A marketing specialist is a professional in the analysis of the marketing environment, collecting, and processing of information on today’s market of goods and services. Marketing specialists are studying consumer behavior and competitors; developing marketing plans, strategies and tactics of behavior in various target markets; forming a marketable enterprise policy and playing an important role in the development of pricing strategies at the enterprises and large companies. Marketing specialist’s particular attention is focused on modern marketing communications issues, company’s image and brand development, improve its perception and increasing loyalty. In addition, marketer’s marketing specialist’s includes the establishment and maintenance company’s contacts with customers and development of recommendations regarding its activities in a, particularly competitive environment.
Graduates of Marketing program degree acquire professional skills in different sectors of the economy. According to most of the leading recruitment agencies, demand for these specialists is growing, both in domestic and foreign markets. This is due to the fact that marketing specialists know how to explore the market, which products will be in demand and why, how to choose the best way to promote goods, how to effectively organize the advertising campaign, create a brand and manage it in the condition of intense competition at all market segments.
Commodity Market Infrastructure
Marketing Commodity Police
Public Relations in Business
Information Systems and Technologies in Marketing
CAREER FIELDS AND JOB OPPORTUNITIES
Marketing Graduates can be occupied at domestic and foreign enterprises in the field of marketing analytics, marketing research, sales management, marketing communications and advertising. They occupy such positions:
head of the marketing department
marketing research specialist
logistics and sales policy specialist
specialist in the analysis and planning of marketing activities
manager of market research and PR research
There are no admission tests or entrance exams if you apply for Undergraduate Degree Program.