The Color Factory and The Museum of Illusions), museums (The Museum of the Moving Image). In addition, you will attend live tapings of late-night shows or daytime shows.

During the Chinese trip, you will experience how media and entertainment is consumed by one of the single largest media publics in the world. In conjunction with Hutong University, we visit various media and experience events – like theme parks, film festivals, media companies – while interacting with Chinese university students. In addition, we visit some of the most popular sightseeing spots in China, including the Great Wall!

Courses

Track Business

Semester 1 Semester 2
  • Media & Entertainment (12 ECTS)
    • Project & Innovation Management (3 ECTS)
    • Media Formatting (3 ECTS)
    • Creative Concepting & Storytelling (3 ECTS)
    • Persuasive Writing Skills (3 ECTS)
  • Business (9 ECTS)
    • Essentials for Creative Business (3 ECTS)
    • Crowdsourcing (3 ECTS)
    • Growth Hacking & Sales (3 ECTS)
  • Electives (6 ECTS)
    • Digital Tools (3 ECTS)
    • Video (3 ECTS)
    • Photography (3 ECTS)
  • Labs (6 ECTS)
    • Media & Entertainment Lab (6 ECTS)
  • Media & Entertainment (3 ECTS)
    • International Media Landscape (3 ECTS)
  • Business (6 ECTS)
    • Business Modeling (6 ECTS)
  • Media (3 ECTS)
    • Advanced Video (3 ECTS)
  • Electives (6 ECTS)
    • Media Technology (3 ECTS)
    • Public Speaking (3 ECTS)
    • Interactive NYC Media Experience (3 ECTS)
    • Interactive Chinese Business Experience (3 ECTS)
  • Labs (24 ECTS)
    • Start-Up Studio (15 ECTS)
    • IMEB Internship (9 ECTS)

Track Media

Semester 1 Semester 2
  • Media & Entertainment (12 ECTS)
    • Project & Innovation Management (3 ECTS)
    • Media Formatting (3 ECTS)
    • Creative Concepting & Storytelling (3 ECTS)
    • Persuasive Writing Skills (3 ECTS)
  • Media (9 ECTS)
    • Video (3 ECTS)
    • Digital Tools (3 ECTS)
    • Photography (3 ECTS)
  • Electives (6 ECTS)
    • Essentials for Creative Business (3 ECTS)
    • Crowdsourcing (3 ECTS)
    • Growth Hacking and Sales (3 ECTS)
  • Labs (6 ECTS)
    • Media & Entertainment Lab (6 ECTS)
  • Media & Entertainment (3 ECTS)
    • International Media Landscape (3 ECTS)
  • Business (6 ECTS)
    • Business Modeling (6 ECTS)
  • Media (3 ECTS)
    • Advanced Video (3 ECTS)
  • Electives (6 ECTS)
    • Media Technology (3 ECTS)
    • Public Speaking (3 ECTS)
    • Interactive NYC Media Experience (3 ECTS)
    • Interactive Chinese Business Experience (3 ECTS)
  • Labs (24 ECTS)
    • Start-Up Studio (15 ECTS)
    • IMEB Internship (9 ECTS)

Students with a master's degree: + 10 ECTS internship media

Why choose Media and Entertainment Business Short Program

Made to measure

Can I? Yes, you can! This program is made-to-measure. You can choose between a Business Track and a Media Track, depending on your background. You are encouraged to build your own program and opt for electives that inspire you. Are you an entrepreneur on sneakers who knows how to market a product? Or do you consider yourself to be a joyous bundle of creativity who wants to work on the newest app or the coolest television show? IMEB truly offers the best of both worlds to you.

Meet the media wizard

The worldwide web is your playground. Long live Instagram and YouTube! You are aware of the do’s and don’ts of the digital revolution and are always looking for interactive ways to get your message across. As an online storyteller, you juggle with video, image, and text. In IMEB, you grow into a magnificent media wizard who can deploy new means of communication at lightning speed. The pioneer in you indicates the digital direction that media companies must take today and tomorrow.

Your future job

After your studies, you can find yourself a job as a Digital Creative, Social Media Expert, Allround Marketer, Media Business Developer, Mixed Media Designer, Community Manager, Content Creator or even Growth Hacker, etc.

Diploma requirements

In addition to the general admission requirements for English bachelor programs, these are the specific diploma requirements for the abbreviated/one-year degree.

Additional evaluation by study counsellor based on Earlier Obtained Qualifications (EOQ) for students with a Bachelor’s OR Master’s degree in:

  • BA/MA in Social or Economical Sciences
  • BA/MA in Business Management
  • BA/MA in Communication Sciences, Journalism or Communication Management

Additional evaluation by study counselor based on Earlier Obtained Qualifications (EOQ) and Earlier Obtained Credits (EOC) for students with at least 120 ECTS-credits (exempted EOQ), proving experience/expertise/competence in:

  • Strategy and planning in Communication
  • Business and Society

Admissions

EEA candidates

Application procedure
  1. Apply online: submit an online application.
  2. File assessment (+- 2 weeks) & Submit supporting documents (if you haven’t already provided all the necessary documents).
  3. If approved, you will receive a letter of admission.
  4. Register online.
  5. Start your student life!
Admission requirements
  • Diploma requirements:
    if you’re qualified to start an equivalent program in higher education in the country where you completed your secondary education, then you’re qualified for admission to Thomas More. Additional requirements may be set for candidates with a diploma obtained in a non-EEA member state.
  • Language requirements:
    you need to be reasonably proficient at speaking and writing English (level B2, European Framework).
  • Additional requirements for abridged programs and postgraduates:
    Those applying to our abridged programs and postgraduates will have some extra requirements to meet in addition to the standard diploma and language requirements. Please check the program’s webpage to find detailed information about the requirements as well as the contact details of the program manager. Don’t hesitate to reach out if you have further questions or need assistance.

Non-EEA candidates

Application procedure
  1. Apply online: submit an online application.
  2. File assessment (+- 2 weeks) & submit supporting documents (if you haven’t already provided all the necessary documents).
  3. If approved, pay the tuition fee for 1 semester.
  4. Receive digital registration certificate
  5. Apply for a student visa.
  6. Register online.
  7. Start your student life!
Admission requirements
  • Diploma requirements:
    if you’re qualified to start an equivalent program in higher education in the country where you completed your secondary education, then you’re qualified for admission to Thomas More. Additional requirements may be set for candidates with a diploma obtained in a non-EEA member state.
  • Language requirements:
    you need to be reasonably proficient at speaking and writing English (level B2, European Framework).
  • Additional requirements for abridged programs and postgraduates:
    Those applying to our abridged programs and postgraduates will have some extra requirements to meet in addition to the standard diploma and language requirements. Please check the program’s webpage to find detailed information about the requirements as well as the contact details of the program manager. Don’t hesitate to reach out if you have further questions or need assistance.

Immigration and visas in Belgium

  • Students coming from the European Economic Area, Monaco or Switzerland can enroll in an undergraduate degree program in Belgium without a student visa.
  • All other students need to apply for a visa before coming to Belgium. You can apply at the Belgian Consulate or Embassy in your country or in the country where you legally reside.

Last updated Feb 2020

About the School

Welcome to the international website of Thomas More! Thomas More is the largest university of applied sciences in Flanders, offering over 31 Dutch-taught and 5 English-taught bachelor degree programs ... Read More

Welcome to the international website of Thomas More! Thomas More is the largest university of applied sciences in Flanders, offering over 31 Dutch-taught and 5 English-taught bachelor degree programs in the province of Antwerp. Next to that, Thomas More offers exchange programs in English, for students from partner universities. Read less
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